chơi xổ số keno trực tuyến

{"appState":{"pageLoadApiCallsStatus":true},"categoryState":{"relatedCategories":{"headers":{"timestamp":"2025-01-31T04:01:16+00:00"},"categoryId":34252,"data":{"title":"Start-Ups","slug":"start-ups","image":{"src":null,"width":0,"height":0},"breadcrumbs":[{"name":"Business, Careers, & Money","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34224"},"slug":"business-careers-money","categoryId":34224},{"name":"Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34225"},"slug":"business","categoryId":34225},{"name":"Small Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34251"},"slug":"small-business","categoryId":34251},{"name":"Start-Ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"},"slug":"start-ups","categoryId":34252}],"parentCategory":{"categoryId":34251,"title":"Small Business","slug":"small-business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34251"}},"childCategories":[],"description":"High-growth start-ups aren't like any other business in the world. You'll need to move fast and break things to be successful. Get help right here.","relatedArticles":{"self":"//dummies-api.coursofppt.com/v2/articles?category=34252&offset=0&size=5"},"hasArticle":true,"hasBook":true,"articleCount":120,"bookCount":10},"_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"}},"relatedCategoriesLoadedStatus":"success"},"listState":{"list":{"count":10,"total":120,"items":[{"headers":{"creationTime":"2024-07-11T18:25:27+00:00","modifiedTime":"2024-08-03T16:32:16+00:00","timestamp":"2024-08-03T18:01:03+00:00"},"data":{"breadcrumbs":[{"name":"Business, Careers, & Money","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34224"},"slug":"business-careers-money","categoryId":34224},{"name":"Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34225"},"slug":"business","categoryId":34225},{"name":"Small Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34251"},"slug":"small-business","categoryId":34251},{"name":"Start-Ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"},"slug":"start-ups","categoryId":34252}],"title":"How to Develop a Side Hustle Business Plan","strippedTitle":"how to develop a side hustle business plan","slug":"how-to-develop-a-side-hustle-business-plan","canonicalUrl":"","关注网页模块改善":{"metaDescription":"Once you've brainstormed the side hustle you'd like to pursue, it's time to create a business plan to help guide you forward.","noIndex":0,"noFollow":0},"content":"Tens of millions of people in the United States, and hundreds of millions of people around the world, supplement their primary jobs with some type of business activities on the side. These people all spend at least some of their professional lives embracing the idea of <a href=\"//coursofppt.com/article/business-careers-money/business/small-business/start-ups/side-hustles-for-dummies-cheat-sheet-291541/\" target=\"_blank\" rel=\"noopener\">side hustles</a>.\r\n\r\n[caption id=\"attachment_299712\" align=\"alignnone\" width=\"630\"]<img class=\"size-full wp-image-299712\" src=\"//coursofppt.com/wp-content/uploads/selling-pottery-online-side-hustle-adobeStock_464142145.jpg\" alt=\"\" width=\"630\" height=\"420\" /> ©Pressmaker / Adobe Stock[/caption]\r\n\r\nIf you've decided to join the side-hustle world, and you've <a href=\"//coursofppt.com/article/business-careers-money/business/small-business/general-small-business/exploring-side-hustle-opportunities-299313/\" target=\"_blank\" rel=\"noopener\">brainstormed your side hustle idea</a>, you'll want to start pulling together a business plan.\r\n<p class=\"article-tips tip\">For help with exploring side-hustle ideas, brainstorming, and the planning steps that lead to this business plan phase, check out my book <a href=\"//coursofppt.com/book/business-careers-money/business/small-business/general-small-business/side-hustles-for-dummies-291196/\" target=\"_blank\" rel=\"noopener\"><em>Side Hustles For Dummies</em></a>.</p>\r\nIf you’ve ever done a jigsaw puzzle, you know that you typically start with a little portion of the overall puzzle in, say, the top left corner. Then maybe you shift to working on the bottom right side; then move to somewhere in the middle; and so on. That's sort of how you put a business plan together — a document that eventually shows the whole picture.\r\n\r\nWhen it comes to business plans, you have a little bit of a challenge on your hands: If you put 10 people in a room, you’ll get 20 opinions about what a business plan should look like!\r\n\r\nYou’ve probably come across this same problem when you worked on your résumé, with one person telling you to structure your résumé one way, and another person indignantly disagreeing and insisting that you write your résumé a totally different way!\r\n\r\nI have some good news for you when it comes to trying to make sense out of all the different guidance you’ll find for how to write a business plan: For a side hustle, you have a lot more leeway in the order of topics that you cover — and even what you do and don’t include — than if, say, you’re putting together a business plan in search of a large bank loan or millions of dollars of venture capital investment.\r\n\r\nMaybe, someday, if your side hustle really hits its stride and starts growing toward your ideal scenario, you’ll have to worry about making sure that your business plan matches the structure that a bank or private equity firm, or some venture capital company, insists on seeing. For now, though, think in terms of pitching your side hustle to yourself — an audience of one. Are you painting a cohesive and compelling picture of how to get your side hustle going?\r\n\r\nIf your side hustle is a gig-economy job, such as delivery services or ridesharing, you can probably skip over the whole business-plan stuff. However, if your gig services are along the lines of pet-sitting or bartending or doing handyman work — basically, if you’re setting up a small-business structure even though you plan to land gigs from side hustle–oriented platforms — you should at least jot down bullet points for most of the business plan sections.\r\n\r\nYour side hustle business plan should include the following sections.\r\n<h2 id=\"tab1\" >A short overview and a really short elevator pitch</h2>\r\nIf you're in the business plan phase of your side-hustle planning, you should be able to clearly articulate exactly what your side hustle is going to be, so write it down! In fact, write it down twice!\r\n\r\nStart off your business plan with both:\r\n<ul>\r\n \t<li>A one-paragraph (two paragraphs at most) highly summarized version of <em>every</em> key aspect of your side hustle</li>\r\n \t<li>A single-sentence elevator pitch that summarizes your summarized version (got that?) even more!</li>\r\n</ul>\r\n<p class=\"article-tips tip\">Having an <em>elevator pitch</em> means being able to describe an idea so persuasively in about the duration of the typical elevator ride that the person to whom you’re talking is crystal clear about the most critical or unique aspects of your concept.</p>\r\nAs an example, one side-hustle starter's — let's call her Sarah — business plan starts with:\r\n\r\n\"I will design, craft, and sell custom-made jewelry. I will build a Shopify site that I will promote using online marketing and advertising techniques, such as Facebook and Instagram ads, Google Ads, and short demonstration videos on YouTube and TikTok, that will link to my site. I will run the business out of my house. I’ve lined up primary and backup suppliers for all materials and tools.\"\r\n\r\nThen Sarah adds her elevator pitch:\r\n\r\n\"I will sell custom-made jewelry from my Shopify site that I will promote through a variety of online ads.\"\r\n\r\nAs Sarah works her way through the rest of her business plan, she can refer back to this section and adjust the wording as necessary. For now, though, she has placed a stake into the fertile side-hustle soil and is ready to start planting.\r\n<h2 id=\"tab2\" >Your time commitment</h2>\r\nYour business plan is for a side hustle, so you need to be crystal clear with yourself about exactly how much time you plan to spend on your venture. Plus, if you have specific time constraints, like “only evenings after work,” or “only on weekends,” or “only on Wednesday evening and all day Saturday,” you need to acknowledge these constraints and write them down.\r\n<p class=\"article-tips remember\">As you go through the rest of your business plan, you now have an “official statement” that describes your available time that you can use as a sanity check for your side hustle’s details.</p>\r\nFor example, suppose you plan to do software development on the side. However, because of extra hours you need to work at your full-time job, you only have about 15 hours a week available for your side hustle.\r\n\r\nYou can certainly take on a little bit of software development here and there, but you’ll need to focus on shorter-duration tasks, such as building template-based websites or doing some light software configuration rather than heavy-duty application development.\r\n\r\nIf you don’t have a full-time job and, instead, have a portfolio of several different side hustles, documenting your available time is still important to help make sure that your side hustles don’t clash because of conflicting demands for your time.\r\n<h2 id=\"tab3\" >Your schedule and major milestones</h2>\r\nWhatever your side hustle is, you have an idea of what you'd like it to be in the future. Maybe your longer-term plan is built around expanding your business, or maybe you have no intentions of growing your business at all, and you just intend to get a little business up and running and keep it going.\r\n\r\nThink about what your side hustle will look like in time increments that make sense for you — three or six months from today, in a year, three years, etc. Regardless of your expectations and the timeline for those, document it all in your business plan, along with key milestones and decision points along that timeline.\r\n<h2 id=\"tab4\" >Key players in your side hustle</h2>\r\nYour business plan also should include the other people and companies you'll need to connect with. If you plan to make and sell clothing, who will be your wholesale suppliers? Who will be your key points of contact — the actual people — at each one of those wholesalers?\r\n\r\nAs another example, if your side hustle will be buying and selling baseball cards and other sports collectibles, will you do this via eBay, or other auction houses? Revisiting our jewelry maker, Sarah, who will be her suppliers of metals and tools?\r\n\r\nNo matter what your side hustle is, and even if you’re going solo, you’ll almost certainly be involved with other people and companies at some point. Write all of these details down in your business plan, including any designated backup companies or services that you may switch to at some point.\r\n<h2 id=\"tab5\" >Your customers</h2>\r\nYou need to identify who will comprise your <em>target market</em> (the people to whom you’ll try to sell your products or watch your videos or take your course, or for whom you’ll provide weekend landscaping or bartending services, or whatever your side hustle is).\r\n\r\nSometimes, your target market can (and should) be as broad as possible. After all, if you have a potential customer out there somewhere in the world, why not try to attract that person to your business? For example, you might be selling clothing and accessories online to “the world at large” — basically, anybody who wants to place an order on your website for a blouse or leisurewear or a necklace can do so. You might get to know some of your regular customers, but for the most part these customers will be anonymous to you.\r\n\r\nIn other situations, you should narrow your target market to better focus on catching the attention of a person or another business even more likely to be in your side hustle “sweet spot.”\r\n\r\nFor example, Sarah’s customer base will be broad, at least initially. At some point down the road, Sarah may wholesale her jewelry to other online and in-person retailers for them to retail. At that point, she needs to go back and adjust her business plan to more precisely target certain customers — maybe not specific names of people and businesses, but at least descriptions of the types of retailers to which she’ll sell her jewelry.\r\n<h2 id=\"tab6\" >Startup money, budget, and financial projections</h2>\r\nThis part of your business plan includes how much startup capital you’ll need, how to budget, how to forecast sales and expenses, and more. Your business plan needs to include the key aspects of the financial side of your side hustle. (How to figure out all of these things is my book <a href=\"//coursofppt.com/article/business-careers-money/business/small-business/start-ups/side-hustles-for-dummies-cheat-sheet-291541/\" target=\"_blank\" rel=\"noopener\"><em>Side Hustles For Dummies</em></a>.)\r\n\r\nPretend that you’re pitching your side hustle to an investor, and you also happen to be that investor. Convince yourself that you have all your financial ducks in a row.\r\n<h2 id=\"tab7\" >How you’ll operate</h2>\r\nThis part of your business plan should include the business processes through which you’ll operate your side hustle. And you should add as much detail as possible. For example, Sarah’s side hustle has nine internal processes: buying materials and tools, deciding on her product list, building her website and storefront, and so on. She needs to take each of those processes and break them down into the underlying steps that she’ll do. She can simply list the steps as bullet points or a numbered list.\r\n<h2 id=\"tab8\" >Risks and mitigation</h2>\r\nIt's important to consider the risks involved in your side hustle idea, and how you could mitigate those risks. List how you intend to counteract and neutralize the risk. As you’ve been working through your business plan, you may have come across a new risk or two, or come up with a new mitigation strategy for a risk that you’ve already documented. So, spend a little bit of time and take a fresh look at your list, and make any necessary updates.\r\n<p class=\"article-tips tip\">You can check out <a href=\"//coursofppt.com/book/business-careers-money/business/small-business/start-ups/business-plans-for-dummies-282038/\" target=\"_blank\" rel=\"noopener\"><i>Business Plans For Dummies</i></a> by Paul Tiffany and Steven D. Peterson for much more information about business plan structure and content, especially if your side hustle really catches on and you’re looking to take it to that mythical “next level.”</p>","description":"Tens of millions of people in the United States, and hundreds of millions of people around the world, supplement their primary jobs with some type of business activities on the side. These people all spend at least some of their professional lives embracing the idea of <a href=\"//coursofppt.com/article/business-careers-money/business/small-business/start-ups/side-hustles-for-dummies-cheat-sheet-291541/\" target=\"_blank\" rel=\"noopener\">side hustles</a>.\r\n\r\n[caption id=\"attachment_299712\" align=\"alignnone\" width=\"630\"]<img class=\"size-full wp-image-299712\" src=\"//coursofppt.com/wp-content/uploads/selling-pottery-online-side-hustle-adobeStock_464142145.jpg\" alt=\"\" width=\"630\" height=\"420\" /> ©Pressmaker / Adobe Stock[/caption]\r\n\r\nIf you've decided to join the side-hustle world, and you've <a href=\"//coursofppt.com/article/business-careers-money/business/small-business/general-small-business/exploring-side-hustle-opportunities-299313/\" target=\"_blank\" rel=\"noopener\">brainstormed your side hustle idea</a>, you'll want to start pulling together a business plan.\r\n<p class=\"article-tips tip\">For help with exploring side-hustle ideas, brainstorming, and the planning steps that lead to this business plan phase, check out my book <a href=\"//coursofppt.com/book/business-careers-money/business/small-business/general-small-business/side-hustles-for-dummies-291196/\" target=\"_blank\" rel=\"noopener\"><em>Side Hustles For Dummies</em></a>.</p>\r\nIf you’ve ever done a jigsaw puzzle, you know that you typically start with a little portion of the overall puzzle in, say, the top left corner. Then maybe you shift to working on the bottom right side; then move to somewhere in the middle; and so on. That's sort of how you put a business plan together — a document that eventually shows the whole picture.\r\n\r\nWhen it comes to business plans, you have a little bit of a challenge on your hands: If you put 10 people in a room, you’ll get 20 opinions about what a business plan should look like!\r\n\r\nYou’ve probably come across this same problem when you worked on your résumé, with one person telling you to structure your résumé one way, and another person indignantly disagreeing and insisting that you write your résumé a totally different way!\r\n\r\nI have some good news for you when it comes to trying to make sense out of all the different guidance you’ll find for how to write a business plan: For a side hustle, you have a lot more leeway in the order of topics that you cover — and even what you do and don’t include — than if, say, you’re putting together a business plan in search of a large bank loan or millions of dollars of venture capital investment.\r\n\r\nMaybe, someday, if your side hustle really hits its stride and starts growing toward your ideal scenario, you’ll have to worry about making sure that your business plan matches the structure that a bank or private equity firm, or some venture capital company, insists on seeing. For now, though, think in terms of pitching your side hustle to yourself — an audience of one. Are you painting a cohesive and compelling picture of how to get your side hustle going?\r\n\r\nIf your side hustle is a gig-economy job, such as delivery services or ridesharing, you can probably skip over the whole business-plan stuff. However, if your gig services are along the lines of pet-sitting or bartending or doing handyman work — basically, if you’re setting up a small-business structure even though you plan to land gigs from side hustle–oriented platforms — you should at least jot down bullet points for most of the business plan sections.\r\n\r\nYour side hustle business plan should include the following sections.\r\n<h2 id=\"tab1\" >A short overview and a really short elevator pitch</h2>\r\nIf you're in the business plan phase of your side-hustle planning, you should be able to clearly articulate exactly what your side hustle is going to be, so write it down! In fact, write it down twice!\r\n\r\nStart off your business plan with both:\r\n<ul>\r\n \t<li>A one-paragraph (two paragraphs at most) highly summarized version of <em>every</em> key aspect of your side hustle</li>\r\n \t<li>A single-sentence elevator pitch that summarizes your summarized version (got that?) even more!</li>\r\n</ul>\r\n<p class=\"article-tips tip\">Having an <em>elevator pitch</em> means being able to describe an idea so persuasively in about the duration of the typical elevator ride that the person to whom you’re talking is crystal clear about the most critical or unique aspects of your concept.</p>\r\nAs an example, one side-hustle starter's — let's call her Sarah — business plan starts with:\r\n\r\n\"I will design, craft, and sell custom-made jewelry. I will build a Shopify site that I will promote using online marketing and advertising techniques, such as Facebook and Instagram ads, Google Ads, and short demonstration videos on YouTube and TikTok, that will link to my site. I will run the business out of my house. I’ve lined up primary and backup suppliers for all materials and tools.\"\r\n\r\nThen Sarah adds her elevator pitch:\r\n\r\n\"I will sell custom-made jewelry from my Shopify site that I will promote through a variety of online ads.\"\r\n\r\nAs Sarah works her way through the rest of her business plan, she can refer back to this section and adjust the wording as necessary. For now, though, she has placed a stake into the fertile side-hustle soil and is ready to start planting.\r\n<h2 id=\"tab2\" >Your time commitment</h2>\r\nYour business plan is for a side hustle, so you need to be crystal clear with yourself about exactly how much time you plan to spend on your venture. Plus, if you have specific time constraints, like “only evenings after work,” or “only on weekends,” or “only on Wednesday evening and all day Saturday,” you need to acknowledge these constraints and write them down.\r\n<p class=\"article-tips remember\">As you go through the rest of your business plan, you now have an “official statement” that describes your available time that you can use as a sanity check for your side hustle’s details.</p>\r\nFor example, suppose you plan to do software development on the side. However, because of extra hours you need to work at your full-time job, you only have about 15 hours a week available for your side hustle.\r\n\r\nYou can certainly take on a little bit of software development here and there, but you’ll need to focus on shorter-duration tasks, such as building template-based websites or doing some light software configuration rather than heavy-duty application development.\r\n\r\nIf you don’t have a full-time job and, instead, have a portfolio of several different side hustles, documenting your available time is still important to help make sure that your side hustles don’t clash because of conflicting demands for your time.\r\n<h2 id=\"tab3\" >Your schedule and major milestones</h2>\r\nWhatever your side hustle is, you have an idea of what you'd like it to be in the future. Maybe your longer-term plan is built around expanding your business, or maybe you have no intentions of growing your business at all, and you just intend to get a little business up and running and keep it going.\r\n\r\nThink about what your side hustle will look like in time increments that make sense for you — three or six months from today, in a year, three years, etc. Regardless of your expectations and the timeline for those, document it all in your business plan, along with key milestones and decision points along that timeline.\r\n<h2 id=\"tab4\" >Key players in your side hustle</h2>\r\nYour business plan also should include the other people and companies you'll need to connect with. If you plan to make and sell clothing, who will be your wholesale suppliers? Who will be your key points of contact — the actual people — at each one of those wholesalers?\r\n\r\nAs another example, if your side hustle will be buying and selling baseball cards and other sports collectibles, will you do this via eBay, or other auction houses? Revisiting our jewelry maker, Sarah, who will be her suppliers of metals and tools?\r\n\r\nNo matter what your side hustle is, and even if you’re going solo, you’ll almost certainly be involved with other people and companies at some point. Write all of these details down in your business plan, including any designated backup companies or services that you may switch to at some point.\r\n<h2 id=\"tab5\" >Your customers</h2>\r\nYou need to identify who will comprise your <em>target market</em> (the people to whom you’ll try to sell your products or watch your videos or take your course, or for whom you’ll provide weekend landscaping or bartending services, or whatever your side hustle is).\r\n\r\nSometimes, your target market can (and should) be as broad as possible. After all, if you have a potential customer out there somewhere in the world, why not try to attract that person to your business? For example, you might be selling clothing and accessories online to “the world at large” — basically, anybody who wants to place an order on your website for a blouse or leisurewear or a necklace can do so. You might get to know some of your regular customers, but for the most part these customers will be anonymous to you.\r\n\r\nIn other situations, you should narrow your target market to better focus on catching the attention of a person or another business even more likely to be in your side hustle “sweet spot.”\r\n\r\nFor example, Sarah’s customer base will be broad, at least initially. At some point down the road, Sarah may wholesale her jewelry to other online and in-person retailers for them to retail. At that point, she needs to go back and adjust her business plan to more precisely target certain customers — maybe not specific names of people and businesses, but at least descriptions of the types of retailers to which she’ll sell her jewelry.\r\n<h2 id=\"tab6\" >Startup money, budget, and financial projections</h2>\r\nThis part of your business plan includes how much startup capital you’ll need, how to budget, how to forecast sales and expenses, and more. Your business plan needs to include the key aspects of the financial side of your side hustle. (How to figure out all of these things is my book <a href=\"//coursofppt.com/article/business-careers-money/business/small-business/start-ups/side-hustles-for-dummies-cheat-sheet-291541/\" target=\"_blank\" rel=\"noopener\"><em>Side Hustles For Dummies</em></a>.)\r\n\r\nPretend that you’re pitching your side hustle to an investor, and you also happen to be that investor. Convince yourself that you have all your financial ducks in a row.\r\n<h2 id=\"tab7\" >How you’ll operate</h2>\r\nThis part of your business plan should include the business processes through which you’ll operate your side hustle. And you should add as much detail as possible. For example, Sarah’s side hustle has nine internal processes: buying materials and tools, deciding on her product list, building her website and storefront, and so on. She needs to take each of those processes and break them down into the underlying steps that she’ll do. She can simply list the steps as bullet points or a numbered list.\r\n<h2 id=\"tab8\" >Risks and mitigation</h2>\r\nIt's important to consider the risks involved in your side hustle idea, and how you could mitigate those risks. List how you intend to counteract and neutralize the risk. As you’ve been working through your business plan, you may have come across a new risk or two, or come up with a new mitigation strategy for a risk that you’ve already documented. So, spend a little bit of time and take a fresh look at your list, and make any necessary updates.\r\n<p class=\"article-tips tip\">You can check out <a href=\"//coursofppt.com/book/business-careers-money/business/small-business/start-ups/business-plans-for-dummies-282038/\" target=\"_blank\" rel=\"noopener\"><i>Business Plans For Dummies</i></a> by Paul Tiffany and Steven D. Peterson for much more information about business plan structure and content, especially if your side hustle really catches on and you’re looking to take it to that mythical “next level.”</p>","blurb":"","authors":[{"authorId":10511,"name":"Alan R. Simon","slug":"alan-r-simon","description":" <p><b>Alan Simon</b> began his first side hustle in 1982, doing consulting for small businesses and not-for-profits. He's been juggling a variety of side gigs ever since. Alan has been writing novels for 20 years and is currently the managing principal of Thinking Helmet, Inc., a boutique consulting firm.</p>","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/10511"}}],"primaryCategoryTaxonomy":{"categoryId":34252,"title":"Start-Ups","slug":"start-ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"}},"secondaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"tertiaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"trendingArticles":null,"inThisArticle":[{"label":"A short overview and a really short elevator pitch","target":"#tab1"},{"label":"Your time commitment","target":"#tab2"},{"label":"Your schedule and major milestones","target":"#tab3"},{"label":"Key players in your side hustle","target":"#tab4"},{"label":"Your customers","target":"#tab5"},{"label":"Startup money, budget, and financial projections","target":"#tab6"},{"label":"How you’ll operate","target":"#tab7"},{"label":"Risks and mitigation","target":"#tab8"}],"relatedArticles":{"fromBook":[{"articleId":299799,"title":"How to Do Taxes for Side Hustles","slug":"how-to-deal-with-your-side-hustle-income-taxes","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/299799"}},{"articleId":299313,"title":"Exploring Side Hustle Opportunities","slug":"exploring-side-hustle-opportunities","categoryList":["business-careers-money","business","small-business","general-small-business"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/299313"}},{"articleId":291541,"title":"Side Hustles For Dummies Cheat Sheet","slug":"side-hustles-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/291541"}}],"fromCategory":[{"articleId":299799,"title":"How to Do Taxes for Side Hustles","slug":"how-to-deal-with-your-side-hustle-income-taxes","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/299799"}},{"articleId":297984,"title":"Starting & Running a Business All-in-One For Dummies Cheat Sheet (UK Edition)","slug":"starting-and-running-a-business-all-in-one-for-dummies-cheat-sheet-uk-edition","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/297984"}},{"articleId":291541,"title":"Side Hustles For Dummies Cheat Sheet","slug":"side-hustles-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/291541"}},{"articleId":289724,"title":"Launching and Building a Brand For Dummies Cheat Sheet","slug":"launching-and-building-a-brand-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/289724"}},{"articleId":269861,"title":"Establishing Website Goals for Your Online Business","slug":"establish-website-goals-and-conversions-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269861"}}]},"hasRelatedBookFromSearch":false,"relatedBook":{"bookId":291196,"slug":"side-hustles-for-dummies","isbn":"9781119870135","categoryList":["business-careers-money","business","small-business","general-small-business"],"amazon":{"default":"//www.amazon.com/gp/product/1119870135/ref=as_li_tl?ie=UTF8&tag=wiley01-20","ca":"//www.amazon.ca/gp/product/1119870135/ref=as_li_tl?ie=UTF8&tag=wiley01-20","indigo_ca":"//www.tkqlhce.com/click-9208661-13710633?url=//www.chapters.indigo.ca/en-ca/books/product/1119870135-item.html&cjsku=978111945484","gb":"//www.amazon.co.uk/gp/product/1119870135/ref=as_li_tl?ie=UTF8&tag=wiley01-20","de":"//www.amazon.de/gp/product/1119870135/ref=as_li_tl?ie=UTF8&tag=wiley01-20"},"image":{"src":"//coursofppt.com/wp-content/uploads/9781119870135-203x255.jpg","width":203,"height":255},"title":"Side Hustles For Dummies","testBankPinActivationLink":"","bookOutOfPrint":true,"authorsInfo":"<p><b>Alan Simon</b> began his first side hustle in 1982, doing consulting for small businesses and not-for-profits. He's been juggling a variety of side gigs ever since. Alan has been writing novels for 20 years and is currently the managing principal of Thinking Helmet, Inc., a boutique consulting firm.</p>","authors":[{"authorId":10511,"name":"Alan R. Simon","slug":"alan-r-simon","description":" <p><b>Alan Simon</b> began his first side hustle in 1982, doing consulting for small businesses and not-for-profits. He's been juggling a variety of side gigs ever since. Alan has been writing novels for 20 years and is currently the managing principal of Thinking Helmet, Inc., a boutique consulting firm.</p>","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/10511"}}],"_links":{"self":"//dummies-api.coursofppt.com/v2/books/"}},"collections":[],"articleAds":{"footerAd":"<div class=\"du-ad-region row\" id=\"article_page_adhesion_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_adhesion_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119870135&quot;]}]\" id=\"du-slot-64cbeb5f940d6\"></div></div>","rightAd":"<div class=\"du-ad-region row\" id=\"article_page_right_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_right_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119870135&quot;]}]\" id=\"du-slot-64cbeb5f94b0f\"></div></div>"},"articleType":{"articleType":"Articles","articleList":null,"content":null,"videoInfo":{"videoId":null,"name":null,"accountId":null,"playerId":null,"thumbnailUrl":null,"description":null,"uploadDate":null}},"sponsorship":{"sponsorshipPage":false,"backgroundImage":{"src":null,"width":0,"height":0},"brandingLine":"","brandingLink":"","brandingLogo":{"src":null,"width":0,"height":0},"sponsorAd":"","sponsorEbookTitle":"","sponsorEbookLink":"","sponsorEbookImage":{"src":null,"width":0,"height":0}},"primaryLearningPath":"Advance","lifeExpectancy":"Five years","lifeExpectancySetFrom":"2024-07-11T00:00:00+00:00","dummiesForKids":"no","sponsoredContent":"no","adInfo":"","adPairKey":[]},"status":"publish","visibility":"public","articleId":299705},{"headers":{"creationTime":"2024-07-21T13:47:55+00:00","modifiedTime":"2024-08-03T16:31:02+00:00","timestamp":"2024-08-03T18:01:03+00:00"},"data":{"breadcrumbs":[{"name":"Business, Careers, & Money","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34224"},"slug":"business-careers-money","categoryId":34224},{"name":"Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34225"},"slug":"business","categoryId":34225},{"name":"Small Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34251"},"slug":"small-business","categoryId":34251},{"name":"Start-Ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"},"slug":"start-ups","categoryId":34252}],"title":"How to Do Taxes for Side Hustles","strippedTitle":"how to do taxes for side hustles","slug":"how-to-deal-with-your-side-hustle-income-taxes","canonicalUrl":"","关注网页模块改善":{"metaDescription":"Learn what you need to know about taxes for your side hustle business, including factors to consider for how you must file taxes.","noIndex":0,"noFollow":0},"content":"Even if you’re doing your side hustle on your own rather than with a partner or with the assistance of employees, plenty of other people want to share in your success — specifically, your friends and family.\r\n\r\nGuess who else wants to share in your success? The tax people.\r\n\r\n[caption id=\"attachment_299818\" align=\"alignnone\" width=\"630\"]<img class=\"size-full wp-image-299818\" src=\"//coursofppt.com/wp-content/uploads/woman-small-business-owner-adobeStock_384871442.jpg\" alt=\"\" width=\"630\" height=\"420\" /> ©Insta_photos / Adobe Stock[/caption]\r\n\r\nAnd unlike your friends and family, who share in your success by offering you encouragement and celebrating your accomplishments, the tax people want something from you. Actually, they want two things from you:\r\n<ul>\r\n \t<li>Lots of documents and forms</li>\r\n \t<li>Money</li>\r\n</ul>\r\nLike it or not, you’ll need to deal with all sorts of tax-related matters for your side hustle. Some of the tax stuff is pretty easy to understand, while other tax-related requirements and rules can get tricky. So, buckle up!\r\n\r\nYou won’t find a one-size-fits-all playbook or checklist for your side hustle taxes. Your tax-filing requirements will vary depending on:\r\n<ul>\r\n \t<li>The legal organization you set up for your side hustle</li>\r\n \t<li>What type of business you’re doing for your side hustle</li>\r\n \t<li>Where you live and work</li>\r\n</ul>\r\n<h2 id=\"tab1\" >How to file taxes for a side hustle</h2>\r\nIf you organized your side hustle as a sole proprietorship or a single-member limited liability company (LLC), I have good news for you: Your U.S. federal tax filings for your business will be just another section of your personal taxes on your Form 1040. You don’t have to file any separate returns, at least at the federal level. You will, however, need to file an additional form — a Schedule C — that is basically an attachment to the rest of your personal tax return.\r\n\r\nWhat if you set up your side hustle as an S corporation or a partnership? Or what if you set up an LLC with a partner? Great news … if you enjoy more paperwork. In addition to your personal tax return, you’ll need to file a <em>separate</em> return, not just an additional form attached to your personal tax return. Depending on how you structured your business, you need to file either:\r\n<ul>\r\n \t<li>Form 1065 if your side hustle is organized as a partnership or a multi-member LLC</li>\r\n \t<li>Form 1120-S if your side hustle is organized as an S corporation</li>\r\n</ul>\r\nDon’t worry, your Form 1040 for your personal tax return won’t feel left out if your side hustle financials show up on either a Form 1065 or a Form 1120-S. Technically, you don’t pay taxes on either S corporation or partnership income — at least not directly. If you used either of those legal structures for your side hustle, your business income (or loss) will <em>pass through</em> to your Form 1040, where you’ll mash all those details together with income from your day job, your personal deductions, and the rest of your personal tax stuff.\r\n\r\nYou use an IRS form called a K-1 to carry your side hustle corporate or partnership finances over to your personal return. (You’ll have slightly different versions of a K-1 depending on whether your side hustle is an S corporation, a partnership, or a multi-member LLC.)\r\n\r\nThe more complicated your side hustle’s legal structure is, the more complex your filing requirements will be — basically, you have a straight-line relationship up the complexity ladder.\r\n\r\nHere’s a little bit of good news: If your side hustle is one of those where you’re paid as a part-time employee rather than as an independent contractor — say, teaching a class or two at the local community college — then you’ll receive an IRS Form W-2 for each tax year, the same as you get from your full-time employer. In that case, all you need to do for your taxes is treat your side hustle just like it’s another job and add your side hustle income to your regular income.\r\n<h2 id=\"tab2\" >Side hustle tax rules and forms</h2>\r\nIf your side hustle is service-oriented and you aren’t dealing with any physical inventory, your tax returns won’t be all that complicated, even if you did set yourself up as an S corporation or a partnership. If, however, you’re running an online store where you need to keep track of your cost of goods sold and the value of your inventory, then not only is your overall side hustle record-keeping more complicated, but your taxes may turn into a head-scratcher, too.\r\n<p class=\"article-tips tip\">Remember this simple equation when you're working on your side hustle tax filing: The more physical items you have that play any sort of a role in your side hustle, the more complicated your taxes will be. If you’re buying goods to resell, or if you need to purchase shelving and containers to hold products, then your taxes will be more complicated than if you’re recording and uploading videos, or doing software work, or doing ridesharing for Uber or Lyft.</p>\r\n\r\n<h2 id=\"tab3\" >Everyone wants a piece of the tax action</h2>\r\nIf you live in the United States, you’re well aware of the Internal Revenue Service (IRS). If you live outside the United States, then you need to file tax returns with the equivalent of the IRS in your country.\r\n\r\nYou don’t only have to pay up and file returns with the feds, however. Your state and maybe even your city want their cut of your side-hustle profits, and you’ll need to file the proper returns along with writing the checks or doing the electronic funds transfers to pay the taxes that you’ll owe.\r\n\r\nAs complicated as the federal side of taxes can be, in many cases the state and local side is even more complicated. Why?\r\n<ul>\r\n \t<li>If you’re doing your side hustle in Arizona, you’ll file different state tax return forms than if you’re side hustling in Pennsylvania or California or any other state.</li>\r\n \t<li>Some states just wants a copy of your federal return, but others have their own sets of forms. And to complicate matters even further, many states allow different deductions for expenses than the feds do, meaning that the net income from your side hustle for tax purposes may be different for the IRS than it is for the state where you live.</li>\r\n \t<li>Some cities get in on the act also, and you have to file yet another set of tax returns — and shell out even more money — to the city where you live and where you’re side hustling. Or maybe you’re getting hit at the county level rather than the city level. Sometimes those local taxes are only on W-2 wages (basically, the money you make from your day job), but in other cases, they’re full-blown tax returns that apply to side hustles.</li>\r\n</ul>\r\n<h2 id=\"tab4\" >Decision time</h2>\r\nYou have two paths you can take when it comes to your side-hustle taxes and filing your returns:\r\n<ul>\r\n \t<li>Do it yourself.</li>\r\n \t<li>Hire an accountant.</li>\r\n</ul>\r\nEven if you decide that you want to do your own taxes, you don’t have to study up on a ton of tax laws that are always changing or do a whole lot of calculations by hand.\r\n\r\nAll of the big tax-filing programs, such as Credit Karma Taxes, TaxSlayer, TurboTax, and many others, will step you through not only your personal taxes but also basic small-business taxes that would apply to your side hustle, no matter how you set up your business (sole proprietorship, partnership, S corporation), even if your side hustle is just another part-time job with a regular old W-2.\r\n<p class=\"article-tips tip\">And speaking of small-business taxes: You don’t need to be an expert in taxes for your side hustle. After all, you have dozens or even hundreds of other tasks to take care of or decisions to make. However, you should still have a basic idea of the big picture, tax-wise, for your side hustle. Beyond the basics I cover in this article, you can also check out <a href=\"//coursofppt.com/book/business-careers-money/business/small-business/general-small-business/small-business-taxes-for-dummies-282584/\" target=\"_blank\" rel=\"noopener\"><em>Small Business Taxes For Dummies,</em> <em>3rd Edition</em></a>.</p>\r\nEven if you made the command decision to hire an accountant to file the tax returns related to your side hustle, you still need to pay attention to some key points and beware of a few big-time traps that could really trip up you and your side hustle. Specifically:\r\n<ul>\r\n \t<li>Avoid the temptation to use your side hustle to “get creative” with your tax returns.</li>\r\n \t<li>Be aware that if your side hustle crosses state lines, your tax picture could get murky and complicated.</li>\r\n \t<li>Remember that tax laws change frequently and can be tricky.</li>\r\n \t<li>Be sure to correct any tax-related mistakes that you make.</li>\r\n</ul>\r\n<h2 id=\"tab5\" >Staying legal and staying honest</h2>\r\nMaybe you’ve read or heard someone saying something along the lines of “I deduct all kinds of expenses through my home business — it’s great!”\r\n\r\nIf that person’s statement really meant “I <em>legally</em> deduct all kinds of <em>allowable</em> expenses through my home business,” then no problem. If, however, the statement actually meant “I sneak in all kinds of personal expenses and deduct them through my home business,” then that person may be in for all sorts of tax and legal problems. And if you follow in their footsteps and start playing shady tax games with your side hustle, <em>you</em> could wind up in a lot of trouble.\r\n<h3>Business deductions for your side hustle</h3>\r\nSuppose your side hustle is an online retail site, where you buy clothing items from wholesalers that you then list and sell. While you’re buying clothing items for your business, why not buy some for yourself that you can “hide” among your business purchases? Then you can deduct all that clothing, and basically get your jeans and shirts and shoes at a 30 percent or 35 percent discount because you’ll owe less in federal and state taxes.\r\n\r\nDon’t do it!\r\n\r\nMaybe you do a little bit of traveling for your side hustle, and you deduct all those travel-related expenses. You know what? Why not deduct the costs of your next family vacation as well? You already have a bunch of legitimate tax deductions for airfare, hotels, meals, and other travel expenses, so who would ever know if you added a few more travel expenses that really shouldn’t be on your side hustle’s tax return?\r\n\r\nDon’t do it!\r\n\r\nSuppose you send a lot of packages to your customers via FedEx, UPS, and the U.S. Postal Service (USPS). Everything that you spend on packing materials and shipping costs is deductible. Why not also include the cost of shipping about a dozen packages to your out-of-town friends and family members for the holidays?\r\n\r\nDon’t do it!\r\n<p class=\"article-tips remember\">Even if you’re not swayed by the morality and ethics of cheating the government by lying — yeah, I said lying! — on your tax returns, how about a practical reason to be honest when it comes to your side hustle’s taxes? If you get caught, you’ll be in big trouble! At best, you’ll owe money — maybe a lot of money! — for back taxes, interest, and (most likely) penalties. At worst, the government could decide to criminally charge you with tax fraud. Even if you escape being convicted, you’ll have to spend a ton of money on attorneys’ fees.</p>\r\nWill the government really come after you for claiming $100 in shipping expenses that you shouldn’t have, or for “only” $2,000 in personal travel that you inaccurately claimed as a legitimate business expense? Maybe not — but do you really want to take the chance?","description":"Even if you’re doing your side hustle on your own rather than with a partner or with the assistance of employees, plenty of other people want to share in your success — specifically, your friends and family.\r\n\r\nGuess who else wants to share in your success? The tax people.\r\n\r\n[caption id=\"attachment_299818\" align=\"alignnone\" width=\"630\"]<img class=\"size-full wp-image-299818\" src=\"//coursofppt.com/wp-content/uploads/woman-small-business-owner-adobeStock_384871442.jpg\" alt=\"\" width=\"630\" height=\"420\" /> ©Insta_photos / Adobe Stock[/caption]\r\n\r\nAnd unlike your friends and family, who share in your success by offering you encouragement and celebrating your accomplishments, the tax people want something from you. Actually, they want two things from you:\r\n<ul>\r\n \t<li>Lots of documents and forms</li>\r\n \t<li>Money</li>\r\n</ul>\r\nLike it or not, you’ll need to deal with all sorts of tax-related matters for your side hustle. Some of the tax stuff is pretty easy to understand, while other tax-related requirements and rules can get tricky. So, buckle up!\r\n\r\nYou won’t find a one-size-fits-all playbook or checklist for your side hustle taxes. Your tax-filing requirements will vary depending on:\r\n<ul>\r\n \t<li>The legal organization you set up for your side hustle</li>\r\n \t<li>What type of business you’re doing for your side hustle</li>\r\n \t<li>Where you live and work</li>\r\n</ul>\r\n<h2 id=\"tab1\" >How to file taxes for a side hustle</h2>\r\nIf you organized your side hustle as a sole proprietorship or a single-member limited liability company (LLC), I have good news for you: Your U.S. federal tax filings for your business will be just another section of your personal taxes on your Form 1040. You don’t have to file any separate returns, at least at the federal level. You will, however, need to file an additional form — a Schedule C — that is basically an attachment to the rest of your personal tax return.\r\n\r\nWhat if you set up your side hustle as an S corporation or a partnership? Or what if you set up an LLC with a partner? Great news … if you enjoy more paperwork. In addition to your personal tax return, you’ll need to file a <em>separate</em> return, not just an additional form attached to your personal tax return. Depending on how you structured your business, you need to file either:\r\n<ul>\r\n \t<li>Form 1065 if your side hustle is organized as a partnership or a multi-member LLC</li>\r\n \t<li>Form 1120-S if your side hustle is organized as an S corporation</li>\r\n</ul>\r\nDon’t worry, your Form 1040 for your personal tax return won’t feel left out if your side hustle financials show up on either a Form 1065 or a Form 1120-S. Technically, you don’t pay taxes on either S corporation or partnership income — at least not directly. If you used either of those legal structures for your side hustle, your business income (or loss) will <em>pass through</em> to your Form 1040, where you’ll mash all those details together with income from your day job, your personal deductions, and the rest of your personal tax stuff.\r\n\r\nYou use an IRS form called a K-1 to carry your side hustle corporate or partnership finances over to your personal return. (You’ll have slightly different versions of a K-1 depending on whether your side hustle is an S corporation, a partnership, or a multi-member LLC.)\r\n\r\nThe more complicated your side hustle’s legal structure is, the more complex your filing requirements will be — basically, you have a straight-line relationship up the complexity ladder.\r\n\r\nHere’s a little bit of good news: If your side hustle is one of those where you’re paid as a part-time employee rather than as an independent contractor — say, teaching a class or two at the local community college — then you’ll receive an IRS Form W-2 for each tax year, the same as you get from your full-time employer. In that case, all you need to do for your taxes is treat your side hustle just like it’s another job and add your side hustle income to your regular income.\r\n<h2 id=\"tab2\" >Side hustle tax rules and forms</h2>\r\nIf your side hustle is service-oriented and you aren’t dealing with any physical inventory, your tax returns won’t be all that complicated, even if you did set yourself up as an S corporation or a partnership. If, however, you’re running an online store where you need to keep track of your cost of goods sold and the value of your inventory, then not only is your overall side hustle record-keeping more complicated, but your taxes may turn into a head-scratcher, too.\r\n<p class=\"article-tips tip\">Remember this simple equation when you're working on your side hustle tax filing: The more physical items you have that play any sort of a role in your side hustle, the more complicated your taxes will be. If you’re buying goods to resell, or if you need to purchase shelving and containers to hold products, then your taxes will be more complicated than if you’re recording and uploading videos, or doing software work, or doing ridesharing for Uber or Lyft.</p>\r\n\r\n<h2 id=\"tab3\" >Everyone wants a piece of the tax action</h2>\r\nIf you live in the United States, you’re well aware of the Internal Revenue Service (IRS). If you live outside the United States, then you need to file tax returns with the equivalent of the IRS in your country.\r\n\r\nYou don’t only have to pay up and file returns with the feds, however. Your state and maybe even your city want their cut of your side-hustle profits, and you’ll need to file the proper returns along with writing the checks or doing the electronic funds transfers to pay the taxes that you’ll owe.\r\n\r\nAs complicated as the federal side of taxes can be, in many cases the state and local side is even more complicated. Why?\r\n<ul>\r\n \t<li>If you’re doing your side hustle in Arizona, you’ll file different state tax return forms than if you’re side hustling in Pennsylvania or California or any other state.</li>\r\n \t<li>Some states just wants a copy of your federal return, but others have their own sets of forms. And to complicate matters even further, many states allow different deductions for expenses than the feds do, meaning that the net income from your side hustle for tax purposes may be different for the IRS than it is for the state where you live.</li>\r\n \t<li>Some cities get in on the act also, and you have to file yet another set of tax returns — and shell out even more money — to the city where you live and where you’re side hustling. Or maybe you’re getting hit at the county level rather than the city level. Sometimes those local taxes are only on W-2 wages (basically, the money you make from your day job), but in other cases, they’re full-blown tax returns that apply to side hustles.</li>\r\n</ul>\r\n<h2 id=\"tab4\" >Decision time</h2>\r\nYou have two paths you can take when it comes to your side-hustle taxes and filing your returns:\r\n<ul>\r\n \t<li>Do it yourself.</li>\r\n \t<li>Hire an accountant.</li>\r\n</ul>\r\nEven if you decide that you want to do your own taxes, you don’t have to study up on a ton of tax laws that are always changing or do a whole lot of calculations by hand.\r\n\r\nAll of the big tax-filing programs, such as Credit Karma Taxes, TaxSlayer, TurboTax, and many others, will step you through not only your personal taxes but also basic small-business taxes that would apply to your side hustle, no matter how you set up your business (sole proprietorship, partnership, S corporation), even if your side hustle is just another part-time job with a regular old W-2.\r\n<p class=\"article-tips tip\">And speaking of small-business taxes: You don’t need to be an expert in taxes for your side hustle. After all, you have dozens or even hundreds of other tasks to take care of or decisions to make. However, you should still have a basic idea of the big picture, tax-wise, for your side hustle. Beyond the basics I cover in this article, you can also check out <a href=\"//coursofppt.com/book/business-careers-money/business/small-business/general-small-business/small-business-taxes-for-dummies-282584/\" target=\"_blank\" rel=\"noopener\"><em>Small Business Taxes For Dummies,</em> <em>3rd Edition</em></a>.</p>\r\nEven if you made the command decision to hire an accountant to file the tax returns related to your side hustle, you still need to pay attention to some key points and beware of a few big-time traps that could really trip up you and your side hustle. Specifically:\r\n<ul>\r\n \t<li>Avoid the temptation to use your side hustle to “get creative” with your tax returns.</li>\r\n \t<li>Be aware that if your side hustle crosses state lines, your tax picture could get murky and complicated.</li>\r\n \t<li>Remember that tax laws change frequently and can be tricky.</li>\r\n \t<li>Be sure to correct any tax-related mistakes that you make.</li>\r\n</ul>\r\n<h2 id=\"tab5\" >Staying legal and staying honest</h2>\r\nMaybe you’ve read or heard someone saying something along the lines of “I deduct all kinds of expenses through my home business — it’s great!”\r\n\r\nIf that person’s statement really meant “I <em>legally</em> deduct all kinds of <em>allowable</em> expenses through my home business,” then no problem. If, however, the statement actually meant “I sneak in all kinds of personal expenses and deduct them through my home business,” then that person may be in for all sorts of tax and legal problems. And if you follow in their footsteps and start playing shady tax games with your side hustle, <em>you</em> could wind up in a lot of trouble.\r\n<h3>Business deductions for your side hustle</h3>\r\nSuppose your side hustle is an online retail site, where you buy clothing items from wholesalers that you then list and sell. While you’re buying clothing items for your business, why not buy some for yourself that you can “hide” among your business purchases? Then you can deduct all that clothing, and basically get your jeans and shirts and shoes at a 30 percent or 35 percent discount because you’ll owe less in federal and state taxes.\r\n\r\nDon’t do it!\r\n\r\nMaybe you do a little bit of traveling for your side hustle, and you deduct all those travel-related expenses. You know what? Why not deduct the costs of your next family vacation as well? You already have a bunch of legitimate tax deductions for airfare, hotels, meals, and other travel expenses, so who would ever know if you added a few more travel expenses that really shouldn’t be on your side hustle’s tax return?\r\n\r\nDon’t do it!\r\n\r\nSuppose you send a lot of packages to your customers via FedEx, UPS, and the U.S. Postal Service (USPS). Everything that you spend on packing materials and shipping costs is deductible. Why not also include the cost of shipping about a dozen packages to your out-of-town friends and family members for the holidays?\r\n\r\nDon’t do it!\r\n<p class=\"article-tips remember\">Even if you’re not swayed by the morality and ethics of cheating the government by lying — yeah, I said lying! — on your tax returns, how about a practical reason to be honest when it comes to your side hustle’s taxes? If you get caught, you’ll be in big trouble! At best, you’ll owe money — maybe a lot of money! — for back taxes, interest, and (most likely) penalties. At worst, the government could decide to criminally charge you with tax fraud. Even if you escape being convicted, you’ll have to spend a ton of money on attorneys’ fees.</p>\r\nWill the government really come after you for claiming $100 in shipping expenses that you shouldn’t have, or for “only” $2,000 in personal travel that you inaccurately claimed as a legitimate business expense? Maybe not — but do you really want to take the chance?","blurb":"","authors":[{"authorId":10511,"name":"Alan R. Simon","slug":"alan-r-simon","description":" <p><b>Alan Simon</b> began his first side hustle in 1982, doing consulting for small businesses and not-for-profits. He's been juggling a variety of side gigs ever since. Alan has been writing novels for 20 years and is currently the managing principal of Thinking Helmet, Inc., a boutique consulting firm.</p>","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/10511"}}],"primaryCategoryTaxonomy":{"categoryId":34252,"title":"Start-Ups","slug":"start-ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"}},"secondaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"tertiaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"trendingArticles":null,"inThisArticle":[{"label":"How to file taxes for a side hustle","target":"#tab1"},{"label":"Side hustle tax rules and forms","target":"#tab2"},{"label":"Everyone wants a piece of the tax action","target":"#tab3"},{"label":"Decision time","target":"#tab4"},{"label":"Staying legal and staying honest","target":"#tab5"}],"relatedArticles":{"fromBook":[{"articleId":299705,"title":"How to Develop a Side Hustle Business Plan","slug":"how-to-develop-a-side-hustle-business-plan","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/299705"}},{"articleId":299313,"title":"Exploring Side Hustle Opportunities","slug":"exploring-side-hustle-opportunities","categoryList":["business-careers-money","business","small-business","general-small-business"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/299313"}},{"articleId":291541,"title":"Side Hustles For Dummies Cheat Sheet","slug":"side-hustles-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/291541"}}],"fromCategory":[{"articleId":299705,"title":"How to Develop a Side Hustle Business Plan","slug":"how-to-develop-a-side-hustle-business-plan","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/299705"}},{"articleId":297984,"title":"Starting & Running a Business All-in-One For Dummies Cheat Sheet (UK Edition)","slug":"starting-and-running-a-business-all-in-one-for-dummies-cheat-sheet-uk-edition","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/297984"}},{"articleId":291541,"title":"Side Hustles For Dummies Cheat Sheet","slug":"side-hustles-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/291541"}},{"articleId":289724,"title":"Launching and Building a Brand For Dummies Cheat Sheet","slug":"launching-and-building-a-brand-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/289724"}},{"articleId":269861,"title":"Establishing Website Goals for Your Online Business","slug":"establish-website-goals-and-conversions-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269861"}}]},"hasRelatedBookFromSearch":false,"relatedBook":{"bookId":291196,"slug":"side-hustles-for-dummies","isbn":"9781119870135","categoryList":["business-careers-money","business","small-business","general-small-business"],"amazon":{"default":"//www.amazon.com/gp/product/1119870135/ref=as_li_tl?ie=UTF8&tag=wiley01-20","ca":"//www.amazon.ca/gp/product/1119870135/ref=as_li_tl?ie=UTF8&tag=wiley01-20","indigo_ca":"//www.tkqlhce.com/click-9208661-13710633?url=//www.chapters.indigo.ca/en-ca/books/product/1119870135-item.html&cjsku=978111945484","gb":"//www.amazon.co.uk/gp/product/1119870135/ref=as_li_tl?ie=UTF8&tag=wiley01-20","de":"//www.amazon.de/gp/product/1119870135/ref=as_li_tl?ie=UTF8&tag=wiley01-20"},"image":{"src":"//coursofppt.com/wp-content/uploads/9781119870135-203x255.jpg","width":203,"height":255},"title":"Side Hustles For Dummies","testBankPinActivationLink":"","bookOutOfPrint":true,"authorsInfo":"<p><b>Alan Simon</b> began his first side hustle in 1982, doing consulting for small businesses and not-for-profits. He's been juggling a variety of side gigs ever since. Alan has been writing novels for 20 years and is currently the managing principal of Thinking Helmet, Inc., a boutique consulting firm.</p>","authors":[{"authorId":10511,"name":"Alan R. Simon","slug":"alan-r-simon","description":" <p><b>Alan Simon</b> began his first side hustle in 1982, doing consulting for small businesses and not-for-profits. He's been juggling a variety of side gigs ever since. Alan has been writing novels for 20 years and is currently the managing principal of Thinking Helmet, Inc., a boutique consulting firm.</p>","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/10511"}}],"_links":{"self":"//dummies-api.coursofppt.com/v2/books/"}},"collections":[],"articleAds":{"footerAd":"<div class=\"du-ad-region row\" id=\"article_page_adhesion_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_adhesion_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119870135&quot;]}]\" id=\"du-slot-64cbeb5f8397c\"></div></div>","rightAd":"<div class=\"du-ad-region row\" id=\"article_page_right_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_right_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119870135&quot;]}]\" id=\"du-slot-64cbeb5f83e7f\"></div></div>"},"articleType":{"articleType":"Articles","articleList":null,"content":null,"videoInfo":{"videoId":null,"name":null,"accountId":null,"playerId":null,"thumbnailUrl":null,"description":null,"uploadDate":null}},"sponsorship":{"sponsorshipPage":false,"backgroundImage":{"src":null,"width":0,"height":0},"brandingLine":"","brandingLink":"","brandingLogo":{"src":null,"width":0,"height":0},"sponsorAd":"","sponsorEbookTitle":"","sponsorEbookLink":"","sponsorEbookImage":{"src":null,"width":0,"height":0}},"primaryLearningPath":"Advance","lifeExpectancy":"Five years","lifeExpectancySetFrom":"2024-07-21T00:00:00+00:00","dummiesForKids":"no","sponsoredContent":"no","adInfo":"","adPairKey":[]},"status":"publish","visibility":"public","articleId":299799},{"headers":{"creationTime":"2024-03-21T19:40:19+00:00","modifiedTime":"2024-08-02T14:26:11+00:00","timestamp":"2024-08-02T15:01:03+00:00"},"data":{"breadcrumbs":[{"name":"Business, Careers, & Money","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34224"},"slug":"business-careers-money","categoryId":34224},{"name":"Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34225"},"slug":"business","categoryId":34225},{"name":"Small Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34251"},"slug":"small-business","categoryId":34251},{"name":"Start-Ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"},"slug":"start-ups","categoryId":34252}],"title":"Starting & Running a Business All-in-One For Dummies Cheat Sheet (UK Edition)","strippedTitle":"starting & running a business all-in-one for dummies cheat sheet (uk edition)","slug":"starting-and-running-a-business-all-in-one-for-dummies-cheat-sheet-uk-edition","canonicalUrl":"","关注网页模块改善":{"metaDescription":"Keep this Cheat Sheet handy to remind you of the key components of starting and running a business, including how to avoid business trouble.","noIndex":0,"noFollow":0},"content":"So you've decided to start running your own business but are at a bit of a loss when it comes to some of the basics? Here, you find useful breakdowns of everything from how to plan, run, and most importantly, profit from your new and exciting venture.","description":"So you've decided to start running your own business but are at a bit of a loss when it comes to some of the basics? Here, you find useful breakdowns of everything from how to plan, run, and most importantly, profit from your new and exciting venture.","blurb":"","authors":[{"authorId":9484,"name":"Colin Barrow","slug":"colin-barrow","description":" <p><b>Colin Barrow</b> is a strategic advisor and the author of more than 30 books. He has held senior staff and line positions in business and was head of the Enterprise Group at Cranfield School of Management for ten years. He was also a non&#45;executive director of a high&#45;tech venture capital fund and has served on government task forces. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9484"}}],"primaryCategoryTaxonomy":{"categoryId":34252,"title":"Start-Ups","slug":"start-ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"}},"secondaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"tertiaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"trendingArticles":null,"inThisArticle":[],"relatedArticles":{"fromBook":[],"fromCategory":[{"articleId":299799,"title":"How To Do Taxes for Side Hustles","slug":"how-to-deal-with-your-side-hustle-income-taxes","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/299799"}},{"articleId":299705,"title":"How To Develop a Side Hustle Business Plan","slug":"how-to-develop-a-side-hustle-business-plan","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/299705"}},{"articleId":291541,"title":"Side Hustles For Dummies Cheat Sheet","slug":"side-hustles-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/291541"}},{"articleId":289724,"title":"Launching and Building a Brand For Dummies Cheat Sheet","slug":"launching-and-building-a-brand-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/289724"}},{"articleId":269861,"title":"Establishing Website Goals for Your Online Business","slug":"establish-website-goals-and-conversions-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269861"}}]},"hasRelatedBookFromSearch":false,"relatedBook":{"bookId":292432,"slug":"starting-and-running-a-business-all-in-one-for-dummies","isbn":"9781394201655","categoryList":["business-careers-money","business","small-business","start-ups"],"amazon":{"default":"//www.amazon.com/gp/product/1394201656/ref=as_li_tl?ie=UTF8&tag=wiley01-20","ca":"//www.amazon.ca/gp/product/1394201656/ref=as_li_tl?ie=UTF8&tag=wiley01-20","indigo_ca":"//www.tkqlhce.com/click-9208661-13710633?url=//www.chapters.indigo.ca/en-ca/books/product/1394201656-item.html&cjsku=978111945484","gb":"//www.amazon.co.uk/gp/product/1394201656/ref=as_li_tl?ie=UTF8&tag=wiley01-20","de":"//www.amazon.de/gp/product/1394201656/ref=as_li_tl?ie=UTF8&tag=wiley01-20"},"image":{"src":"//coursofppt.com/wp-content/uploads/starting-and-running-a-business-all-in-one-for-dummies-4th-edition-uk-cover-9781394201655-207x255.jpg","width":207,"height":255},"title":"Starting & Running a Business All-in-One For Dummies (UK Edition)","testBankPinActivationLink":"","bookOutOfPrint":true,"authorsInfo":"<p><p><b><b data-author-id=\"9484\">Colin Barrow</b></b> is a strategic advisor and the author of more than 30 books. He has held senior staff and line positions in business and was head of the Enterprise Group at Cranfield School of Management for ten years. He was also a non&#45;executive director of a high&#45;tech venture capital fund and has served on government task forces.</p>","authors":[{"authorId":9484,"name":"Colin Barrow","slug":"colin-barrow","description":" <p><b>Colin Barrow</b> is a strategic advisor and the author of more than 30 books. He has held senior staff and line positions in business and was head of the Enterprise Group at Cranfield School of Management for ten years. He was also a non&#45;executive director of a high&#45;tech venture capital fund and has served on government task forces. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9484"}}],"_links":{"self":"//dummies-api.coursofppt.com/v2/books/"}},"collections":[],"articleAds":{"footerAd":"<div class=\"du-ad-region row\" id=\"article_page_adhesion_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_adhesion_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781394201655&quot;]}]\" id=\"du-slot-64ca6faf87212\"></div></div>","rightAd":"<div class=\"du-ad-region row\" id=\"article_page_right_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_right_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781394201655&quot;]}]\" id=\"du-slot-64ca6faf8777a\"></div></div>"},"articleType":{"articleType":"Cheat Sheet","articleList":[{"articleId":0,"title":"","slug":null,"categoryList":[],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/"}}],"content":[{"title":"Key considerations for starting a business","thumb":null,"image":null,"content":"<p>Read these useful tips to get an idea about what sorts of questions you should be asking yourself as you consider setting up your own business:</p>\n<ul>\n<li>Get everyone involved in setting goals and objectives.</li>\n<li>Find out all you can about your customers.</li>\n<li>Understand who your competitors are.</li>\n<li>Identify your strengths and weaknesses relative to opportunities and threats.</li>\n<li>Determine which capabilities you absolutely need to succeed.</li>\n<li>List all the things you do that add customer value.</li>\n<li>Make sure that you do your financial homework.</li>\n<li>Imagine several different versions of your company&#8217;s future.</li>\n<li>Appreciate the impact of the Internet on your business sector.</li>\n<li>Recognise the value of leveraging social media.</li>\n</ul>\n"},{"title":"Business success based on six factors","thumb":null,"image":null,"content":"<p>A combination of several fundamental factors determines the success of a business. Refer to the following important points to make sure that you&#8217;re covering all vital areas:</p>\n<ol>\n<li><strong>Plans:</strong> Company mission, vision, goals and objectives that all work together.</li>\n<li><strong>Organisation:</strong> A structure for your company that makes sense.</li>\n<li><strong>Procedures:</strong> Efficient and effective ways of doing things.</li>\n<li><strong>Leadership:</strong> An ability to build a team and to influence and encourage others around you.</li>\n<li><strong>Skills:</strong> The talents and expertise your people need to succeed.</li>\n<li><strong>Culture:</strong> Beliefs and attitudes that lead to doing the right thing, always.</li>\n</ol>\n"},{"title":"Key components of a business plan","thumb":null,"image":null,"content":"<p>A business plan is a key document communicating the developmental objectives of your business. To be sure that this vital information is as functional, accurate and comprehensive as possible, be sure to include the following basics:</p>\n<ul>\n<li>Executive summary</li>\n<li>Company overview</li>\n<li>Business environment</li>\n<li>Company description</li>\n<li>Company strategy</li>\n<li>Financial review</li>\n<li>Risk analysis</li>\n<li>Funding requirements and milestones</li>\n<li>Action plan</li>\n</ul>\n"},{"title":"10 key rules for avoiding business trouble","thumb":null,"image":null,"content":"<p>In business, a dangerous area of marketing arises when people try to bypass regulations that ensure fair pricing, safety and honest advertising. In the UK, as in Europe and North America, there are regulations as well as self-regulatory industry guidelines:</p>\n<ol>\n<li>Make sure your pricing is fair (because unfair competitive practices are usually illegal).</li>\n<li>Clarify the limits of warranties for services or goods.</li>\n<li>Provide full warnings and details about your product&#8217;s content and source on labels.</li>\n<li>Follow an open and honest policy with the media.</li>\n<li>Never say anything deceptive or misleading in ads or other communications — remember the watchwords &#8220;legal, decent, honest and truthful.&#8221;</li>\n<li>Never distribute products that can do harm to anyone.</li>\n<li>Never discuss prices with competitors (that&#8217;s called price fixing).</li>\n<li>Keep an eye on future trends that may impact on your performance.</li>\n<li>Don&#8217;t become complacent — change is inevitable, so see it as an opportunity.</li>\n<li>Pay attention to how your business appears online.</li>\n</ol>\n"},{"title":"Keeping tabs on your business cash","thumb":null,"image":null,"content":"<p>Cash is the lifeblood of any business, whether it’s a multi-billion-pound empire or a small independent company. Refer to these handy guidelines when delegating the handling of cash within your business to ensure a fail-safe system of cash flow:</p>\n<ul>\n<li><strong>Separate cash handlers.</strong> Be sure that the person who accepts cash isn’t also recording the transaction.</li>\n<li><strong>Separate authorisation responsibilities.</strong> Be sure that the person who authorises a payment isn’t also signing the cheque or dispersing the cash.</li>\n<li><strong>Separate the duties of your bookkeeping function to ensure a good system of checks and balances.</strong> Don’t put too much trust in one person – unless it’s yourself.</li>\n<li><strong>Have a cash reserve.</strong> By monitoring business cash, you can be better prepared for unexpected events or emergencies. A sufficient cash reserve allows you to handle unforeseen expenses, weather economic downturns or seize opportunities that may arise. It provides a safety net and enhances your business’s resilience<strong>.</strong></li>\n<li><strong>Start out each month with a cash-flow projection as far out as is needed to break even. </strong>Without sufficient cash, you won’t be able to pay essential suppliers or your key employees.</li>\n</ul>\n"},{"title":"Tracking business finances through timely bookkeeping","thumb":null,"image":null,"content":"<p>All businesses need to keep a record of their financial transactions in order to assess their financial health, provide status reports to various bodies and comply with legal regulations. Use these steps as a guide to keeping your books well and truly up to date:</p>\n<ul>\n<li><strong>Transactions:</strong> The purchases or sales of items start the process of bookkeeping.</li>\n<li><strong>Journal entries:</strong> Enter transactions into the books through journals.</li>\n<li><strong>Posting:</strong> Post journal entries to the Nominal Ledger.</li>\n<li><strong>Trial balance:</strong> Test accounts in the Nominal Ledger to see if they&#8217;re in balance.</li>\n<li><strong>Worksheet:</strong> Enter on a worksheet any account adjustments needed after the trial balance.</li>\n<li><strong>Adjusting journal entries:</strong> Post adjustments from the worksheet to affected accounts in the Nominal Ledger.</li>\n<li><strong>Financial statements:</strong> Prepare the balance sheet and income statement using the corrected account balances.</li>\n<li><strong>Ratios:</strong> Use ratios to cross check performance from one accounting period to another. Any major change could signal an error in record-keeping if you can&#8217;t account for it by a known change in performance.</li>\n<li><strong>Closing:</strong> Close the books for the revenue and expense accounts, and start the entire cycle again with zero balances in both accounts.</li>\n</ul>\n"}],"videoInfo":{"videoId":null,"name":null,"accountId":null,"playerId":null,"thumbnailUrl":null,"description":null,"uploadDate":null}},"sponsorship":{"sponsorshipPage":false,"backgroundImage":{"src":null,"width":0,"height":0},"brandingLine":"","brandingLink":"","brandingLogo":{"src":null,"width":0,"height":0},"sponsorAd":"","sponsorEbookTitle":"","sponsorEbookLink":"","sponsorEbookImage":{"src":null,"width":0,"height":0}},"primaryLearningPath":"Advance","lifeExpectancy":"Five years","lifeExpectancySetFrom":"2024-08-01T00:00:00+00:00","dummiesForKids":"no","sponsoredContent":"no","adInfo":"","adPairKey":[]},"status":"publish","visibility":"public","articleId":297984},{"headers":{"creationTime":"2020-10-14T12:31:39+00:00","modifiedTime":"2024-07-10T19:01:59+00:00","timestamp":"2024-07-10T21:01:03+00:00"},"data":{"breadcrumbs":[{"name":"Business, Careers, & Money","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34224"},"slug":"business-careers-money","categoryId":34224},{"name":"Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34225"},"slug":"business","categoryId":34225},{"name":"Small Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34251"},"slug":"small-business","categoryId":34251},{"name":"Start-Ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"},"slug":"start-ups","categoryId":34252}],"title":"Ready to Start a Home Business? Take this Quiz to Find Out","strippedTitle":"ready to start a home business? take this quiz to find out","slug":"want-to-start-a-work-from-home-business-take-this-quiz-to-see-if-youre-ready","canonicalUrl":"","关注网页模块改善":{"metaDescription":"Are you ready to take the plunge and start your work-from-home business? Take this quiz from coursofppt.com to determine your readiness.","noIndex":0,"noFollow":0},"content":"Many people talk <a href=\"//coursofppt.com/business/start-a-business/good-reasons-to-start-a-home-based-business/\">about starting a work-from-home businesses</a>, and many dream about becoming their own bosses. Making the transition from a full-time career to self-employment, however, is a big change in anyone’s life. Are you really ready to make the move to a home business, or should you put the idea of <a href=\"//coursofppt.com/business/start-a-business/home-based-business-for-dummies-cheat-sheet/\">having your own work-from-home business</a> on the back burner for a while longer?\r\n\r\nTo help you decide, take the following work-from-home business quiz. Circle your answer to each of these questions, add up the results, and find out if you’re ready to take the plunge!\r\n<ol>\r\n \t<li><strong> How strong is your drive to succeed in your own work-from-home business?</strong>\r\n<ol>\r\n \t<li>I can and will be a success. Period.</li>\r\n \t<li>I’m fairly confident that if I put my mind to it, I will succeed.</li>\r\n \t<li>I’m not sure. Let me think about it for a while.</li>\r\n \t<li>Did I say that I wanted to start my own business? Are you sure that was me?</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> Are you ready to work as hard as or harder than you have ever worked before?</strong>\r\n<ol>\r\n \t<li>You bet — I’m ready to do whatever it takes to succeed!</li>\r\n \t<li>Sure, I don’t mind working hard as long as I get something out of it.</li>\r\n \t<li>Okay, as long as I still get weekends and evenings off.</li>\r\n \t<li>What? You mean I’ll still have to work after I start my own business? Isn’t that why I hire employees?</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> Do you like the idea of controlling your own work instead of having someone else control it for you?</strong>\r\n<ol>\r\n \t<li>I don’t want anyone controlling my work but me!</li>\r\n \t<li>That’s certainly my first choice.</li>\r\n \t<li>It sounds like an interesting idea — can I?</li>\r\n \t<li>Do I have to control my own work? Can’t someone control it for me?</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> Have you developed a strong network of potential customers?</strong>\r\n<ol>\r\n \t<li>Yes, here are their names and numbers.</li>\r\n \t<li>Yes, I have some pretty strong leads.</li>\r\n \t<li>Not yet, but I’ve started kicking around some ideas with potential customers.</li>\r\n \t<li>I’m sure that as soon as I let people know that I’m starting my own business, customers will line up.</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> Do you have a plan for making the transition into your work-from-home job?</strong>\r\n<ol>\r\n \t<li>Here it is — would you like to read the executive summary or the full plan?</li>\r\n \t<li>Yes, I’ve spent a lot of time considering my options and making plans.</li>\r\n \t<li>I’m just getting started.</li>\r\n \t<li>I don’t believe in plans — they crimp my style.</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> Do you have enough money saved to tide you over while you get your work-from-home business off the ground?</strong>\r\n<ol>\r\n \t<li>Will the year’s salary that I have saved be enough?</li>\r\n \t<li>I have six months’ expenses hidden away for a rainy day.</li>\r\n \t<li>I have three months’ worth.</li>\r\n \t<li>I’m still trying to pay off my college student loans.</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> How strong is your self-image?</strong>\r\n<ol>\r\n \t<li>I <em>am</em> self-esteem!</li>\r\n \t<li>I strongly believe in my own self-worth and in my ability to create my own opportunities.</li>\r\n \t<li>I feel fairly secure with myself; just don’t push too hard.</li>\r\n \t<li>I don’t know — what do you think?</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> Do you have the support of your significant other and/or family?</strong>\r\n<ol>\r\n \t<li>They’re all on board, are an integral part of my plan, and have been assigned responsibilities.</li>\r\n \t<li>They’re in favor of whatever makes me happy.</li>\r\n \t<li>I’m pretty sure they’ll support me.</li>\r\n \t<li>I’m going to tell them about it later.</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> If it’s a necessary part of your plan, will you be able to start up your work-from-home business while you remain in your current job?</strong>\r\n<ol>\r\n \t<li>Sure — in fact, my boss wants in!</li>\r\n \t<li>If I make a few adjustments in my schedule, I can’t see any other reason why I can’t.</li>\r\n \t<li>Would you please repeat the question?</li>\r\n \t<li>Maybe I’ll be able to work on it for a couple of hours a month.</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> What will you tell friends when they ask why you quit that great job?</strong>\r\n<ol>\r\n \t<li>I’m free at last!</li>\r\n \t<li>That the benefits clearly outweigh the potential costs.</li>\r\n \t<li>I don’t know; maybe they won’t ask.</li>\r\n \t<li>I’ll pretend that I’m still working for my old organization.</li>\r\n</ol>\r\n</li>\r\n</ol>\r\nGive yourself 5 points for every 1 answer, 3 points for every 2, –3 for every 3 (should be easy to calculate), and –5 for every 4. Now tally up the numbers, and compare your results with the following ranges of numbers.\r\n\r\nBy comparing your total points with the points contained in each of the six following categories, you can find out whether you’re ready to jump into your own work-from-home business:\r\n<ul>\r\n \t<li><strong>25 to 50 points:</strong> Assuming you were honest with yourself as you answered the preceding questions (you were, weren’t you?), you’re ready to start a work-from-home business! You just need to decide whether to drop your day job or work into your new business gradually.</li>\r\n \t<li><strong>1 to 24 points:</strong> You’re definitely warming up to the idea of starting your own work-from-home business. Consider starting your own business in the near future, but make sure to keep your day job until you have your venture well under way.</li>\r\n \t<li><strong>0 points:</strong> You can go either way on this one. Why don’t you try taking this test again in another month or two? Read this book in the meantime.</li>\r\n \t<li>–<strong>1 to –24 points:</strong> Unfortunately, you don’t appear to be quite ready to make the move from career to work-from-home business. You should do <a href=\"//coursofppt.com/business/human-resources/workplace/shattering-the-myths-about-working-from-home/\">some additional research</a> and then take this test again in a few months. Maybe working for someone else isn’t the worst thing that can happen to you.</li>\r\n \t<li>–<strong>25 to –50:</strong> Forget it. You were clearly born to work for someone else. A work-from-home business isn’t for you.</li>\r\n</ul>\r\nAre you ready to make the move to starting a work-from-home business? If the quiz indicates otherwise, don’t worry — you’ll have plenty of opportunities in the future. When you’re ready for a work-from-home job, they’ll be ready for you. If you’re ready now, congratulations!\r\n<p class=\"article-tips tip\">If you’re ready, use these <a href=\"//coursofppt.com/business/start-a-business/business-plans/how-to-succeed-in-your-home-based-business/\">tips to succeed in your work-from-home business</a>.</p>","description":"Many people talk <a href=\"//coursofppt.com/business/start-a-business/good-reasons-to-start-a-home-based-business/\">about starting a work-from-home businesses</a>, and many dream about becoming their own bosses. Making the transition from a full-time career to self-employment, however, is a big change in anyone’s life. Are you really ready to make the move to a home business, or should you put the idea of <a href=\"//coursofppt.com/business/start-a-business/home-based-business-for-dummies-cheat-sheet/\">having your own work-from-home business</a> on the back burner for a while longer?\r\n\r\nTo help you decide, take the following work-from-home business quiz. Circle your answer to each of these questions, add up the results, and find out if you’re ready to take the plunge!\r\n<ol>\r\n \t<li><strong> How strong is your drive to succeed in your own work-from-home business?</strong>\r\n<ol>\r\n \t<li>I can and will be a success. Period.</li>\r\n \t<li>I’m fairly confident that if I put my mind to it, I will succeed.</li>\r\n \t<li>I’m not sure. Let me think about it for a while.</li>\r\n \t<li>Did I say that I wanted to start my own business? Are you sure that was me?</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> Are you ready to work as hard as or harder than you have ever worked before?</strong>\r\n<ol>\r\n \t<li>You bet — I’m ready to do whatever it takes to succeed!</li>\r\n \t<li>Sure, I don’t mind working hard as long as I get something out of it.</li>\r\n \t<li>Okay, as long as I still get weekends and evenings off.</li>\r\n \t<li>What? You mean I’ll still have to work after I start my own business? Isn’t that why I hire employees?</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> Do you like the idea of controlling your own work instead of having someone else control it for you?</strong>\r\n<ol>\r\n \t<li>I don’t want anyone controlling my work but me!</li>\r\n \t<li>That’s certainly my first choice.</li>\r\n \t<li>It sounds like an interesting idea — can I?</li>\r\n \t<li>Do I have to control my own work? Can’t someone control it for me?</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> Have you developed a strong network of potential customers?</strong>\r\n<ol>\r\n \t<li>Yes, here are their names and numbers.</li>\r\n \t<li>Yes, I have some pretty strong leads.</li>\r\n \t<li>Not yet, but I’ve started kicking around some ideas with potential customers.</li>\r\n \t<li>I’m sure that as soon as I let people know that I’m starting my own business, customers will line up.</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> Do you have a plan for making the transition into your work-from-home job?</strong>\r\n<ol>\r\n \t<li>Here it is — would you like to read the executive summary or the full plan?</li>\r\n \t<li>Yes, I’ve spent a lot of time considering my options and making plans.</li>\r\n \t<li>I’m just getting started.</li>\r\n \t<li>I don’t believe in plans — they crimp my style.</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> Do you have enough money saved to tide you over while you get your work-from-home business off the ground?</strong>\r\n<ol>\r\n \t<li>Will the year’s salary that I have saved be enough?</li>\r\n \t<li>I have six months’ expenses hidden away for a rainy day.</li>\r\n \t<li>I have three months’ worth.</li>\r\n \t<li>I’m still trying to pay off my college student loans.</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> How strong is your self-image?</strong>\r\n<ol>\r\n \t<li>I <em>am</em> self-esteem!</li>\r\n \t<li>I strongly believe in my own self-worth and in my ability to create my own opportunities.</li>\r\n \t<li>I feel fairly secure with myself; just don’t push too hard.</li>\r\n \t<li>I don’t know — what do you think?</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> Do you have the support of your significant other and/or family?</strong>\r\n<ol>\r\n \t<li>They’re all on board, are an integral part of my plan, and have been assigned responsibilities.</li>\r\n \t<li>They’re in favor of whatever makes me happy.</li>\r\n \t<li>I’m pretty sure they’ll support me.</li>\r\n \t<li>I’m going to tell them about it later.</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> If it’s a necessary part of your plan, will you be able to start up your work-from-home business while you remain in your current job?</strong>\r\n<ol>\r\n \t<li>Sure — in fact, my boss wants in!</li>\r\n \t<li>If I make a few adjustments in my schedule, I can’t see any other reason why I can’t.</li>\r\n \t<li>Would you please repeat the question?</li>\r\n \t<li>Maybe I’ll be able to work on it for a couple of hours a month.</li>\r\n</ol>\r\n</li>\r\n \t<li><strong> What will you tell friends when they ask why you quit that great job?</strong>\r\n<ol>\r\n \t<li>I’m free at last!</li>\r\n \t<li>That the benefits clearly outweigh the potential costs.</li>\r\n \t<li>I don’t know; maybe they won’t ask.</li>\r\n \t<li>I’ll pretend that I’m still working for my old organization.</li>\r\n</ol>\r\n</li>\r\n</ol>\r\nGive yourself 5 points for every 1 answer, 3 points for every 2, –3 for every 3 (should be easy to calculate), and –5 for every 4. Now tally up the numbers, and compare your results with the following ranges of numbers.\r\n\r\nBy comparing your total points with the points contained in each of the six following categories, you can find out whether you’re ready to jump into your own work-from-home business:\r\n<ul>\r\n \t<li><strong>25 to 50 points:</strong> Assuming you were honest with yourself as you answered the preceding questions (you were, weren’t you?), you’re ready to start a work-from-home business! You just need to decide whether to drop your day job or work into your new business gradually.</li>\r\n \t<li><strong>1 to 24 points:</strong> You’re definitely warming up to the idea of starting your own work-from-home business. Consider starting your own business in the near future, but make sure to keep your day job until you have your venture well under way.</li>\r\n \t<li><strong>0 points:</strong> You can go either way on this one. Why don’t you try taking this test again in another month or two? Read this book in the meantime.</li>\r\n \t<li>–<strong>1 to –24 points:</strong> Unfortunately, you don’t appear to be quite ready to make the move from career to work-from-home business. You should do <a href=\"//coursofppt.com/business/human-resources/workplace/shattering-the-myths-about-working-from-home/\">some additional research</a> and then take this test again in a few months. Maybe working for someone else isn’t the worst thing that can happen to you.</li>\r\n \t<li>–<strong>25 to –50:</strong> Forget it. You were clearly born to work for someone else. A work-from-home business isn’t for you.</li>\r\n</ul>\r\nAre you ready to make the move to starting a work-from-home business? If the quiz indicates otherwise, don’t worry — you’ll have plenty of opportunities in the future. When you’re ready for a work-from-home job, they’ll be ready for you. If you’re ready now, congratulations!\r\n<p class=\"article-tips tip\">If you’re ready, use these <a href=\"//coursofppt.com/business/start-a-business/business-plans/how-to-succeed-in-your-home-based-business/\">tips to succeed in your work-from-home business</a>.</p>","blurb":"","authors":[{"authorId":8975,"name":"Eric Tyson","slug":"eric-tyson","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/8975"}},{"authorId":9062,"name":"Bob Nelson","slug":"bob-nelson","description":" <b>Bob Nelson</b> (San Diego, CA) is founder and president of Nelson Motivation, Inc., a management training and consulting firm based in San Diego, California. As a practicing manager and a best-selling author, he is an internationally recognized expert in the areas of employee recognition, rewards, motivation, morale, retention, productivity, and management. He is author of the bestselling book <i>1001 Ways to Reward Employees</i> (Workman) &#8212; which has sold over 1.5 million copies worldwide &#8212; and coauthor of the best-selling book <i>Managing For Dummies,</i> 2nd Edition, with Peter Economy (Wiley), as well as 18 other books on management and motivation.<br /> Bob has been featured extensively in the media, including television appearances on CNN, CNBC, PBS, and MSNBC; radio appearances on NPR, USA Radio Network and the Business News Network; and print appearances in the <i>New York Times</i>, the <i>Wall Street Journal</i>, the <i>Washington Post</i>, and many more. He writes a weekly column for <i>American City Business Journals</i> and a monthly column for <i>Corporate Meetings &amp; Incentives</i>, among others.<br /> Dr. Nelson received his PhD in management from The Peter F. Drucker Graduate Management Center of Claremont Graduate University in suburban Los Angeles, and received his MBA in organizational behavior from The University of California at Berkeley. For more information on products and services offered by Nelson Motivation, Inc. &#8212; including speaking or consulting services &#8212; call 800-575-5521. Visit Bob at his Web site: www.nelsonmotivation.com. <p><b>Peter Economy</b> (La Jolla, CA) is a freelance business writer and publishing consultant who is associate editor of the Apex award-winning magazine <i>Leader to Leader</i>, and coauthor of the best-selling book <i>Managing For Dummies,</i> 2nd Edition, with Bob Nelson (Wiley), <i>Giving Back</i> with Bert Berkley (Wiley), <i>The SAIC Solution</i> with J. Robert Beyster (Wiley), as well as the author or coauthor of more than 30 other books on a wide variety of business and other topics. Visit Peter at his Web site: www.petereconomy.com and be sure to check out his Free Book Project at: www.booksforfree.org.</p>","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9062"}}],"primaryCategoryTaxonomy":{"categoryId":34252,"title":"Start-Ups","slug":"start-ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"}},"secondaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"tertiaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"trendingArticles":null,"inThisArticle":[],"relatedArticles":{"fromBook":[{"articleId":265147,"title":"Job Coaching Tips that Foster Employee Development","slug":"job-coaching-tips-to-promote-career-growth-and-success-in-your-employees","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265147"}},{"articleId":265141,"title":"Basic Accounting Terms for Small Business Owners","slug":"basic-accounting-terms-for-small-business-owners","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265141"}},{"articleId":265131,"title":"How To Start Your Own Work-from-Home Business","slug":"what-you-need-to-know-about-starting-your-own-work-from-home-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265131"}},{"articleId":265126,"title":"How to Conduct Great Job Interviews","slug":"how-to-be-a-great-interviewer-interviewer-tips-for-hiring-good-people","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265126"}},{"articleId":207554,"title":"Starting a Business All-In-One For Dummies Cheat Sheet","slug":"starting-a-business-all-in-one-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/207554"}}],"fromCategory":[{"articleId":297984,"title":"Starting and Running a Business All-in-One For Dummies Cheat Sheet (UK Edition)","slug":"starting-and-running-a-business-all-in-one-for-dummies-cheat-sheet-uk-edition","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/297984"}},{"articleId":291541,"title":"Side Hustles For Dummies Cheat Sheet","slug":"side-hustles-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/291541"}},{"articleId":289724,"title":"Launching and Building a Brand For Dummies Cheat Sheet","slug":"launching-and-building-a-brand-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/289724"}},{"articleId":269861,"title":"Establishing Website Goals for Your Online Business","slug":"establish-website-goals-and-conversions-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269861"}},{"articleId":269855,"title":"How to Choose an Identity for Your Online Business","slug":"how-to-choose-an-identity-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269855"}}]},"hasRelatedBookFromSearch":false,"relatedBook":{"bookId":282599,"slug":"starting-a-business-all-in-one-for-dummies","isbn":"9781119868569","categoryList":["business-careers-money","business","small-business","start-ups"],"amazon":{"default":"//www.amazon.com/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20","ca":"//www.amazon.ca/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20","indigo_ca":"//www.tkqlhce.com/click-9208661-13710633?url=//www.chapters.indigo.ca/en-ca/books/product/1119868564-item.html&cjsku=978111945484","gb":"//www.amazon.co.uk/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20","de":"//www.amazon.de/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20"},"image":{"src":"//coursofppt.com/wp-content/uploads/starting-a-business-all-in-one-for-dummies-3rd-edition-cover-9781119868569-203x255.jpg","width":203,"height":255},"title":"Starting a Business All-in-One For Dummies","testBankPinActivationLink":"","bookOutOfPrint":true,"authorsInfo":"","authors":[{"authorId":8975,"name":"Eric Tyson","slug":"eric-tyson","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/8975"}},{"authorId":9062,"name":"Bob Nelson","slug":"bob-nelson","description":" <b>Bob Nelson</b> (San Diego, CA) is founder and president of Nelson Motivation, Inc., a management training and consulting firm based in San Diego, California. As a practicing manager and a best-selling author, he is an internationally recognized expert in the areas of employee recognition, rewards, motivation, morale, retention, productivity, and management. He is author of the bestselling book <i>1001 Ways to Reward Employees</i> (Workman) &#8212; which has sold over 1.5 million copies worldwide &#8212; and coauthor of the best-selling book <i>Managing For Dummies,</i> 2nd Edition, with Peter Economy (Wiley), as well as 18 other books on management and motivation.<br /> Bob has been featured extensively in the media, including television appearances on CNN, CNBC, PBS, and MSNBC; radio appearances on NPR, USA Radio Network and the Business News Network; and print appearances in the <i>New York Times</i>, the <i>Wall Street Journal</i>, the <i>Washington Post</i>, and many more. He writes a weekly column for <i>American City Business Journals</i> and a monthly column for <i>Corporate Meetings &amp; Incentives</i>, among others.<br /> Dr. Nelson received his PhD in management from The Peter F. Drucker Graduate Management Center of Claremont Graduate University in suburban Los Angeles, and received his MBA in organizational behavior from The University of California at Berkeley. For more information on products and services offered by Nelson Motivation, Inc. &#8212; including speaking or consulting services &#8212; call 800-575-5521. Visit Bob at his Web site: www.nelsonmotivation.com. <p><b>Peter Economy</b> (La Jolla, CA) is a freelance business writer and publishing consultant who is associate editor of the Apex award-winning magazine <i>Leader to Leader</i>, and coauthor of the best-selling book <i>Managing For Dummies,</i> 2nd Edition, with Bob Nelson (Wiley), <i>Giving Back</i> with Bert Berkley (Wiley), <i>The SAIC Solution</i> with J. Robert Beyster (Wiley), as well as the author or coauthor of more than 30 other books on a wide variety of business and other topics. Visit Peter at his Web site: www.petereconomy.com and be sure to check out his Free Book Project at: www.booksforfree.org.</p>","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9062"}},{"authorId":34784,"name":"","slug":"","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/34784"}}],"_links":{"self":"//dummies-api.coursofppt.com/v2/books/"}},"collections":[],"articleAds":{"footerAd":"<div class=\"du-ad-region row\" id=\"article_page_adhesion_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_adhesion_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119868569&quot;]}]\" id=\"du-slot-64ac718f68a02\"></div></div>","rightAd":"<div class=\"du-ad-region row\" id=\"article_page_right_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_right_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119868569&quot;]}]\" id=\"du-slot-64ac718f69174\"></div></div>"},"articleType":{"articleType":"Articles","articleList":null,"content":null,"videoInfo":{"videoId":null,"name":null,"accountId":null,"playerId":null,"thumbnailUrl":null,"description":null,"uploadDate":null}},"sponsorship":{"sponsorshipPage":false,"backgroundImage":{"src":null,"width":0,"height":0},"brandingLine":"","brandingLink":"","brandingLogo":{"src":null,"width":0,"height":0},"sponsorAd":"","sponsorEbookTitle":"","sponsorEbookLink":"","sponsorEbookImage":{"src":null,"width":0,"height":0}},"primaryLearningPath":"Explore","lifeExpectancy":"Two years","lifeExpectancySetFrom":"2024-07-10T00:00:00+00:00","dummiesForKids":"no","sponsoredContent":"no","adInfo":"","adPairKey":[]},"status":"publish","visibility":"public","articleId":265123},{"headers":{"creationTime":"2020-10-14T17:54:33+00:00","modifiedTime":"2024-07-10T17:39:31+00:00","timestamp":"2024-07-10T18:01:05+00:00"},"data":{"breadcrumbs":[{"name":"Business, Careers, & Money","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34224"},"slug":"business-careers-money","categoryId":34224},{"name":"Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34225"},"slug":"business","categoryId":34225},{"name":"Small Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34251"},"slug":"small-business","categoryId":34251},{"name":"Start-Ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"},"slug":"start-ups","categoryId":34252}],"title":"Job Coaching Tips that Foster Employee Development","strippedTitle":"job coaching tips that foster employee development","slug":"job-coaching-tips-to-promote-career-growth-and-success-in-your-employees","canonicalUrl":"","关注网页模块改善":{"metaDescription":"Want to promote career growth and success in our employees? Use these job coaching tips from coursofppt.com to help develop the right skills in your personnel.","noIndex":0,"noFollow":0},"content":"Job coaching plays a critical part in the learning process for employees who are developing their skills, knowledge, and self-confidence. Your employees don’t learn effectively when you simply tell them what to do. In fact, they usually don’t learn at all.\r\n\r\nWith the right guidance, anyone can be <a href=\"//coursofppt.com/business/human-resources/employee-engagement/tips-for-successful-employee-coaching-and-mentoring/\">a good job coach</a>. This article considers what effective job coaches do and how they do it so that you can coach your employees toward successful results.\r\n\r\n[caption id=\"attachment_265148\" align=\"aligncenter\" width=\"535\"]<img class=\"wp-image-265148 size-full\" src=\"//coursofppt.com/wp-content/uploads/start-business-job-coaching.jpg\" alt=\"Job coaching\" width=\"535\" height=\"381\" /> ©Shutterstock/stoatphoto[/caption]\r\n<h2 id=\"tab1\" >Serve as both manager and job coach</h2>\r\nEven if you have a pretty good sense of what it means to be a manager, do you really know what it means to be a coach? A coach is a colleague, counselor, and cheerleader, all rolled into one. Based on that definition, are you a coach? Why or why not?\r\n\r\nSurely you’re familiar with the role of job coaches in other realms. A drama coach, for example, is almost always an accomplished actor or actress. The drama coach’s job is to conduct auditions for parts, assign roles, schedule rehearsals, train and direct cast members throughout rehearsals, and support and encourage the actors and actresses during the final stage production. These roles aren’t all that different from the roles managers perform in a business, are they?\r\n\r\nCoaching a team of individuals isn’t easy, and <a href=\"//coursofppt.com/business/human-resources/employee-relations/great-leadership-mentor/\">certain characteristics make some coaches better than other</a>s. Fortunately, as with most other business skills, you can discover, practice, and improve the traits of good coaches. You can always find room for improvement, and good coaches are the first to admit it. Following are key characteristics and tasks for coaches:\r\n<ul>\r\n \t<li><strong>Job coaches set goals.</strong> Whether a small business’s vision is to become the leading pizza franchise in the city, to increase revenues by 20 percent a year, or simply to get the break room walls painted this year, coaches work with their employees to set goals and deadlines for completion. They then go away and allow their employees to determine how to accomplish the goals.</li>\r\n \t<li><strong>Job coaches support and encourage.</strong> Employees — even the best and most experienced — can easily become discouraged from time to time. When employees are learning new tasks, when a long-term account is lost, or when business is down, coaches are there, ready to step in and help the team members through the worst of it. “That’s okay, Kim. You’ve learned from your mistake, and I know that you’ll get it right next time!”</li>\r\n \t<li><strong>Job coaches emphasize team success over individual success.</strong> The team’s overall performance is the most important concern, not the stellar abilities of a particular team member. Coaches know that no one person can carry an entire team to success; winning takes the combined efforts of all team members. The development of teamwork skills is a vital step in an employee’s progress in a company.</li>\r\n \t<li><strong>Job coaches can quickly assess the talents and shortfalls of team members.</strong> The most successful job coaches can quickly determine their team members’ strengths and weaknesses and, as a result, tailor their approach to each. For example, if one team member has strong analytical skills but poor presentation skills, a coach can concentrate on providing support for the employee’s development of better presentation skills. “You know, Mark, I want to spend some time with you to work on making your viewgraph presentations more effective.”</li>\r\n \t<li><strong>Job coaches inspire their team members.</strong> Through their support and guidance, coaches are skilled at inspiring their team members to the highest levels of human performance. Teams of inspired individuals are willing to do whatever it takes to achieve their organization’s goals.</li>\r\n \t<li><strong>Job coaches create environments that allow individuals to succeed.</strong> Great coaches ensure that their workplaces are structured to let team members take risks and stretch their limits without fear of retribution if they fail.\r\n<p class=\"article-tips remember\">Job coaches are available to advise their employees or just to listen to their problems, as needed. “Carol, do you have a minute to discuss a personal problem?”</p>\r\n</li>\r\n \t<li><strong>Job coaches provide feedback.</strong> Communication and feedback between coach and employee is a critical element of the coaching process. Employees must know where they stand in the company — what they’re doing right and what they’re doing wrong. Equally important, employees must let their coaches know when they need help or assistance. And both parties need this dialogue in a timely manner, on an ongoing basis — not just once a year in a performance review.</li>\r\n</ul>\r\n<p class=\"article-tips warning\">Firing someone doesn’t constitute effective feedback. Unless an employee has engaged in some sort of intolerable offense (such as physical violence, theft, or intoxication on the job), a manager needs to give the employee plenty of verbal and written feedback before even considering termination. Giving employees several warnings offers them opportunities to correct deficiencies that they may not be able to see.</p>\r\n\r\n<h2 id=\"tab2\" >Identify a job coach’s tools</h2>\r\nJob coaching isn’t a one-dimensional activity. Because every person is different, <a href=\"//coursofppt.com/business/management/how-to-coach-employees-for-engagement/\">the best job coaches tailor their approach to their team members’ specific, individualized needs</a>. If one team member is independent and needs only occasional guidance, recognize where she stands and provide that level of support. This support may consist of an occasional, informal progress check while making the rounds of the office\r\n\r\nOn the other hand, if another team member is insecure and needs more guidance, the job coach must recognize this employee’s position and assist as needed. In this case, support may consist of frequent, formal meetings with the employee to assess progress and provide advice and direction as needed.\r\n\r\nAlthough you have your own job coaching style, the best coaches employ certain techniques to elicit the greatest performance from their team members:\r\n<ul>\r\n \t<li><strong>Make time for team members.</strong> Managing is primarily a people job. Part of being a good manager and coach is being available to your employees when they need your help. If you’re not available, your employees may seek out other avenues to meet their needs — or simply stop trying to work with you. Always keep your door open to your employees and remember that they are your first priority. Manage by walking around. Regularly get out of your office and visit your employees at their workstations. “Do I have a minute, Elaine? Of course, I always have time for you and the other members of my staff.”</li>\r\n \t<li><strong>Provide context and vision.</strong> Instead of simply telling employees what to do, effective job coaches explain the why. Coaches provide their employees with context and a big-picture perspective. Instead of spouting long lists of do’s and don’ts, they explain how a system or procedure works and then define their employees’ parts in the scheme of things. “Chris, you have a very important part in the financial health and vitality of our company. By ensuring that our customers pay their invoices within 30 days after we ship their products, we’re able to keep our cash flow on the plus side, and we can pay our obligations such as rent, electricity, and your paycheck on time.”</li>\r\n \t<li><strong>Transfer knowledge and perspective.</strong> A great benefit of having a good job coach is the opportunity to learn from someone who has more experience than you do. In response to the unique needs of each team member, coaches transfer their personal knowledge and perspective<em>.</em> “We faced this exact situation about five years ago, Dwight. I’m going to tell you what we did then, and I want you to tell me whether you think it still makes sense today.”</li>\r\n \t<li><strong>Be a sounding board.</strong> <a href=\"//coursofppt.com/careers/project-management/how-to-coach-employees-using-critical-conversation-skills/\">Job coaches talk through new ideas and approaches to solving problems</a> with their employees. Job coaches and employees can consider the implications of different approaches to solving a problem and role-play customer or client reactions before trying them out for real. By using active listening skills, coaches can often help their employees work through issues and come up with the best solutions themselves. “Okay, Priscilla, you’ve told me that you don’t think your customer will buy off on a 20 percent price increase. What options do you have to present the price increase, and are some more palatable than others?”</li>\r\n \t<li><strong>Obtain needed resources.</strong> Sometimes coaches can help their employees make the jump from marginal to outstanding performance simply by providing the resources those employees need. These resources can take many forms: money, time, staff, equipment, or other tangible assets. “So, Gene, you’re confident that we can improve our cash flow if we throw a couple more clerks into collections? Okay, we’ll give it a try.”</li>\r\n \t<li><strong>Offer a helping hand.</strong> For an employee who is learning a new job and is still responsible for performing her current job, the total workload can be overwhelming. Coaches can help workers through this transitional phase by reassigning current duties to other employees, authorizing overtime, or taking other measures to relieve the pressure. “Phoebe, while you’re learning how to troubleshoot that new network server, I’m going to assign your maintenance workload to Rachel. we can get back together at the end of the week to see how you’re doing.”</li>\r\n</ul>\r\n<h2 id=\"tab3\" >Effective job coaches teach through show and tell</h2>\r\nBesides the obvious job coaching roles of supporting and encouraging employees in their quest to achieve an organization’s goals, managers as coaches also teach their employees how to achieve an organization’s goals. Drawing from your experience, you lead your workers step by step through work processes or procedures. After they discover how to perform a task, you delegate full authority and responsibility for its performance to them.\r\n\r\nFor the transfer of specific skills, you can find no better way of teaching, and no better way of learning, than the <em>show-and-tell</em> method. Developed by a post–World War II American industrial society desperate to quickly train new workers in manufacturing processes, show-and-tell is beautiful in its simplicity and effectiveness.\r\n\r\nShow-and-tell coaching has three steps:\r\n<ol>\r\n \t<li><strong> You do, you say.</strong> Sit down with your employees and explain the procedure in general terms while you perform the task.</li>\r\n \t<li><strong> They do, you say.</strong> Now have the employees do the same procedure as you explain each step in the procedure.</li>\r\n \t<li><strong> They do, they say.</strong> Finally, as you observe, have your employees perform the task again as they explain to you what they’re doing.</li>\r\n</ol>\r\n<p class=\"article-tips tip\">As you go through these steps, have employees create a “cheat sheet” of the new steps to refer to until they become habit.</p>\r\n\r\n<h2 id=\"tab4\" >Good job coaches make turning points big successes</h2>\r\nDespite popular impressions to the contrary, 90 percent of management isn’t the big event — the blinding flash of brilliance that creates markets where none previously existed, the magnificent negotiation that results in unheard-of levels of union-management cooperation, or the masterful stroke that catapults the firm into the big leagues. No, 90 percent of a manager’s job consists of the daily chipping away at problems and the shaping of talents.\r\n<p class=\"article-tips remember\">The best coaches are constantly on the lookout for turning points — the daily opportunities to succeed that are available to all employees.</p>\r\nThe big successes — the victories against competitors, the dramatic surges in revenues or profits, the astounding new products — are typically the result of building a foundation of countless small successes along the way.\r\n\r\nMaking a phone-prompt system more responsive to your customers’ needs, sending an employee to a seminar on time management, writing a great sales agreement, conducting a meaningful performance appraisal with an employee, meeting a prospective client for lunch — all are turning points in the average business day. Although each event may not be particularly spectacular on its own, when aggregated over time, they can add up to big things.\r\n\r\nThis is the job of a coach. Instead of using dynamite to transform the business in one fell swoop (and taking the chance of destroying their business, their employees, or themselves in the process), job coaches are like the ancient stonemasons who built the great pyramids of Egypt. The movement and placement of each individual stone may not have seemed like a big deal when considered as a separate activity.\r\n\r\nHowever, each was an important step in achieving the ultimate result — the construction of awe-inspiring structures that have withstood thousands of years of war, weather, and tourists.\r\n<h2 id=\"tab5\" >Incorporate job coaching into your day-to-day interactions</h2>\r\nJob coaches focus daily on spending time with employees to help them succeed — to assess their progress and to find out what they can do to help the employees capitalize on the turning points that present themselves every day. Job coaches complement and supplement the abilities and experience of their employees by bringing their own abilities and experience to the table. They reward positive performance and help their employees learn important lessons from making mistakes — lessons that, in turn, help the employees improve their future performance.\r\n\r\nFor example, suppose you have a young and inexperienced, but bright and energetic, sales trainee on your staff. Your employee has done a great job of contacting customers and making sales calls, but she hasn’t yet closed her first deal. When you talk to her about this, she confesses that she’s nervous about her own personal turning point: She’s worried that she may become confused in front of the customer and blow the deal at the last minute. She needs your coaching.\r\n\r\nThe following guidelines can help you, the job coach, handle any employee’s concerns:\r\n<ul>\r\n \t<li><strong>Meet with your employee.</strong> Make an appointment with your employee as soon as possible for a relaxed discussion of the concerns. Find a quiet place free of distractions, and put your phone on hold or forward it to voice-mail.</li>\r\n \t<li><strong>Listen!</strong> One of the most motivating things one person can do for another is to listen. Avoid instant solutions or lectures. Before you say a word, ask your employee to bring you up-to-date with the situation, her concerns, and any possible approaches or solutions she’s considered. Let her do the talking while you do the listening.</li>\r\n \t<li><strong>Reinforce the positive.</strong> Begin by pointing out what your employee did right in the particular situation. Let your employee know when she’s on the right track. Give her positive feedback on her performance.</li>\r\n \t<li><strong>Highlight areas for improvement.</strong> Point out what your employee needs to do to improve and tell her what you can do to help. Agree on the assistance you can provide, whether your employee needs further training, an increased budget, more time, or something else. Be enthusiastic about your confidence in the employee’s ability to do a great job.</li>\r\n \t<li><strong>Follow through.</strong> After you determine what you can do to support your employee, do it! Notice when she improves. Periodically check up on the progress your employee is making and offer your support as necessary.</li>\r\n</ul>\r\n<p class=\"article-tips remember\">Above all, be patient. <a href=\"//coursofppt.com/business/human-resources/employee-relations/mentoring-is-not-about-creating-a-mini-me/\">You can’t accomplish job coaching on your terms alone</a>. At the outset, understand that everyone is different. Some employees catch on sooner than others and some employees need more time to develop. Differences in ability don’t make certain employees any better or worse than their co-workers — they just make them different. Just as you need time to build relationships and trust in business, your employees need time to develop skills and experience.</p>","description":"Job coaching plays a critical part in the learning process for employees who are developing their skills, knowledge, and self-confidence. Your employees don’t learn effectively when you simply tell them what to do. In fact, they usually don’t learn at all.\r\n\r\nWith the right guidance, anyone can be <a href=\"//coursofppt.com/business/human-resources/employee-engagement/tips-for-successful-employee-coaching-and-mentoring/\">a good job coach</a>. This article considers what effective job coaches do and how they do it so that you can coach your employees toward successful results.\r\n\r\n[caption id=\"attachment_265148\" align=\"aligncenter\" width=\"535\"]<img class=\"wp-image-265148 size-full\" src=\"//coursofppt.com/wp-content/uploads/start-business-job-coaching.jpg\" alt=\"Job coaching\" width=\"535\" height=\"381\" /> ©Shutterstock/stoatphoto[/caption]\r\n<h2 id=\"tab1\" >Serve as both manager and job coach</h2>\r\nEven if you have a pretty good sense of what it means to be a manager, do you really know what it means to be a coach? A coach is a colleague, counselor, and cheerleader, all rolled into one. Based on that definition, are you a coach? Why or why not?\r\n\r\nSurely you’re familiar with the role of job coaches in other realms. A drama coach, for example, is almost always an accomplished actor or actress. The drama coach’s job is to conduct auditions for parts, assign roles, schedule rehearsals, train and direct cast members throughout rehearsals, and support and encourage the actors and actresses during the final stage production. These roles aren’t all that different from the roles managers perform in a business, are they?\r\n\r\nCoaching a team of individuals isn’t easy, and <a href=\"//coursofppt.com/business/human-resources/employee-relations/great-leadership-mentor/\">certain characteristics make some coaches better than other</a>s. Fortunately, as with most other business skills, you can discover, practice, and improve the traits of good coaches. You can always find room for improvement, and good coaches are the first to admit it. Following are key characteristics and tasks for coaches:\r\n<ul>\r\n \t<li><strong>Job coaches set goals.</strong> Whether a small business’s vision is to become the leading pizza franchise in the city, to increase revenues by 20 percent a year, or simply to get the break room walls painted this year, coaches work with their employees to set goals and deadlines for completion. They then go away and allow their employees to determine how to accomplish the goals.</li>\r\n \t<li><strong>Job coaches support and encourage.</strong> Employees — even the best and most experienced — can easily become discouraged from time to time. When employees are learning new tasks, when a long-term account is lost, or when business is down, coaches are there, ready to step in and help the team members through the worst of it. “That’s okay, Kim. You’ve learned from your mistake, and I know that you’ll get it right next time!”</li>\r\n \t<li><strong>Job coaches emphasize team success over individual success.</strong> The team’s overall performance is the most important concern, not the stellar abilities of a particular team member. Coaches know that no one person can carry an entire team to success; winning takes the combined efforts of all team members. The development of teamwork skills is a vital step in an employee’s progress in a company.</li>\r\n \t<li><strong>Job coaches can quickly assess the talents and shortfalls of team members.</strong> The most successful job coaches can quickly determine their team members’ strengths and weaknesses and, as a result, tailor their approach to each. For example, if one team member has strong analytical skills but poor presentation skills, a coach can concentrate on providing support for the employee’s development of better presentation skills. “You know, Mark, I want to spend some time with you to work on making your viewgraph presentations more effective.”</li>\r\n \t<li><strong>Job coaches inspire their team members.</strong> Through their support and guidance, coaches are skilled at inspiring their team members to the highest levels of human performance. Teams of inspired individuals are willing to do whatever it takes to achieve their organization’s goals.</li>\r\n \t<li><strong>Job coaches create environments that allow individuals to succeed.</strong> Great coaches ensure that their workplaces are structured to let team members take risks and stretch their limits without fear of retribution if they fail.\r\n<p class=\"article-tips remember\">Job coaches are available to advise their employees or just to listen to their problems, as needed. “Carol, do you have a minute to discuss a personal problem?”</p>\r\n</li>\r\n \t<li><strong>Job coaches provide feedback.</strong> Communication and feedback between coach and employee is a critical element of the coaching process. Employees must know where they stand in the company — what they’re doing right and what they’re doing wrong. Equally important, employees must let their coaches know when they need help or assistance. And both parties need this dialogue in a timely manner, on an ongoing basis — not just once a year in a performance review.</li>\r\n</ul>\r\n<p class=\"article-tips warning\">Firing someone doesn’t constitute effective feedback. Unless an employee has engaged in some sort of intolerable offense (such as physical violence, theft, or intoxication on the job), a manager needs to give the employee plenty of verbal and written feedback before even considering termination. Giving employees several warnings offers them opportunities to correct deficiencies that they may not be able to see.</p>\r\n\r\n<h2 id=\"tab2\" >Identify a job coach’s tools</h2>\r\nJob coaching isn’t a one-dimensional activity. Because every person is different, <a href=\"//coursofppt.com/business/management/how-to-coach-employees-for-engagement/\">the best job coaches tailor their approach to their team members’ specific, individualized needs</a>. If one team member is independent and needs only occasional guidance, recognize where she stands and provide that level of support. This support may consist of an occasional, informal progress check while making the rounds of the office\r\n\r\nOn the other hand, if another team member is insecure and needs more guidance, the job coach must recognize this employee’s position and assist as needed. In this case, support may consist of frequent, formal meetings with the employee to assess progress and provide advice and direction as needed.\r\n\r\nAlthough you have your own job coaching style, the best coaches employ certain techniques to elicit the greatest performance from their team members:\r\n<ul>\r\n \t<li><strong>Make time for team members.</strong> Managing is primarily a people job. Part of being a good manager and coach is being available to your employees when they need your help. If you’re not available, your employees may seek out other avenues to meet their needs — or simply stop trying to work with you. Always keep your door open to your employees and remember that they are your first priority. Manage by walking around. Regularly get out of your office and visit your employees at their workstations. “Do I have a minute, Elaine? Of course, I always have time for you and the other members of my staff.”</li>\r\n \t<li><strong>Provide context and vision.</strong> Instead of simply telling employees what to do, effective job coaches explain the why. Coaches provide their employees with context and a big-picture perspective. Instead of spouting long lists of do’s and don’ts, they explain how a system or procedure works and then define their employees’ parts in the scheme of things. “Chris, you have a very important part in the financial health and vitality of our company. By ensuring that our customers pay their invoices within 30 days after we ship their products, we’re able to keep our cash flow on the plus side, and we can pay our obligations such as rent, electricity, and your paycheck on time.”</li>\r\n \t<li><strong>Transfer knowledge and perspective.</strong> A great benefit of having a good job coach is the opportunity to learn from someone who has more experience than you do. In response to the unique needs of each team member, coaches transfer their personal knowledge and perspective<em>.</em> “We faced this exact situation about five years ago, Dwight. I’m going to tell you what we did then, and I want you to tell me whether you think it still makes sense today.”</li>\r\n \t<li><strong>Be a sounding board.</strong> <a href=\"//coursofppt.com/careers/project-management/how-to-coach-employees-using-critical-conversation-skills/\">Job coaches talk through new ideas and approaches to solving problems</a> with their employees. Job coaches and employees can consider the implications of different approaches to solving a problem and role-play customer or client reactions before trying them out for real. By using active listening skills, coaches can often help their employees work through issues and come up with the best solutions themselves. “Okay, Priscilla, you’ve told me that you don’t think your customer will buy off on a 20 percent price increase. What options do you have to present the price increase, and are some more palatable than others?”</li>\r\n \t<li><strong>Obtain needed resources.</strong> Sometimes coaches can help their employees make the jump from marginal to outstanding performance simply by providing the resources those employees need. These resources can take many forms: money, time, staff, equipment, or other tangible assets. “So, Gene, you’re confident that we can improve our cash flow if we throw a couple more clerks into collections? Okay, we’ll give it a try.”</li>\r\n \t<li><strong>Offer a helping hand.</strong> For an employee who is learning a new job and is still responsible for performing her current job, the total workload can be overwhelming. Coaches can help workers through this transitional phase by reassigning current duties to other employees, authorizing overtime, or taking other measures to relieve the pressure. “Phoebe, while you’re learning how to troubleshoot that new network server, I’m going to assign your maintenance workload to Rachel. we can get back together at the end of the week to see how you’re doing.”</li>\r\n</ul>\r\n<h2 id=\"tab3\" >Effective job coaches teach through show and tell</h2>\r\nBesides the obvious job coaching roles of supporting and encouraging employees in their quest to achieve an organization’s goals, managers as coaches also teach their employees how to achieve an organization’s goals. Drawing from your experience, you lead your workers step by step through work processes or procedures. After they discover how to perform a task, you delegate full authority and responsibility for its performance to them.\r\n\r\nFor the transfer of specific skills, you can find no better way of teaching, and no better way of learning, than the <em>show-and-tell</em> method. Developed by a post–World War II American industrial society desperate to quickly train new workers in manufacturing processes, show-and-tell is beautiful in its simplicity and effectiveness.\r\n\r\nShow-and-tell coaching has three steps:\r\n<ol>\r\n \t<li><strong> You do, you say.</strong> Sit down with your employees and explain the procedure in general terms while you perform the task.</li>\r\n \t<li><strong> They do, you say.</strong> Now have the employees do the same procedure as you explain each step in the procedure.</li>\r\n \t<li><strong> They do, they say.</strong> Finally, as you observe, have your employees perform the task again as they explain to you what they’re doing.</li>\r\n</ol>\r\n<p class=\"article-tips tip\">As you go through these steps, have employees create a “cheat sheet” of the new steps to refer to until they become habit.</p>\r\n\r\n<h2 id=\"tab4\" >Good job coaches make turning points big successes</h2>\r\nDespite popular impressions to the contrary, 90 percent of management isn’t the big event — the blinding flash of brilliance that creates markets where none previously existed, the magnificent negotiation that results in unheard-of levels of union-management cooperation, or the masterful stroke that catapults the firm into the big leagues. No, 90 percent of a manager’s job consists of the daily chipping away at problems and the shaping of talents.\r\n<p class=\"article-tips remember\">The best coaches are constantly on the lookout for turning points — the daily opportunities to succeed that are available to all employees.</p>\r\nThe big successes — the victories against competitors, the dramatic surges in revenues or profits, the astounding new products — are typically the result of building a foundation of countless small successes along the way.\r\n\r\nMaking a phone-prompt system more responsive to your customers’ needs, sending an employee to a seminar on time management, writing a great sales agreement, conducting a meaningful performance appraisal with an employee, meeting a prospective client for lunch — all are turning points in the average business day. Although each event may not be particularly spectacular on its own, when aggregated over time, they can add up to big things.\r\n\r\nThis is the job of a coach. Instead of using dynamite to transform the business in one fell swoop (and taking the chance of destroying their business, their employees, or themselves in the process), job coaches are like the ancient stonemasons who built the great pyramids of Egypt. The movement and placement of each individual stone may not have seemed like a big deal when considered as a separate activity.\r\n\r\nHowever, each was an important step in achieving the ultimate result — the construction of awe-inspiring structures that have withstood thousands of years of war, weather, and tourists.\r\n<h2 id=\"tab5\" >Incorporate job coaching into your day-to-day interactions</h2>\r\nJob coaches focus daily on spending time with employees to help them succeed — to assess their progress and to find out what they can do to help the employees capitalize on the turning points that present themselves every day. Job coaches complement and supplement the abilities and experience of their employees by bringing their own abilities and experience to the table. They reward positive performance and help their employees learn important lessons from making mistakes — lessons that, in turn, help the employees improve their future performance.\r\n\r\nFor example, suppose you have a young and inexperienced, but bright and energetic, sales trainee on your staff. Your employee has done a great job of contacting customers and making sales calls, but she hasn’t yet closed her first deal. When you talk to her about this, she confesses that she’s nervous about her own personal turning point: She’s worried that she may become confused in front of the customer and blow the deal at the last minute. She needs your coaching.\r\n\r\nThe following guidelines can help you, the job coach, handle any employee’s concerns:\r\n<ul>\r\n \t<li><strong>Meet with your employee.</strong> Make an appointment with your employee as soon as possible for a relaxed discussion of the concerns. Find a quiet place free of distractions, and put your phone on hold or forward it to voice-mail.</li>\r\n \t<li><strong>Listen!</strong> One of the most motivating things one person can do for another is to listen. Avoid instant solutions or lectures. Before you say a word, ask your employee to bring you up-to-date with the situation, her concerns, and any possible approaches or solutions she’s considered. Let her do the talking while you do the listening.</li>\r\n \t<li><strong>Reinforce the positive.</strong> Begin by pointing out what your employee did right in the particular situation. Let your employee know when she’s on the right track. Give her positive feedback on her performance.</li>\r\n \t<li><strong>Highlight areas for improvement.</strong> Point out what your employee needs to do to improve and tell her what you can do to help. Agree on the assistance you can provide, whether your employee needs further training, an increased budget, more time, or something else. Be enthusiastic about your confidence in the employee’s ability to do a great job.</li>\r\n \t<li><strong>Follow through.</strong> After you determine what you can do to support your employee, do it! Notice when she improves. Periodically check up on the progress your employee is making and offer your support as necessary.</li>\r\n</ul>\r\n<p class=\"article-tips remember\">Above all, be patient. <a href=\"//coursofppt.com/business/human-resources/employee-relations/mentoring-is-not-about-creating-a-mini-me/\">You can’t accomplish job coaching on your terms alone</a>. At the outset, understand that everyone is different. Some employees catch on sooner than others and some employees need more time to develop. Differences in ability don’t make certain employees any better or worse than their co-workers — they just make them different. Just as you need time to build relationships and trust in business, your employees need time to develop skills and experience.</p>","blurb":"","authors":[{"authorId":8975,"name":"Eric Tyson","slug":"eric-tyson","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/8975"}},{"authorId":9062,"name":"Bob Nelson","slug":"bob-nelson","description":" <b>Bob Nelson</b> (San Diego, CA) is founder and president of Nelson Motivation, Inc., a management training and consulting firm based in San Diego, California. As a practicing manager and a best-selling author, he is an internationally recognized expert in the areas of employee recognition, rewards, motivation, morale, retention, productivity, and management. He is author of the bestselling book <i>1001 Ways to Reward Employees</i> (Workman) &#8212; which has sold over 1.5 million copies worldwide &#8212; and coauthor of the best-selling book <i>Managing For Dummies,</i> 2nd Edition, with Peter Economy (Wiley), as well as 18 other books on management and motivation.<br /> Bob has been featured extensively in the media, including television appearances on CNN, CNBC, PBS, and MSNBC; radio appearances on NPR, USA Radio Network and the Business News Network; and print appearances in the <i>New York Times</i>, the <i>Wall Street Journal</i>, the <i>Washington Post</i>, and many more. He writes a weekly column for <i>American City Business Journals</i> and a monthly column for <i>Corporate Meetings &amp; Incentives</i>, among others.<br /> Dr. Nelson received his PhD in management from The Peter F. Drucker Graduate Management Center of Claremont Graduate University in suburban Los Angeles, and received his MBA in organizational behavior from The University of California at Berkeley. For more information on products and services offered by Nelson Motivation, Inc. &#8212; including speaking or consulting services &#8212; call 800-575-5521. Visit Bob at his Web site: www.nelsonmotivation.com. <p><b>Peter Economy</b> (La Jolla, CA) is a freelance business writer and publishing consultant who is associate editor of the Apex award-winning magazine <i>Leader to Leader</i>, and coauthor of the best-selling book <i>Managing For Dummies,</i> 2nd Edition, with Bob Nelson (Wiley), <i>Giving Back</i> with Bert Berkley (Wiley), <i>The SAIC Solution</i> with J. Robert Beyster (Wiley), as well as the author or coauthor of more than 30 other books on a wide variety of business and other topics. Visit Peter at his Web site: www.petereconomy.com and be sure to check out his Free Book Project at: www.booksforfree.org.</p>","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9062"}}],"primaryCategoryTaxonomy":{"categoryId":34252,"title":"Start-Ups","slug":"start-ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"}},"secondaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"tertiaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"trendingArticles":null,"inThisArticle":[{"label":"Serve as both manager and job coach","target":"#tab1"},{"label":"Identify a job coach’s tools","target":"#tab2"},{"label":"Effective job coaches teach through show and tell","target":"#tab3"},{"label":"Good job coaches make turning points big successes","target":"#tab4"},{"label":"Incorporate job coaching into your day-to-day interactions","target":"#tab5"}],"relatedArticles":{"fromBook":[{"articleId":265141,"title":"Basic Accounting Terms for Small Business Owners","slug":"basic-accounting-terms-for-small-business-owners","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265141"}},{"articleId":265131,"title":"How To Start Your Own Work-from-Home Business","slug":"what-you-need-to-know-about-starting-your-own-work-from-home-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265131"}},{"articleId":265126,"title":"How to Conduct Great Job Interviews","slug":"how-to-be-a-great-interviewer-interviewer-tips-for-hiring-good-people","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265126"}},{"articleId":265123,"title":"Want to Start a Work-from-Home Business? Take this Quiz to See if You’re Ready","slug":"want-to-start-a-work-from-home-business-take-this-quiz-to-see-if-youre-ready","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265123"}},{"articleId":207554,"title":"Starting a Business All-In-One For Dummies Cheat Sheet","slug":"starting-a-business-all-in-one-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/207554"}}],"fromCategory":[{"articleId":297984,"title":"Starting and Running a Business All-in-One For Dummies Cheat Sheet (UK Edition)","slug":"starting-and-running-a-business-all-in-one-for-dummies-cheat-sheet-uk-edition","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/297984"}},{"articleId":291541,"title":"Side Hustles For Dummies Cheat Sheet","slug":"side-hustles-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/291541"}},{"articleId":289724,"title":"Launching and Building a Brand For Dummies Cheat Sheet","slug":"launching-and-building-a-brand-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/289724"}},{"articleId":269861,"title":"Establishing Website Goals for Your Online Business","slug":"establish-website-goals-and-conversions-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269861"}},{"articleId":269855,"title":"How to Choose an Identity for Your Online Business","slug":"how-to-choose-an-identity-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269855"}}]},"hasRelatedBookFromSearch":false,"relatedBook":{"bookId":282599,"slug":"starting-a-business-all-in-one-for-dummies","isbn":"9781119868569","categoryList":["business-careers-money","business","small-business","start-ups"],"amazon":{"default":"//www.amazon.com/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20","ca":"//www.amazon.ca/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20","indigo_ca":"//www.tkqlhce.com/click-9208661-13710633?url=//www.chapters.indigo.ca/en-ca/books/product/1119868564-item.html&cjsku=978111945484","gb":"//www.amazon.co.uk/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20","de":"//www.amazon.de/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20"},"image":{"src":"//coursofppt.com/wp-content/uploads/starting-a-business-all-in-one-for-dummies-3rd-edition-cover-9781119868569-203x255.jpg","width":203,"height":255},"title":"Starting a Business All-in-One For Dummies","testBankPinActivationLink":"","bookOutOfPrint":true,"authorsInfo":"","authors":[{"authorId":8975,"name":"Eric Tyson","slug":"eric-tyson","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/8975"}},{"authorId":9062,"name":"Bob Nelson","slug":"bob-nelson","description":" <b>Bob Nelson</b> (San Diego, CA) is founder and president of Nelson Motivation, Inc., a management training and consulting firm based in San Diego, California. As a practicing manager and a best-selling author, he is an internationally recognized expert in the areas of employee recognition, rewards, motivation, morale, retention, productivity, and management. He is author of the bestselling book <i>1001 Ways to Reward Employees</i> (Workman) &#8212; which has sold over 1.5 million copies worldwide &#8212; and coauthor of the best-selling book <i>Managing For Dummies,</i> 2nd Edition, with Peter Economy (Wiley), as well as 18 other books on management and motivation.<br /> Bob has been featured extensively in the media, including television appearances on CNN, CNBC, PBS, and MSNBC; radio appearances on NPR, USA Radio Network and the Business News Network; and print appearances in the <i>New York Times</i>, the <i>Wall Street Journal</i>, the <i>Washington Post</i>, and many more. He writes a weekly column for <i>American City Business Journals</i> and a monthly column for <i>Corporate Meetings &amp; Incentives</i>, among others.<br /> Dr. Nelson received his PhD in management from The Peter F. Drucker Graduate Management Center of Claremont Graduate University in suburban Los Angeles, and received his MBA in organizational behavior from The University of California at Berkeley. For more information on products and services offered by Nelson Motivation, Inc. &#8212; including speaking or consulting services &#8212; call 800-575-5521. Visit Bob at his Web site: www.nelsonmotivation.com. <p><b>Peter Economy</b> (La Jolla, CA) is a freelance business writer and publishing consultant who is associate editor of the Apex award-winning magazine <i>Leader to Leader</i>, and coauthor of the best-selling book <i>Managing For Dummies,</i> 2nd Edition, with Bob Nelson (Wiley), <i>Giving Back</i> with Bert Berkley (Wiley), <i>The SAIC Solution</i> with J. Robert Beyster (Wiley), as well as the author or coauthor of more than 30 other books on a wide variety of business and other topics. Visit Peter at his Web site: www.petereconomy.com and be sure to check out his Free Book Project at: www.booksforfree.org.</p>","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9062"}},{"authorId":34784,"name":"","slug":"","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/34784"}}],"_links":{"self":"//dummies-api.coursofppt.com/v2/books/"}},"collections":[],"articleAds":{"footerAd":"<div class=\"du-ad-region row\" id=\"article_page_adhesion_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_adhesion_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119868569&quot;]}]\" id=\"du-slot-64ac476196b6c\"></div></div>","rightAd":"<div class=\"du-ad-region row\" id=\"article_page_right_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_right_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119868569&quot;]}]\" id=\"du-slot-64ac476197547\"></div></div>"},"articleType":{"articleType":"Articles","articleList":null,"content":null,"videoInfo":{"videoId":null,"name":null,"accountId":null,"playerId":null,"thumbnailUrl":null,"description":null,"uploadDate":null}},"sponsorship":{"sponsorshipPage":false,"backgroundImage":{"src":null,"width":0,"height":0},"brandingLine":"","brandingLink":"","brandingLogo":{"src":null,"width":0,"height":0},"sponsorAd":"","sponsorEbookTitle":"","sponsorEbookLink":"","sponsorEbookImage":{"src":null,"width":0,"height":0}},"primaryLearningPath":"Advance","lifeExpectancy":"Five years","lifeExpectancySetFrom":"2024-07-10T00:00:00+00:00","dummiesForKids":"no","sponsoredContent":"no","adInfo":"","adPairKey":[]},"status":"publish","visibility":"public","articleId":265147},{"headers":{"creationTime":"2020-10-14T14:51:01+00:00","modifiedTime":"2024-07-10T17:10:04+00:00","timestamp":"2024-07-10T18:01:05+00:00"},"data":{"breadcrumbs":[{"name":"Business, Careers, & Money","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34224"},"slug":"business-careers-money","categoryId":34224},{"name":"Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34225"},"slug":"business","categoryId":34225},{"name":"Small Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34251"},"slug":"small-business","categoryId":34251},{"name":"Start-Ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"},"slug":"start-ups","categoryId":34252}],"title":"How To Start Your Own Work-from-Home Business","strippedTitle":"how to start your own work-from-home business","slug":"what-you-need-to-know-about-starting-your-own-work-from-home-business","canonicalUrl":"","关注网页模块改善":{"metaDescription":"Before you jump into a work-from-home business, make sure you are prepared for what lies ahead. Use this guide to get ready for home-based business.","noIndex":0,"noFollow":0},"content":"Are you ready to put that work-from-home idea to work? (Take our <a href=\"//coursofppt.com/business/start-a-business/want-to-start-a-work-from-home-business-take-this-quiz-to-see-if-youre-ready/\">work-from-home quiz</a> to assess your readiness.) Not surprisingly, a <em>work-from-home business</em> is a business based in a home. Whether you do all the work in your home or you do some of it on customers’ or third-party premises, whether you run a franchise, a direct-sales operation, or a business opportunity, if the center of your operations is based in your home, it’s a work-from-home business.\r\n<h2 id=\"tab1\" >Determining the kind of work-from-home business you want to have</h2>\r\nAfter you decide you’re going to start your own small business, you have to answer two questions:\r\n<ul>\r\n \t<li>What kind of work-from-home business do you want to start?</li>\r\n \t<li>What’s the best way to market your products or services?</li>\r\n</ul>\r\nYou basically have two types of work-from-home businesses to choose from: businesses you start from scratch and businesses you buy. The latter category is further split into three types: franchises, direct-selling opportunities, and business opportunities. Whether you prefer to march to your own drum and start your business from the ground up or get a business-in-a-box depends on your personal preferences.\r\n\r\nThe advantage of a business you start from scratch is that you can mold it to fit your preferences and the existing and emerging markets, which provides you with a boundless variety of possibilities. Businesses started from scratch account for the majority of viable, full-time businesses — in other words, they tend to be more successful over the long run than businesses you can buy.\r\n\r\nEach type of home business that you can buy, on the other hand, has its own spin. The following information illustrates how the three types are different from one another.\r\n<h3>Franchise</h3>\r\nA <em>franchise</em> is an agreement in which one business grants another business the right to distribute its products or services. Some common home-based <a href=\"//coursofppt.com/business/start-a-business/what-is-a-franchise/\">franchises</a> include the following:\r\n<ul>\r\n \t<li>Aussie Pet Mobile (mobile pet grooming)</li>\r\n \t<li>Jani-King (commercial cleaning service)</li>\r\n \t<li>Jazzercise (dance/exercise classes)</li>\r\n \t<li>ServiceMaster Clean (cleaning service)</li>\r\n \t<li>Snap-on Tools (professional tools and equipment)</li>\r\n</ul>\r\n<h3>Direct selling</h3>\r\n<em>Direct selling</em> involves selling consumer products or services in a person-to-person manner, away from a fixed retail location. The two main types of direct-selling opportunities are\r\n<ul>\r\n \t<li><strong>Single-level marketing:</strong> Making money by buying products from a parent company and then selling those products directly to customers</li>\r\n \t<li><strong>Multi-level marketing:</strong> Making money through single-level marketing and by sponsoring new direct sellers</li>\r\n</ul>\r\nSome common home-based direct-selling opportunities include the following:\r\n<ul>\r\n \t<li>Shaklee (household cleaning products)</li>\r\n \t<li>Pampered Chef (kitchen tools)</li>\r\n \t<li>Green Irene (green products and consulting)</li>\r\n \t<li>Mary Kay (cosmetics)</li>\r\n \t<li>Fuller Brush Company (household and personal-care products)</li>\r\n</ul>\r\n<h3>Business opportunity</h3>\r\nA <em>business opportunity</em> is an idea, product, system, or service that someone develops and offers to sell to others to help them start their own, similar businesses. With a business opportunity, your customers and clients pay you directly when you deliver a product or service to them. (Another way to think of a business opportunity is that it’s any business concept you can buy from someone else that isn’t direct selling or franchising.) Here are several examples of business opportunities that you can easily run out of your home:\r\n<ul>\r\n \t<li>Astro Events of America (inflatable party rentals)</li>\r\n \t<li>Debt Zero LLC (debt settlement)</li>\r\n \t<li>ClosetMaid (storage and organizational products)</li>\r\n</ul>\r\n<p class=\"article-tips tip\">Interested in how to find more companies and how to get in touch with them? <a href=\"//www.entrepreneur.com\">Entrepreneur Media</a> and <a href=\"//www.gosmallbiz.com\">Go Small Biz</a> have extensive information on business opportunities you can buy. You can also do a search on Google or your favorite search engine, using the keywords business opportunity.</p>\r\n<em> </em>\r\n\r\nAfter you decide on a work-from-home business, you have to <a href=\"//coursofppt.com/business/start-a-business/business-plans/10-ways-to-fund-your-business-plan/\">find the money to get it started</a>. Then you have to market your products or services and persuade people to buy them. You can choose conventional methods of promotion, such as advertising and public relations, or you can leverage new selling opportunities, such as the Internet, to your advantage. Or you can (and probably should) do both. It’s your choice — you’re the boss!\r\n<h2 id=\"tab2\" >Managing your money as a work-from-home business owner</h2>\r\nMoney makes the world go ’round, and because you’re talking about your financial well-being here, it’s very important that you <a href=\"//coursofppt.com/business/start-a-business/9-financial-management-rules-for-small-business-survival/\">have a handle on your business finances</a>. To get the handle you need, do the following:\r\n<ul>\r\n \t<li><strong>Find the money you need to start your business.</strong> The good news is that many work-from-home businesses require little or no money to start up. If you decide to buy a franchise or business opportunity from someone else, however, you definitely need some amount of start-up funding. To find this funding, consider all your options, including friends and family, savings, credit cards, bank loans, and more.</li>\r\n \t<li><strong>Keep track of your money.</strong> In most cases, keeping track of your money means using a simple accounting or bookkeeping software package (such as Quicken) to organize and monitor your business finances.</li>\r\n \t<li><strong>Set the right price for your products and services.</strong> If you set your prices too high, you’ll scare customers away; if you set them too low, you’ll be swamped with customers, but you won’t make enough money to stay afloat. Be sure to charge enough to cover your costs while generating a healthy profit.</li>\r\n \t<li><strong>Obtain health insurance, and plan for your retirement.</strong> When you have your own business, you’re the one who needs to arrange for health insurance and set up IRAs, 401(k)s, or other retirement plans for the day when you’re ready to hang up your business and stroll off into the sunset.</li>\r\n \t<li><strong>Pay taxes.</strong> As someone famous once said, “The only things you can count on in life are death and taxes.” Well, taxes are a definite, so make sure you pay all the taxes you owe for your home-based business.</li>\r\n</ul>\r\n<h2 id=\"tab3\" >Avoiding problems in your work-from-home business</h2>\r\nEventually, every business — home-based or not — <a href=\"//coursofppt.com/business/start-a-business/the-pitfalls-of-owning-a-home-based-business/\">runs into problems</a>. Whether the problems are being late on a delivery or hitting a snag with the Internal Revenue Service, as the owner of your own business, you need to avoid problems whenever possible and deal with them quickly and decisively when you can’t avoid them. Some of the problems you may deal with include the following:\r\n<ul>\r\n \t<li><strong>Legal issues:</strong> After a good accountant, the next best friend of any business owner is a good attorney. Keep one handy to help you deal with legal issues when they inevitably arise.</li>\r\n \t<li><strong>Issues with support services:</strong> Finding skilled and reliable outside support services — lawyers, accountants, bankers, business consultants, and insurance brokers — isn’t necessarily an easy task, especially if your business is in a small town where you’re pretty much stuck with what’s down the road.</li>\r\n \t<li><strong>Scams and rip-offs:</strong> More and more work-from-home business scams seem to appear every day, so don’t rush into any business opportunity. Take your time and fully explore every opportunity before you sign on the dotted line. And remember, if it looks too good to be true, it probably is.</li>\r\n</ul>\r\n<h2 id=\"tab4\" >Moving ahead with your small business idea</h2>\r\nOne of the best things about <a href=\"//coursofppt.com/business/start-a-business/20-tips-for-small-business-success/\">owning your own business</a> is watching it develop, mature, and grow. After all, a growing business is the gift that keeps on giving — all year round, year after year. To keep your business moving ahead, consider doing the following:\r\n<ul>\r\n \t<li><strong>Make the web work for you.</strong> Doing business and generating sales and interest in your business via the Internet is practically a given for any work-from-home business today. You can make the web work for you in any number of ways, from starting a blog or website to networking with others through online forums or social networking sites, such as Twitter, Facebook, and LinkedIn.</li>\r\n \t<li><strong>Maintain a serious business attitude.</strong> Just because your business is located at home instead of in a big office building downtown doesn’t mean you shouldn’t treat it like the business it is. Although you can have fun and work all kinds of creative schedules, don’t forget that the business part of your business is important, too; you have to treat your business like a business if you hope to be successful.</li>\r\n \t<li><strong>Look for ways to grow.</strong> For many businesses, growth can turn an operation that is doing well financially into an operation that is doing <em>great!</em> Growth allows you to take advantage of economies of scale that may be available only to larger businesses, to serve more customers, and to increase profits. For these reasons and more, growing your business should always be on your agenda.</li>\r\n</ul>\r\n<h2 id=\"tab5\" >Leaving your full-time job for your part-time business</h2>\r\nAn important, basic consideration that many fledgling, part-time work-from-home business owners face is whether or not to leave a full-time job in favor of a work-from-home business. Before you give up your full-time job, ask yourself these questions:\r\n<ul>\r\n \t<li>Has there been a steadily growing flow of new customers in your home-based business?</li>\r\n \t<li>Has your business, even though it’s only been part-time, produced a steady flow of income through seasonal or other cycles typical of the business?</li>\r\n \t<li>Are you turning away business because of limits on your time? If not, do you think business would increase if you had the time to market or take on more customers?</li>\r\n</ul>\r\nBeing able to answer at least two of these questions in the affirmative is a good sign that it would be safe to leave your full-time job. Of course, you should also be aware of any developments that could worsen the outlook for your business to grow, such as pending legislation, new technology, the movement of the kind of work you do outside the U.S. (<em>outsourcing</em> or <em>cloud computing</em>), or the decline of an industry your business depends on.\r\n\r\nIf your day job has been providing you the contacts you’ve needed to build your part-time business, you need to find ways to replace them before you leave your job.\r\n<p class=\"article-tips tip\">Breaking the umbilical cord of a paycheck is an uncomfortable step for most people. So the closer the current income from your business is to the amount of money you need to pay your basic business and living expenses, the more confident you can be.</p>\r\nRegardless of which work-from-home business you choose, make sure you have considered all eventualities before taking the leap.","description":"Are you ready to put that work-from-home idea to work? (Take our <a href=\"//coursofppt.com/business/start-a-business/want-to-start-a-work-from-home-business-take-this-quiz-to-see-if-youre-ready/\">work-from-home quiz</a> to assess your readiness.) Not surprisingly, a <em>work-from-home business</em> is a business based in a home. Whether you do all the work in your home or you do some of it on customers’ or third-party premises, whether you run a franchise, a direct-sales operation, or a business opportunity, if the center of your operations is based in your home, it’s a work-from-home business.\r\n<h2 id=\"tab1\" >Determining the kind of work-from-home business you want to have</h2>\r\nAfter you decide you’re going to start your own small business, you have to answer two questions:\r\n<ul>\r\n \t<li>What kind of work-from-home business do you want to start?</li>\r\n \t<li>What’s the best way to market your products or services?</li>\r\n</ul>\r\nYou basically have two types of work-from-home businesses to choose from: businesses you start from scratch and businesses you buy. The latter category is further split into three types: franchises, direct-selling opportunities, and business opportunities. Whether you prefer to march to your own drum and start your business from the ground up or get a business-in-a-box depends on your personal preferences.\r\n\r\nThe advantage of a business you start from scratch is that you can mold it to fit your preferences and the existing and emerging markets, which provides you with a boundless variety of possibilities. Businesses started from scratch account for the majority of viable, full-time businesses — in other words, they tend to be more successful over the long run than businesses you can buy.\r\n\r\nEach type of home business that you can buy, on the other hand, has its own spin. The following information illustrates how the three types are different from one another.\r\n<h3>Franchise</h3>\r\nA <em>franchise</em> is an agreement in which one business grants another business the right to distribute its products or services. Some common home-based <a href=\"//coursofppt.com/business/start-a-business/what-is-a-franchise/\">franchises</a> include the following:\r\n<ul>\r\n \t<li>Aussie Pet Mobile (mobile pet grooming)</li>\r\n \t<li>Jani-King (commercial cleaning service)</li>\r\n \t<li>Jazzercise (dance/exercise classes)</li>\r\n \t<li>ServiceMaster Clean (cleaning service)</li>\r\n \t<li>Snap-on Tools (professional tools and equipment)</li>\r\n</ul>\r\n<h3>Direct selling</h3>\r\n<em>Direct selling</em> involves selling consumer products or services in a person-to-person manner, away from a fixed retail location. The two main types of direct-selling opportunities are\r\n<ul>\r\n \t<li><strong>Single-level marketing:</strong> Making money by buying products from a parent company and then selling those products directly to customers</li>\r\n \t<li><strong>Multi-level marketing:</strong> Making money through single-level marketing and by sponsoring new direct sellers</li>\r\n</ul>\r\nSome common home-based direct-selling opportunities include the following:\r\n<ul>\r\n \t<li>Shaklee (household cleaning products)</li>\r\n \t<li>Pampered Chef (kitchen tools)</li>\r\n \t<li>Green Irene (green products and consulting)</li>\r\n \t<li>Mary Kay (cosmetics)</li>\r\n \t<li>Fuller Brush Company (household and personal-care products)</li>\r\n</ul>\r\n<h3>Business opportunity</h3>\r\nA <em>business opportunity</em> is an idea, product, system, or service that someone develops and offers to sell to others to help them start their own, similar businesses. With a business opportunity, your customers and clients pay you directly when you deliver a product or service to them. (Another way to think of a business opportunity is that it’s any business concept you can buy from someone else that isn’t direct selling or franchising.) Here are several examples of business opportunities that you can easily run out of your home:\r\n<ul>\r\n \t<li>Astro Events of America (inflatable party rentals)</li>\r\n \t<li>Debt Zero LLC (debt settlement)</li>\r\n \t<li>ClosetMaid (storage and organizational products)</li>\r\n</ul>\r\n<p class=\"article-tips tip\">Interested in how to find more companies and how to get in touch with them? <a href=\"//www.entrepreneur.com\">Entrepreneur Media</a> and <a href=\"//www.gosmallbiz.com\">Go Small Biz</a> have extensive information on business opportunities you can buy. You can also do a search on Google or your favorite search engine, using the keywords business opportunity.</p>\r\n<em> </em>\r\n\r\nAfter you decide on a work-from-home business, you have to <a href=\"//coursofppt.com/business/start-a-business/business-plans/10-ways-to-fund-your-business-plan/\">find the money to get it started</a>. Then you have to market your products or services and persuade people to buy them. You can choose conventional methods of promotion, such as advertising and public relations, or you can leverage new selling opportunities, such as the Internet, to your advantage. Or you can (and probably should) do both. It’s your choice — you’re the boss!\r\n<h2 id=\"tab2\" >Managing your money as a work-from-home business owner</h2>\r\nMoney makes the world go ’round, and because you’re talking about your financial well-being here, it’s very important that you <a href=\"//coursofppt.com/business/start-a-business/9-financial-management-rules-for-small-business-survival/\">have a handle on your business finances</a>. To get the handle you need, do the following:\r\n<ul>\r\n \t<li><strong>Find the money you need to start your business.</strong> The good news is that many work-from-home businesses require little or no money to start up. If you decide to buy a franchise or business opportunity from someone else, however, you definitely need some amount of start-up funding. To find this funding, consider all your options, including friends and family, savings, credit cards, bank loans, and more.</li>\r\n \t<li><strong>Keep track of your money.</strong> In most cases, keeping track of your money means using a simple accounting or bookkeeping software package (such as Quicken) to organize and monitor your business finances.</li>\r\n \t<li><strong>Set the right price for your products and services.</strong> If you set your prices too high, you’ll scare customers away; if you set them too low, you’ll be swamped with customers, but you won’t make enough money to stay afloat. Be sure to charge enough to cover your costs while generating a healthy profit.</li>\r\n \t<li><strong>Obtain health insurance, and plan for your retirement.</strong> When you have your own business, you’re the one who needs to arrange for health insurance and set up IRAs, 401(k)s, or other retirement plans for the day when you’re ready to hang up your business and stroll off into the sunset.</li>\r\n \t<li><strong>Pay taxes.</strong> As someone famous once said, “The only things you can count on in life are death and taxes.” Well, taxes are a definite, so make sure you pay all the taxes you owe for your home-based business.</li>\r\n</ul>\r\n<h2 id=\"tab3\" >Avoiding problems in your work-from-home business</h2>\r\nEventually, every business — home-based or not — <a href=\"//coursofppt.com/business/start-a-business/the-pitfalls-of-owning-a-home-based-business/\">runs into problems</a>. Whether the problems are being late on a delivery or hitting a snag with the Internal Revenue Service, as the owner of your own business, you need to avoid problems whenever possible and deal with them quickly and decisively when you can’t avoid them. Some of the problems you may deal with include the following:\r\n<ul>\r\n \t<li><strong>Legal issues:</strong> After a good accountant, the next best friend of any business owner is a good attorney. Keep one handy to help you deal with legal issues when they inevitably arise.</li>\r\n \t<li><strong>Issues with support services:</strong> Finding skilled and reliable outside support services — lawyers, accountants, bankers, business consultants, and insurance brokers — isn’t necessarily an easy task, especially if your business is in a small town where you’re pretty much stuck with what’s down the road.</li>\r\n \t<li><strong>Scams and rip-offs:</strong> More and more work-from-home business scams seem to appear every day, so don’t rush into any business opportunity. Take your time and fully explore every opportunity before you sign on the dotted line. And remember, if it looks too good to be true, it probably is.</li>\r\n</ul>\r\n<h2 id=\"tab4\" >Moving ahead with your small business idea</h2>\r\nOne of the best things about <a href=\"//coursofppt.com/business/start-a-business/20-tips-for-small-business-success/\">owning your own business</a> is watching it develop, mature, and grow. After all, a growing business is the gift that keeps on giving — all year round, year after year. To keep your business moving ahead, consider doing the following:\r\n<ul>\r\n \t<li><strong>Make the web work for you.</strong> Doing business and generating sales and interest in your business via the Internet is practically a given for any work-from-home business today. You can make the web work for you in any number of ways, from starting a blog or website to networking with others through online forums or social networking sites, such as Twitter, Facebook, and LinkedIn.</li>\r\n \t<li><strong>Maintain a serious business attitude.</strong> Just because your business is located at home instead of in a big office building downtown doesn’t mean you shouldn’t treat it like the business it is. Although you can have fun and work all kinds of creative schedules, don’t forget that the business part of your business is important, too; you have to treat your business like a business if you hope to be successful.</li>\r\n \t<li><strong>Look for ways to grow.</strong> For many businesses, growth can turn an operation that is doing well financially into an operation that is doing <em>great!</em> Growth allows you to take advantage of economies of scale that may be available only to larger businesses, to serve more customers, and to increase profits. For these reasons and more, growing your business should always be on your agenda.</li>\r\n</ul>\r\n<h2 id=\"tab5\" >Leaving your full-time job for your part-time business</h2>\r\nAn important, basic consideration that many fledgling, part-time work-from-home business owners face is whether or not to leave a full-time job in favor of a work-from-home business. Before you give up your full-time job, ask yourself these questions:\r\n<ul>\r\n \t<li>Has there been a steadily growing flow of new customers in your home-based business?</li>\r\n \t<li>Has your business, even though it’s only been part-time, produced a steady flow of income through seasonal or other cycles typical of the business?</li>\r\n \t<li>Are you turning away business because of limits on your time? If not, do you think business would increase if you had the time to market or take on more customers?</li>\r\n</ul>\r\nBeing able to answer at least two of these questions in the affirmative is a good sign that it would be safe to leave your full-time job. Of course, you should also be aware of any developments that could worsen the outlook for your business to grow, such as pending legislation, new technology, the movement of the kind of work you do outside the U.S. (<em>outsourcing</em> or <em>cloud computing</em>), or the decline of an industry your business depends on.\r\n\r\nIf your day job has been providing you the contacts you’ve needed to build your part-time business, you need to find ways to replace them before you leave your job.\r\n<p class=\"article-tips tip\">Breaking the umbilical cord of a paycheck is an uncomfortable step for most people. So the closer the current income from your business is to the amount of money you need to pay your basic business and living expenses, the more confident you can be.</p>\r\nRegardless of which work-from-home business you choose, make sure you have considered all eventualities before taking the leap.","blurb":"","authors":[{"authorId":8975,"name":"Eric Tyson","slug":"eric-tyson","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/8975"}},{"authorId":9062,"name":"Bob Nelson","slug":"bob-nelson","description":" <b>Bob Nelson</b> (San Diego, CA) is founder and president of Nelson Motivation, Inc., a management training and consulting firm based in San Diego, California. As a practicing manager and a best-selling author, he is an internationally recognized expert in the areas of employee recognition, rewards, motivation, morale, retention, productivity, and management. He is author of the bestselling book <i>1001 Ways to Reward Employees</i> (Workman) &#8212; which has sold over 1.5 million copies worldwide &#8212; and coauthor of the best-selling book <i>Managing For Dummies,</i> 2nd Edition, with Peter Economy (Wiley), as well as 18 other books on management and motivation.<br /> Bob has been featured extensively in the media, including television appearances on CNN, CNBC, PBS, and MSNBC; radio appearances on NPR, USA Radio Network and the Business News Network; and print appearances in the <i>New York Times</i>, the <i>Wall Street Journal</i>, the <i>Washington Post</i>, and many more. He writes a weekly column for <i>American City Business Journals</i> and a monthly column for <i>Corporate Meetings &amp; Incentives</i>, among others.<br /> Dr. Nelson received his PhD in management from The Peter F. Drucker Graduate Management Center of Claremont Graduate University in suburban Los Angeles, and received his MBA in organizational behavior from The University of California at Berkeley. For more information on products and services offered by Nelson Motivation, Inc. &#8212; including speaking or consulting services &#8212; call 800-575-5521. Visit Bob at his Web site: www.nelsonmotivation.com. <p><b>Peter Economy</b> (La Jolla, CA) is a freelance business writer and publishing consultant who is associate editor of the Apex award-winning magazine <i>Leader to Leader</i>, and coauthor of the best-selling book <i>Managing For Dummies,</i> 2nd Edition, with Bob Nelson (Wiley), <i>Giving Back</i> with Bert Berkley (Wiley), <i>The SAIC Solution</i> with J. Robert Beyster (Wiley), as well as the author or coauthor of more than 30 other books on a wide variety of business and other topics. Visit Peter at his Web site: www.petereconomy.com and be sure to check out his Free Book Project at: www.booksforfree.org.</p>","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9062"}}],"primaryCategoryTaxonomy":{"categoryId":34252,"title":"Start-Ups","slug":"start-ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"}},"secondaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"tertiaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"trendingArticles":null,"inThisArticle":[{"label":"Determining the kind of work-from-home business you want to have","target":"#tab1"},{"label":"Managing your money as a work-from-home business owner","target":"#tab2"},{"label":"Avoiding problems in your work-from-home business","target":"#tab3"},{"label":"Moving ahead with your small business idea","target":"#tab4"},{"label":"Leaving your full-time job for your part-time business","target":"#tab5"}],"relatedArticles":{"fromBook":[{"articleId":265147,"title":"Job Coaching Tips that Foster Employee Development","slug":"job-coaching-tips-to-promote-career-growth-and-success-in-your-employees","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265147"}},{"articleId":265141,"title":"Basic Accounting Terms for Small Business Owners","slug":"basic-accounting-terms-for-small-business-owners","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265141"}},{"articleId":265126,"title":"How to Conduct Great Job Interviews","slug":"how-to-be-a-great-interviewer-interviewer-tips-for-hiring-good-people","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265126"}},{"articleId":265123,"title":"Want to Start a Work-from-Home Business? Take this Quiz to See if You’re Ready","slug":"want-to-start-a-work-from-home-business-take-this-quiz-to-see-if-youre-ready","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265123"}},{"articleId":207554,"title":"Starting a Business All-In-One For Dummies Cheat Sheet","slug":"starting-a-business-all-in-one-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/207554"}}],"fromCategory":[{"articleId":297984,"title":"Starting and Running a Business All-in-One For Dummies Cheat Sheet (UK Edition)","slug":"starting-and-running-a-business-all-in-one-for-dummies-cheat-sheet-uk-edition","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/297984"}},{"articleId":291541,"title":"Side Hustles For Dummies Cheat Sheet","slug":"side-hustles-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/291541"}},{"articleId":289724,"title":"Launching and Building a Brand For Dummies Cheat Sheet","slug":"launching-and-building-a-brand-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/289724"}},{"articleId":269861,"title":"Establishing Website Goals for Your Online Business","slug":"establish-website-goals-and-conversions-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269861"}},{"articleId":269855,"title":"How to Choose an Identity for Your Online Business","slug":"how-to-choose-an-identity-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269855"}}]},"hasRelatedBookFromSearch":false,"relatedBook":{"bookId":282599,"slug":"starting-a-business-all-in-one-for-dummies","isbn":"9781119868569","categoryList":["business-careers-money","business","small-business","start-ups"],"amazon":{"default":"//www.amazon.com/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20","ca":"//www.amazon.ca/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20","indigo_ca":"//www.tkqlhce.com/click-9208661-13710633?url=//www.chapters.indigo.ca/en-ca/books/product/1119868564-item.html&cjsku=978111945484","gb":"//www.amazon.co.uk/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20","de":"//www.amazon.de/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20"},"image":{"src":"//coursofppt.com/wp-content/uploads/starting-a-business-all-in-one-for-dummies-3rd-edition-cover-9781119868569-203x255.jpg","width":203,"height":255},"title":"Starting a Business All-in-One For Dummies","testBankPinActivationLink":"","bookOutOfPrint":true,"authorsInfo":"","authors":[{"authorId":8975,"name":"Eric Tyson","slug":"eric-tyson","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/8975"}},{"authorId":9062,"name":"Bob Nelson","slug":"bob-nelson","description":" <b>Bob Nelson</b> (San Diego, CA) is founder and president of Nelson Motivation, Inc., a management training and consulting firm based in San Diego, California. As a practicing manager and a best-selling author, he is an internationally recognized expert in the areas of employee recognition, rewards, motivation, morale, retention, productivity, and management. He is author of the bestselling book <i>1001 Ways to Reward Employees</i> (Workman) &#8212; which has sold over 1.5 million copies worldwide &#8212; and coauthor of the best-selling book <i>Managing For Dummies,</i> 2nd Edition, with Peter Economy (Wiley), as well as 18 other books on management and motivation.<br /> Bob has been featured extensively in the media, including television appearances on CNN, CNBC, PBS, and MSNBC; radio appearances on NPR, USA Radio Network and the Business News Network; and print appearances in the <i>New York Times</i>, the <i>Wall Street Journal</i>, the <i>Washington Post</i>, and many more. He writes a weekly column for <i>American City Business Journals</i> and a monthly column for <i>Corporate Meetings &amp; Incentives</i>, among others.<br /> Dr. Nelson received his PhD in management from The Peter F. Drucker Graduate Management Center of Claremont Graduate University in suburban Los Angeles, and received his MBA in organizational behavior from The University of California at Berkeley. For more information on products and services offered by Nelson Motivation, Inc. &#8212; including speaking or consulting services &#8212; call 800-575-5521. Visit Bob at his Web site: www.nelsonmotivation.com. <p><b>Peter Economy</b> (La Jolla, CA) is a freelance business writer and publishing consultant who is associate editor of the Apex award-winning magazine <i>Leader to Leader</i>, and coauthor of the best-selling book <i>Managing For Dummies,</i> 2nd Edition, with Bob Nelson (Wiley), <i>Giving Back</i> with Bert Berkley (Wiley), <i>The SAIC Solution</i> with J. Robert Beyster (Wiley), as well as the author or coauthor of more than 30 other books on a wide variety of business and other topics. Visit Peter at his Web site: www.petereconomy.com and be sure to check out his Free Book Project at: www.booksforfree.org.</p>","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9062"}},{"authorId":34784,"name":"","slug":"","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/34784"}}],"_links":{"self":"//dummies-api.coursofppt.com/v2/books/"}},"collections":[],"articleAds":{"footerAd":"<div class=\"du-ad-region row\" id=\"article_page_adhesion_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_adhesion_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119868569&quot;]}]\" id=\"du-slot-64ac476169e4d\"></div></div>","rightAd":"<div class=\"du-ad-region row\" id=\"article_page_right_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_right_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119868569&quot;]}]\" id=\"du-slot-64ac47616a731\"></div></div>"},"articleType":{"articleType":"Articles","articleList":null,"content":null,"videoInfo":{"videoId":null,"name":null,"accountId":null,"playerId":null,"thumbnailUrl":null,"description":null,"uploadDate":null}},"sponsorship":{"sponsorshipPage":false,"backgroundImage":{"src":null,"width":0,"height":0},"brandingLine":"","brandingLink":"","brandingLogo":{"src":null,"width":0,"height":0},"sponsorAd":"","sponsorEbookTitle":"","sponsorEbookLink":"","sponsorEbookImage":{"src":null,"width":0,"height":0}},"primaryLearningPath":"Advance","lifeExpectancy":"Five years","lifeExpectancySetFrom":"2024-07-10T00:00:00+00:00","dummiesForKids":"no","sponsoredContent":"no","adInfo":"","adPairKey":[]},"status":"publish","visibility":"public","articleId":265131},{"headers":{"creationTime":"2020-10-14T13:56:54+00:00","modifiedTime":"2024-07-05T18:47:17+00:00","timestamp":"2024-07-05T21:01:03+00:00"},"data":{"breadcrumbs":[{"name":"Business, Careers, & Money","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34224"},"slug":"business-careers-money","categoryId":34224},{"name":"Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34225"},"slug":"business","categoryId":34225},{"name":"Small Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34251"},"slug":"small-business","categoryId":34251},{"name":"Start-Ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"},"slug":"start-ups","categoryId":34252}],"title":"How to Conduct Great Job Interviews","strippedTitle":"how to conduct great job interviews","slug":"how-to-be-a-great-interviewer-interviewer-tips-for-hiring-good-people","canonicalUrl":"","关注网页模块改善":{"metaDescription":"Want to know how to conduct great interviews? Use this guide from coursofppt.com to learn which interview questions to ask and avoid to hire great people.","noIndex":0,"noFollow":0},"content":"If you want to hire great people for your business, you’ll need to hone your interviewer skills. After you narrow the field to the top applicants, the next step is to start interviewing.\r\n\r\nWhat kind of interviewer are you? Do you spend several hours preparing for interviews — reviewing résumés, looking over job descriptions, writing and rewriting questions until each one is as finely honed as a razor blade? Or are you the kind of interviewer who, busy as you already are, starts preparing for the interview when you get the call from your receptionist that your candidate has arrived?\r\n\r\n[caption id=\"attachment_265127\" align=\"aligncenter\" width=\"535\"]<img class=\"wp-image-265127 size-full\" src=\"//coursofppt.com/wp-content/uploads/starting-business-interviewer.jpg\" alt=\"interviewing\" width=\"535\" height=\"356\" /> ©Shutterstock/Gutesa[/caption]\r\n<p class=\"article-tips remember\">The secret to becoming a great interviewer is to be thoroughly prepared for your interviews.</p>\r\nRemember how much time you spent <a href=\"//coursofppt.com/careers/find-a-job/interviews/employer-questions-to-research-before-a-job-interview/\">preparing to be interviewed for a job</a> you really wanted? You didn’t just walk in the door, sit down, and get offered the job, did you? You probably spent hours researching the company, its products and services, its financials, its market, and other business information. You probably brushed up on your interviewing skills and may have even done some role-playing with a friend or in front of a mirror. Don’t you think you should spend at least as much time getting ready for the interview as the people you’re going to interview?\r\n<h2 id=\"tab1\" >Ask the right interview questions</h2>\r\nMore than anything else, the heart of the process is the interviewing questions you ask and the answers you get in response. You get the best answers when you ask the best questions. Lousy questions often result in lousy answers that don’t really tell you whether the candidate is right for the job.\r\n\r\nA great interviewer asks great questions. According to Richard Nelson Bolles, author of the perennially popular job-hunting guide <em>What Color Is Your Parachute?,</em> you can categorize all interview questions under one of the following headings:\r\n<ul>\r\n \t<li><strong>Why are you here?</strong> Why is the person sitting across from you going to the trouble of interviewing with you today? You have just one way to find out — ask. You may assume that the answer is because he or she wants a job with your firm, but what you find may surprise you.</li>\r\n</ul>\r\n<p style=\"padding-left: 40px;\">Consider the story of the interviewee who forgot that he was interviewing for a job with Hewlett-Packard. During the entire interview, the applicant referred to Hewlett-Packard by the name of one of its competitors. He didn’t get the job.</p>\r\n\r\n<ul>\r\n \t<li><strong>What can you do for us?</strong> Always an important consideration! Of course, your candidates are all going to dazzle you with their incredible personalities, experience, work ethic, and love of teamwork — that almost goes without saying. However, despite what many job seekers seem to believe, the question is not, “What can your firm do for me?” — at least, not from your perspective. The question that you want an answer to is, “What can you do for us?”</li>\r\n \t<li><strong>What kind of person are you?</strong> Few of your candidates will be absolute angels or demons, but don’t forget that you’ll spend a lot of time with the person you hire. You want to hire someone you’ll enjoy being with during the many work hours, weeks, and years that stretch before you — and the holiday parties, company picnics, and countless other events you’re expected to attend. You also want to confirm a few other issues: Are your candidates honest and ethical? Do they share your views regarding work hours, responsibility, and so forth? Are they responsible and dependable employees? Would they work well in your company culture? Of course, all your candidates will answer in the affirmative to mom-and-apple-pie questions like these. So how do you find the real answers?\r\n<p class=\"article-tips tip\">You might try to “project” applicants into a typical, real-life scenario and then see how they’d think it through. For example, ask the prospect what she would do if a client called at 5 p.m. with an emergency order that needed to be delivered by 9 a.m. the next morning. This way, there’s no “right” answer and candidates are forced to expose their thinking process: what questions they’d ask, what strategies they’d consider, which people they’d involve, and so forth. Ask open-ended questions and let your candidates do most of the talking.</p>\r\n</li>\r\n \t<li><strong>Can we afford you?</strong> It does you no good to find the perfect candidate but, at the end of the interview, discover that you’re so far apart in pay range that you’re nearly in a different state. Keep in mind that the actual wage you pay to workers is only part of an overall compensation package. You may not be able to pull together more money for wages for particularly good candidates, but you may be able to offer them better benefits, a nicer office, the option of working from home, extra time off, a more impressive title, or a key to the executive sauna.</li>\r\n</ul>\r\n<h2 id=\"tab2\" >Interviewer dos</h2>\r\nSo what can you do to <a href=\"//coursofppt.com/business/human-resources/employee-relations/how-to-conduct-a-job-interview/\">prepare for your interviews</a>? The following handy-dandy checklist gives you ideas on where to start:\r\n<ul>\r\n \t<li><strong>Review the résumés of each interviewee the morning before interviews start.</strong> Not only is it extremely poor form to wait to read your interviewees’ résumés during the interview, but you miss out on the opportunity to tailor your questions to those little surprises you invariably discover in the résumés.</li>\r\n \t<li><strong>Become intimately familiar with the job description.</strong> Are you familiar with all the duties and requirements of the job? Surprising new hires with duties that you didn’t tell them about — especially when they’re major duties — isn’t a pathway to new-hire success.</li>\r\n \t<li><strong>Draft your questions before the interview.</strong> Make a checklist of the key experience, skills, and qualities that you seek in your candidates, and use it to guide your questions. Of course, one of your questions may trigger other questions that you didn’t anticipate. Go ahead with such questions, as long as they give you additional insights into your candidate and help illuminate the information you’re seeking with your checklist.</li>\r\n \t<li><strong>Select a comfortable environment for both of you.</strong> Your interviewee will likely be uncomfortable regardless of what you do. You don’t need to be uncomfortable, too. Make sure that the interview environment is well ventilated, private, and protected from interruptions. You definitely don’t want your phone ringing off the hook or employees barging in during your interviews. You get the best performance from your interviewees when they aren’t thrown off track by distractions.</li>\r\n</ul>\r\n<p class=\"article-tips remember\">As you have no doubt gathered by now, interview questions are one of your best tools for determining whether a candidate is right for your company. Although some amount of small talk is appropriate to help relax your candidates, the heart of your interviews should focus on answering the questions just listed. Above all, don’t give up. Keep asking questions until you’re satisfied that you have all the information you need to make your decision.</p>\r\n<p class=\"article-tips remember\">Take lots of notes as you interview your candidates. Don’t rely on your memory when it comes to interviewing candidates for your job. If you interview more than a couple of people, you can easily forget who said exactly what, as well as what your impressions were of their performances. Not only are your written notes a great way to remember who’s who, but they’re an important tool to have when you’re evaluating your candidates.</p>\r\nAnd try to avoid the temptation to draw pictures of little smiley faces or that new car you’ve been lusting after. Write the key points of your candidates’ responses and their reactions to your questions. For example, if you ask why your candidate left her previous job, and she starts getting really nervous, make a note about this reaction. Finally, note your own impressions of the candidates:\r\n<ul>\r\n \t<li><em>Top-notch performer — the star of her class.</em></li>\r\n \t<li><em>Fantastic experience with developing applications in a client/server environment. The best candidate yet.</em></li>\r\n \t<li><em>Geez, was this one interviewing for the right job?</em></li>\r\n</ul>\r\n<h2 id=\"tab3\" >Interviewer don’ts</h2>\r\nIf you’ve gone through the hiring process a few times already, you know that you can run into tricky situations during an interview and that certain questions can land you in major hot water if you make the mistake of asking them.\r\n\r\nSome interviewing don’ts are merely good business practice. For example, accepting an applicant’s invitation for a date is probably not a good idea. Believe it or not, it happens. After a particularly drawn-out interview at a well-known high-tech manufacturer, a male candidate asked out a female interviewer. The interviewer considered her options and declined the date; she also declined to make Prince Charming a job offer.\r\n\r\nAvoid playing power trips during the course of the interview. Forget the old games of asking trick questions, turning up the heat, or cutting the legs off their chairs (yes, some people still do this game playing) to gain an artificial advantage over your candidates. Get real — it’s the 21st century.\r\n<p class=\"article-tips warning\">Some blunders are the major legal type — the kind that can land you and your company in court. Interviewing is one area of particular concern in the hiring process as it pertains to possible discrimination.</p>\r\nFor example, although you can ask applicants whether they are able to fulfill job functions, in the United States, you can’t ask them whether they have disabilities. Because of the critical nature of the interview process, you must know the questions that you absolutely should never ask a job candidate. Here is a brief summary of the kinds of topics that may get you and your business into trouble, depending on the exact circumstances:\r\n<ul>\r\n \t<li>Age</li>\r\n \t<li>Arrest and conviction record</li>\r\n \t<li>Debts</li>\r\n \t<li>Disability</li>\r\n \t<li>Gender or gender identity</li>\r\n \t<li>Height and weight</li>\r\n \t<li>Marital status</li>\r\n \t<li>National origin</li>\r\n \t<li>Race or skin color</li>\r\n \t<li>Religion (or lack thereof)</li>\r\n \t<li>Sexual orientation</li>\r\n</ul>\r\n<p class=\"article-tips remember\">Legal or illegal, the point is that none of the preceding topics is necessary to determine applicants’ <a href=\"//coursofppt.com/business/human-resources/high-cost-poor-hiring/\">ability to perform their jobs</a>. Therefore, ask questions that directly relate to the candidates’ ability to perform the tasks required. To do otherwise can put you at definite legal risk. In other words, what does count is job-related criteria — that is, information that’s directly pertinent to the candidate’s ability to do the job (you clearly need to decide this prior to interviewing!).</p>","description":"If you want to hire great people for your business, you’ll need to hone your interviewer skills. After you narrow the field to the top applicants, the next step is to start interviewing.\r\n\r\nWhat kind of interviewer are you? Do you spend several hours preparing for interviews — reviewing résumés, looking over job descriptions, writing and rewriting questions until each one is as finely honed as a razor blade? Or are you the kind of interviewer who, busy as you already are, starts preparing for the interview when you get the call from your receptionist that your candidate has arrived?\r\n\r\n[caption id=\"attachment_265127\" align=\"aligncenter\" width=\"535\"]<img class=\"wp-image-265127 size-full\" src=\"//coursofppt.com/wp-content/uploads/starting-business-interviewer.jpg\" alt=\"interviewing\" width=\"535\" height=\"356\" /> ©Shutterstock/Gutesa[/caption]\r\n<p class=\"article-tips remember\">The secret to becoming a great interviewer is to be thoroughly prepared for your interviews.</p>\r\nRemember how much time you spent <a href=\"//coursofppt.com/careers/find-a-job/interviews/employer-questions-to-research-before-a-job-interview/\">preparing to be interviewed for a job</a> you really wanted? You didn’t just walk in the door, sit down, and get offered the job, did you? You probably spent hours researching the company, its products and services, its financials, its market, and other business information. You probably brushed up on your interviewing skills and may have even done some role-playing with a friend or in front of a mirror. Don’t you think you should spend at least as much time getting ready for the interview as the people you’re going to interview?\r\n<h2 id=\"tab1\" >Ask the right interview questions</h2>\r\nMore than anything else, the heart of the process is the interviewing questions you ask and the answers you get in response. You get the best answers when you ask the best questions. Lousy questions often result in lousy answers that don’t really tell you whether the candidate is right for the job.\r\n\r\nA great interviewer asks great questions. According to Richard Nelson Bolles, author of the perennially popular job-hunting guide <em>What Color Is Your Parachute?,</em> you can categorize all interview questions under one of the following headings:\r\n<ul>\r\n \t<li><strong>Why are you here?</strong> Why is the person sitting across from you going to the trouble of interviewing with you today? You have just one way to find out — ask. You may assume that the answer is because he or she wants a job with your firm, but what you find may surprise you.</li>\r\n</ul>\r\n<p style=\"padding-left: 40px;\">Consider the story of the interviewee who forgot that he was interviewing for a job with Hewlett-Packard. During the entire interview, the applicant referred to Hewlett-Packard by the name of one of its competitors. He didn’t get the job.</p>\r\n\r\n<ul>\r\n \t<li><strong>What can you do for us?</strong> Always an important consideration! Of course, your candidates are all going to dazzle you with their incredible personalities, experience, work ethic, and love of teamwork — that almost goes without saying. However, despite what many job seekers seem to believe, the question is not, “What can your firm do for me?” — at least, not from your perspective. The question that you want an answer to is, “What can you do for us?”</li>\r\n \t<li><strong>What kind of person are you?</strong> Few of your candidates will be absolute angels or demons, but don’t forget that you’ll spend a lot of time with the person you hire. You want to hire someone you’ll enjoy being with during the many work hours, weeks, and years that stretch before you — and the holiday parties, company picnics, and countless other events you’re expected to attend. You also want to confirm a few other issues: Are your candidates honest and ethical? Do they share your views regarding work hours, responsibility, and so forth? Are they responsible and dependable employees? Would they work well in your company culture? Of course, all your candidates will answer in the affirmative to mom-and-apple-pie questions like these. So how do you find the real answers?\r\n<p class=\"article-tips tip\">You might try to “project” applicants into a typical, real-life scenario and then see how they’d think it through. For example, ask the prospect what she would do if a client called at 5 p.m. with an emergency order that needed to be delivered by 9 a.m. the next morning. This way, there’s no “right” answer and candidates are forced to expose their thinking process: what questions they’d ask, what strategies they’d consider, which people they’d involve, and so forth. Ask open-ended questions and let your candidates do most of the talking.</p>\r\n</li>\r\n \t<li><strong>Can we afford you?</strong> It does you no good to find the perfect candidate but, at the end of the interview, discover that you’re so far apart in pay range that you’re nearly in a different state. Keep in mind that the actual wage you pay to workers is only part of an overall compensation package. You may not be able to pull together more money for wages for particularly good candidates, but you may be able to offer them better benefits, a nicer office, the option of working from home, extra time off, a more impressive title, or a key to the executive sauna.</li>\r\n</ul>\r\n<h2 id=\"tab2\" >Interviewer dos</h2>\r\nSo what can you do to <a href=\"//coursofppt.com/business/human-resources/employee-relations/how-to-conduct-a-job-interview/\">prepare for your interviews</a>? The following handy-dandy checklist gives you ideas on where to start:\r\n<ul>\r\n \t<li><strong>Review the résumés of each interviewee the morning before interviews start.</strong> Not only is it extremely poor form to wait to read your interviewees’ résumés during the interview, but you miss out on the opportunity to tailor your questions to those little surprises you invariably discover in the résumés.</li>\r\n \t<li><strong>Become intimately familiar with the job description.</strong> Are you familiar with all the duties and requirements of the job? Surprising new hires with duties that you didn’t tell them about — especially when they’re major duties — isn’t a pathway to new-hire success.</li>\r\n \t<li><strong>Draft your questions before the interview.</strong> Make a checklist of the key experience, skills, and qualities that you seek in your candidates, and use it to guide your questions. Of course, one of your questions may trigger other questions that you didn’t anticipate. Go ahead with such questions, as long as they give you additional insights into your candidate and help illuminate the information you’re seeking with your checklist.</li>\r\n \t<li><strong>Select a comfortable environment for both of you.</strong> Your interviewee will likely be uncomfortable regardless of what you do. You don’t need to be uncomfortable, too. Make sure that the interview environment is well ventilated, private, and protected from interruptions. You definitely don’t want your phone ringing off the hook or employees barging in during your interviews. You get the best performance from your interviewees when they aren’t thrown off track by distractions.</li>\r\n</ul>\r\n<p class=\"article-tips remember\">As you have no doubt gathered by now, interview questions are one of your best tools for determining whether a candidate is right for your company. Although some amount of small talk is appropriate to help relax your candidates, the heart of your interviews should focus on answering the questions just listed. Above all, don’t give up. Keep asking questions until you’re satisfied that you have all the information you need to make your decision.</p>\r\n<p class=\"article-tips remember\">Take lots of notes as you interview your candidates. Don’t rely on your memory when it comes to interviewing candidates for your job. If you interview more than a couple of people, you can easily forget who said exactly what, as well as what your impressions were of their performances. Not only are your written notes a great way to remember who’s who, but they’re an important tool to have when you’re evaluating your candidates.</p>\r\nAnd try to avoid the temptation to draw pictures of little smiley faces or that new car you’ve been lusting after. Write the key points of your candidates’ responses and their reactions to your questions. For example, if you ask why your candidate left her previous job, and she starts getting really nervous, make a note about this reaction. Finally, note your own impressions of the candidates:\r\n<ul>\r\n \t<li><em>Top-notch performer — the star of her class.</em></li>\r\n \t<li><em>Fantastic experience with developing applications in a client/server environment. The best candidate yet.</em></li>\r\n \t<li><em>Geez, was this one interviewing for the right job?</em></li>\r\n</ul>\r\n<h2 id=\"tab3\" >Interviewer don’ts</h2>\r\nIf you’ve gone through the hiring process a few times already, you know that you can run into tricky situations during an interview and that certain questions can land you in major hot water if you make the mistake of asking them.\r\n\r\nSome interviewing don’ts are merely good business practice. For example, accepting an applicant’s invitation for a date is probably not a good idea. Believe it or not, it happens. After a particularly drawn-out interview at a well-known high-tech manufacturer, a male candidate asked out a female interviewer. The interviewer considered her options and declined the date; she also declined to make Prince Charming a job offer.\r\n\r\nAvoid playing power trips during the course of the interview. Forget the old games of asking trick questions, turning up the heat, or cutting the legs off their chairs (yes, some people still do this game playing) to gain an artificial advantage over your candidates. Get real — it’s the 21st century.\r\n<p class=\"article-tips warning\">Some blunders are the major legal type — the kind that can land you and your company in court. Interviewing is one area of particular concern in the hiring process as it pertains to possible discrimination.</p>\r\nFor example, although you can ask applicants whether they are able to fulfill job functions, in the United States, you can’t ask them whether they have disabilities. Because of the critical nature of the interview process, you must know the questions that you absolutely should never ask a job candidate. Here is a brief summary of the kinds of topics that may get you and your business into trouble, depending on the exact circumstances:\r\n<ul>\r\n \t<li>Age</li>\r\n \t<li>Arrest and conviction record</li>\r\n \t<li>Debts</li>\r\n \t<li>Disability</li>\r\n \t<li>Gender or gender identity</li>\r\n \t<li>Height and weight</li>\r\n \t<li>Marital status</li>\r\n \t<li>National origin</li>\r\n \t<li>Race or skin color</li>\r\n \t<li>Religion (or lack thereof)</li>\r\n \t<li>Sexual orientation</li>\r\n</ul>\r\n<p class=\"article-tips remember\">Legal or illegal, the point is that none of the preceding topics is necessary to determine applicants’ <a href=\"//coursofppt.com/business/human-resources/high-cost-poor-hiring/\">ability to perform their jobs</a>. Therefore, ask questions that directly relate to the candidates’ ability to perform the tasks required. To do otherwise can put you at definite legal risk. In other words, what does count is job-related criteria — that is, information that’s directly pertinent to the candidate’s ability to do the job (you clearly need to decide this prior to interviewing!).</p>","blurb":"","authors":[{"authorId":8975,"name":"Eric Tyson","slug":"eric-tyson","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/8975"}},{"authorId":9062,"name":"Bob Nelson","slug":"bob-nelson","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9062"}}],"primaryCategoryTaxonomy":{"categoryId":34252,"title":"Start-Ups","slug":"start-ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"}},"secondaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"tertiaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"trendingArticles":null,"inThisArticle":[{"label":"Ask the right interview questions","target":"#tab1"},{"label":"Interviewer dos","target":"#tab2"},{"label":"Interviewer don’ts","target":"#tab3"}],"relatedArticles":{"fromBook":[{"articleId":265147,"title":"Job Coaching Tips to Promote Career Growth and Success in Your Employees","slug":"job-coaching-tips-to-promote-career-growth-and-success-in-your-employees","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265147"}},{"articleId":265141,"title":"Basic Accounting Terms for Small Business Owners","slug":"basic-accounting-terms-for-small-business-owners","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265141"}},{"articleId":265131,"title":"What You Need to Know about Starting Your Own Work-from-Home Business","slug":"what-you-need-to-know-about-starting-your-own-work-from-home-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265131"}},{"articleId":265123,"title":"Want to Start a Work-from-Home Business? Take this Quiz to See if You’re Ready","slug":"want-to-start-a-work-from-home-business-take-this-quiz-to-see-if-youre-ready","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/265123"}},{"articleId":207554,"title":"Starting a Business All-In-One For Dummies Cheat Sheet","slug":"starting-a-business-all-in-one-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/207554"}}],"fromCategory":[{"articleId":297984,"title":"Starting and Running a Business All-in-One For Dummies Cheat Sheet (UK Edition)","slug":"starting-and-running-a-business-all-in-one-for-dummies-cheat-sheet-uk-edition","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/297984"}},{"articleId":291541,"title":"Side Hustles For Dummies Cheat Sheet","slug":"side-hustles-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/291541"}},{"articleId":289724,"title":"Launching and Building a Brand For Dummies Cheat Sheet","slug":"launching-and-building-a-brand-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/289724"}},{"articleId":269861,"title":"Establishing Website Goals for Your Online Business","slug":"establish-website-goals-and-conversions-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269861"}},{"articleId":269855,"title":"How to Choose an Identity for Your Online Business","slug":"how-to-choose-an-identity-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269855"}}]},"hasRelatedBookFromSearch":false,"relatedBook":{"bookId":282599,"slug":"starting-a-business-all-in-one-for-dummies","isbn":"9781119868569","categoryList":["business-careers-money","business","small-business","start-ups"],"amazon":{"default":"//www.amazon.com/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20","ca":"//www.amazon.ca/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20","indigo_ca":"//www.tkqlhce.com/click-9208661-13710633?url=//www.chapters.indigo.ca/en-ca/books/product/1119868564-item.html&cjsku=978111945484","gb":"//www.amazon.co.uk/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20","de":"//www.amazon.de/gp/product/1119868564/ref=as_li_tl?ie=UTF8&tag=wiley01-20"},"image":{"src":"//coursofppt.com/wp-content/uploads/starting-a-business-all-in-one-for-dummies-3rd-edition-cover-9781119868569-203x255.jpg","width":203,"height":255},"title":"Starting a Business All-in-One For Dummies","testBankPinActivationLink":"","bookOutOfPrint":true,"authorsInfo":"","authors":[{"authorId":8975,"name":"Eric Tyson","slug":"eric-tyson","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/8975"}},{"authorId":9062,"name":"Bob Nelson","slug":"bob-nelson","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9062"}},{"authorId":34784,"name":"","slug":"","description":" <p><b>Eric Tyson, MBA,</b> has been a personal finance writer, lecturer, and counselor for the past 25+ years. He is the author or coauthor of numerous For Dummies bestsellers on personal finance, investing, and home buying.</p> <p><b>Bob Nelson, PhD,</b> is considered one of the world&#8217;s leading experts on employee engagement, recognition, and rewards. He is president of Nelson Motivation, Inc., a management training and consulting company that helps organizations improve their administration practices, programs, and systems. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/34784"}}],"_links":{"self":"//dummies-api.coursofppt.com/v2/books/"}},"collections":[],"articleAds":{"footerAd":"<div class=\"du-ad-region row\" id=\"article_page_adhesion_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_adhesion_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119868569&quot;]}]\" id=\"du-slot-64a5da0fceeee\"></div></div>","rightAd":"<div class=\"du-ad-region row\" id=\"article_page_right_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_right_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119868569&quot;]}]\" id=\"du-slot-64a5da0fcf79f\"></div></div>"},"articleType":{"articleType":"Articles","articleList":null,"content":null,"videoInfo":{"videoId":null,"name":null,"accountId":null,"playerId":null,"thumbnailUrl":null,"description":null,"uploadDate":null}},"sponsorship":{"sponsorshipPage":false,"backgroundImage":{"src":null,"width":0,"height":0},"brandingLine":"","brandingLink":"","brandingLogo":{"src":null,"width":0,"height":0},"sponsorAd":"","sponsorEbookTitle":"","sponsorEbookLink":"","sponsorEbookImage":{"src":null,"width":0,"height":0}},"primaryLearningPath":"Advance","lifeExpectancy":"Five years","lifeExpectancySetFrom":"2024-07-05T00:00:00+00:00","dummiesForKids":"no","sponsoredContent":"no","adInfo":"","adPairKey":[]},"status":"publish","visibility":"public","articleId":265126},{"headers":{"creationTime":"2021-03-31T20:46:19+00:00","modifiedTime":"2024-06-12T16:38:42+00:00","timestamp":"2024-06-12T18:01:02+00:00"},"data":{"breadcrumbs":[{"name":"Business, Careers, & Money","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34224"},"slug":"business-careers-money","categoryId":34224},{"name":"Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34225"},"slug":"business","categoryId":34225},{"name":"Small Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34251"},"slug":"small-business","categoryId":34251},{"name":"Start-Ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"},"slug":"start-ups","categoryId":34252}],"title":"Establishing Website Goals for Your Online Business","strippedTitle":"establishing website goals for your online business","slug":"establish-website-goals-and-conversions-for-your-online-business","canonicalUrl":"","关注网页模块改善":{"metaDescription":"Explore how to guide traffic flow through your site based on defined goals and conversion points. Do you want to increase sales?","noIndex":0,"noFollow":0},"content":"With so many different website pages and options for what and when (or where) a visitor first sees on your site, it’s critical to help define the path you want visitors to take through the website for your online business. Just as you want a profitability plan for your site, you need to map out and control, or heavily influence, how traffic flows through the pages of your website.\r\n\r\n[caption id=\"attachment_269863\" align=\"alignnone\" width=\"556\"]<img class=\"size-full wp-image-269863\" src=\"//coursofppt.com/wp-content/uploads/online-biz-web-traffic.jpg\" alt=\"website traffic\" width=\"556\" height=\"371\" /> ©hywards/Shutterstock.com[/caption]\r\n\r\nUltimately, you want that traffic flow or “visitor pathway” to result with an action — making a purchase, requesting a quote, watching a video, downloading a white paper, registering for a webinar … the list of actions is nearly endless and totally dependent upon what <em>you</em> want your visitor to do.\r\n<p class=\"article-tips remember\">In the past (and we mean years ago, when businesses first started getting online), websites had a very simple structure. There were usually three to five main sections of a site (Homepage, About Us, Products, Services, Contact Us) with few total pages — usually less than a dozen. Today, websites, especially e-commerce sites, can have hundreds of pages, or more.</p>\r\nThere are also lots of different ways people can find or enter your site — directly (by typing your domain name in a web browser), through a link in social media, by responding to an online ad from Google Ads, in response to a call to action in a video on YouTube, or through organic search (because they’re searching for information or products and your site shows up in search results). Not to mention, new visitors can start their experiences with your site from your home page or from any other page in your website (this is considered a <em>landing page</em> because visitors “land” on it first).\r\n\r\nLet’s start by defining exactly what we mean by website goals and conversions. A “goal” is an end result you want to achieve, and it must be specific and measurable. You might have a goal to <a href=\"//coursofppt.com/business/marketing/inbound-marketing/google-analytics-and-inbound-marketing/\">increase traffic</a> to a particular product page on your website by 20 percent over the previous 30 days and have a bounce rate (whether or not visitors immediately leave or <em>bounce off</em> that page) of 40 percent or less. A “conversion” is the completion of an action, such as clicking a call-to-action button or actually buying a product.\r\n<p class=\"article-tips remember\">We sometimes talk about conversion rates to determine how successful an online offer is on a particular page. One way to calculate the rate is by dividing the number of clicks on a call-to-action button by the number of visitors on the page over a certain period of time. A Buy Now button on a product page may have a 2 percent conversion rate, for example.</p>\r\nBefore you can map out how you want traffic to flow through your website, you need to define the goals and conversion points for each page of your website. And all these decisions are critical to successful website design! Obviously, you cannot physically control what actions website visitors take and which pages they view, or in which order. However, knowing the goal of a specific page helps you determine which calls to action you need on the page, and further helps you determine what type of content you need on that page. The figure shows an example of a visitor pathway based on goals and conversions.\r\n\r\n[caption id=\"attachment_269862\" align=\"alignnone\" width=\"556\"]<img class=\"size-full wp-image-269862\" src=\"//coursofppt.com/wp-content/uploads/online-biz-traffic-flow.jpg\" alt=\"online traffic flow\" width=\"556\" height=\"97\" /> Guide the traffic flow through your site based on defined goals and conversion points.[/caption]\r\n<p class=\"article-tips tip\">Use the information from the profitability plan you create to determine what type of conversions you need on each page. This ensures you are directing visitors to click on offers that help generate the highest possible revenue for your online business.</p>\r\nEach page of your website should have a goal associated with it. What is the purpose of the page? What do you want visitors to do when they are on that page? Where do you want visitors to go next? For example, the goal may be for visitors to read information about a common problem they may be having and learn more (which could be measurable by the bounce rate and time spent on the page). The conversion point may be to click a link within the text to a product or service page that solves the common problem they just read about; or it might be to watch a video for more detailed information. Knowing the goal for each page also helps you determine the most appropriate conversion points on the page. (Yes, you can have more than one conversion point!)\r\n\r\nOnce you have goals, conversions, and visitor flow mapped out, you have a good starting point to determine your site’s structure.","description":"With so many different website pages and options for what and when (or where) a visitor first sees on your site, it’s critical to help define the path you want visitors to take through the website for your online business. Just as you want a profitability plan for your site, you need to map out and control, or heavily influence, how traffic flows through the pages of your website.\r\n\r\n[caption id=\"attachment_269863\" align=\"alignnone\" width=\"556\"]<img class=\"size-full wp-image-269863\" src=\"//coursofppt.com/wp-content/uploads/online-biz-web-traffic.jpg\" alt=\"website traffic\" width=\"556\" height=\"371\" /> ©hywards/Shutterstock.com[/caption]\r\n\r\nUltimately, you want that traffic flow or “visitor pathway” to result with an action — making a purchase, requesting a quote, watching a video, downloading a white paper, registering for a webinar … the list of actions is nearly endless and totally dependent upon what <em>you</em> want your visitor to do.\r\n<p class=\"article-tips remember\">In the past (and we mean years ago, when businesses first started getting online), websites had a very simple structure. There were usually three to five main sections of a site (Homepage, About Us, Products, Services, Contact Us) with few total pages — usually less than a dozen. Today, websites, especially e-commerce sites, can have hundreds of pages, or more.</p>\r\nThere are also lots of different ways people can find or enter your site — directly (by typing your domain name in a web browser), through a link in social media, by responding to an online ad from Google Ads, in response to a call to action in a video on YouTube, or through organic search (because they’re searching for information or products and your site shows up in search results). Not to mention, new visitors can start their experiences with your site from your home page or from any other page in your website (this is considered a <em>landing page</em> because visitors “land” on it first).\r\n\r\nLet’s start by defining exactly what we mean by website goals and conversions. A “goal” is an end result you want to achieve, and it must be specific and measurable. You might have a goal to <a href=\"//coursofppt.com/business/marketing/inbound-marketing/google-analytics-and-inbound-marketing/\">increase traffic</a> to a particular product page on your website by 20 percent over the previous 30 days and have a bounce rate (whether or not visitors immediately leave or <em>bounce off</em> that page) of 40 percent or less. A “conversion” is the completion of an action, such as clicking a call-to-action button or actually buying a product.\r\n<p class=\"article-tips remember\">We sometimes talk about conversion rates to determine how successful an online offer is on a particular page. One way to calculate the rate is by dividing the number of clicks on a call-to-action button by the number of visitors on the page over a certain period of time. A Buy Now button on a product page may have a 2 percent conversion rate, for example.</p>\r\nBefore you can map out how you want traffic to flow through your website, you need to define the goals and conversion points for each page of your website. And all these decisions are critical to successful website design! Obviously, you cannot physically control what actions website visitors take and which pages they view, or in which order. However, knowing the goal of a specific page helps you determine which calls to action you need on the page, and further helps you determine what type of content you need on that page. The figure shows an example of a visitor pathway based on goals and conversions.\r\n\r\n[caption id=\"attachment_269862\" align=\"alignnone\" width=\"556\"]<img class=\"size-full wp-image-269862\" src=\"//coursofppt.com/wp-content/uploads/online-biz-traffic-flow.jpg\" alt=\"online traffic flow\" width=\"556\" height=\"97\" /> Guide the traffic flow through your site based on defined goals and conversion points.[/caption]\r\n<p class=\"article-tips tip\">Use the information from the profitability plan you create to determine what type of conversions you need on each page. This ensures you are directing visitors to click on offers that help generate the highest possible revenue for your online business.</p>\r\nEach page of your website should have a goal associated with it. What is the purpose of the page? What do you want visitors to do when they are on that page? Where do you want visitors to go next? For example, the goal may be for visitors to read information about a common problem they may be having and learn more (which could be measurable by the bounce rate and time spent on the page). The conversion point may be to click a link within the text to a product or service page that solves the common problem they just read about; or it might be to watch a video for more detailed information. Knowing the goal for each page also helps you determine the most appropriate conversion points on the page. (Yes, you can have more than one conversion point!)\r\n\r\nOnce you have goals, conversions, and visitor flow mapped out, you have a good starting point to determine your site’s structure.","blurb":"","authors":[{"authorId":9359,"name":"Shannon Belew","slug":"shannon-belew","description":" <p><b>Shannon Belew</b> is a nationally recognized digital marketing strategist, speaker and consultant for B2B brands, and leads an engagement marketing team for a global infrastructure software company.</p> <p><b>Joel Elad</b> is the head of Real Method Consulting, where he provides consulting and advice for e-commerce companies and entrepreneurs. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9359"}},{"authorId":9132,"name":"Joel Elad","slug":"joel-elad","description":" <p>Aaron Nicholson is an interactive media designer/developer who has developed online properties for Fox, Warner Brothers, and Disney.</p> <p>Joel Elad covers online store sales for Entrepreneur Magazine and contributes to Smartbiz.com.</p> <p>Damien Stolarz has written books on technology topics from video blogging to car hacks.</p>","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9132"}}],"primaryCategoryTaxonomy":{"categoryId":34252,"title":"Start-Ups","slug":"start-ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"}},"secondaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"tertiaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"trendingArticles":null,"inThisArticle":[],"relatedArticles":{"fromBook":[{"articleId":269855,"title":"How to Choose an Identity for Your Online Business","slug":"how-to-choose-an-identity-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269855"}},{"articleId":269850,"title":"Must-Have Equipment for Starting an Online Business","slug":"must-have-equipment-for-starting-an-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269850"}},{"articleId":269843,"title":"How to Create a Workspace Floor Plan","slug":"how-to-create-a-workspace-floor-plan","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269843"}},{"articleId":269836,"title":"How to Turn an Idea into a Viable Internet Business","slug":"how-to-turn-an-idea-into-a-viable-internet-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269836"}},{"articleId":207655,"title":"Starting an Online Business All-in-One For Dummies Cheat Sheet","slug":"starting-an-online-business-all-in-one-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/207655"}}],"fromCategory":[{"articleId":297984,"title":"Starting and Running a Business All-in-One For Dummies Cheat Sheet (UK Edition)","slug":"starting-and-running-a-business-all-in-one-for-dummies-cheat-sheet-uk-edition","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/297984"}},{"articleId":291541,"title":"Side Hustles For Dummies Cheat Sheet","slug":"side-hustles-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/291541"}},{"articleId":289724,"title":"Launching and Building a Brand For Dummies Cheat Sheet","slug":"launching-and-building-a-brand-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/289724"}},{"articleId":269855,"title":"How to Choose an Identity for Your Online Business","slug":"how-to-choose-an-identity-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269855"}},{"articleId":269850,"title":"Must-Have Equipment for Starting an Online Business","slug":"must-have-equipment-for-starting-an-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269850"}}]},"hasRelatedBookFromSearch":false,"relatedBook":{"bookId":281872,"slug":"starting-an-online-business-all-in-one-for-dummies-6th-edition","isbn":"9781119648468","categoryList":["business-careers-money","business","small-business","start-ups"],"amazon":{"default":"//www.amazon.com/gp/product/1119648467/ref=as_li_tl?ie=UTF8&tag=wiley01-20","ca":"//www.amazon.ca/gp/product/1119648467/ref=as_li_tl?ie=UTF8&tag=wiley01-20","indigo_ca":"//www.tkqlhce.com/click-9208661-13710633?url=//www.chapters.indigo.ca/en-ca/books/product/1119648467-item.html&cjsku=978111945484","gb":"//www.amazon.co.uk/gp/product/1119648467/ref=as_li_tl?ie=UTF8&tag=wiley01-20","de":"//www.amazon.de/gp/product/1119648467/ref=as_li_tl?ie=UTF8&tag=wiley01-20"},"image":{"src":"//coursofppt.com/wp-content/uploads/starting-an-online-business-all-in-one-for-dummies-6th-edition-cover-9781119648468-203x255.jpg","width":203,"height":255},"title":"Starting an Online Business All-in-One For Dummies","testBankPinActivationLink":"","bookOutOfPrint":true,"authorsInfo":"<p><p>Aaron Nicholson is an interactive media designer/developer who has developed online properties for Fox, Warner Brothers, and Disney.</p> <p><b data-author-id=\"9132\">Joel Elad</b> covers online store sales for Entrepreneur Magazine and contributes to Smartbiz.com.</p> <p>Damien Stolarz has written books on technology topics from video blogging to car hacks.</p> <p><b><b data-author-id=\"9359\">Shannon Belew</b></b> is a nationally recognized digital marketing strategist, speaker and consultant for B2B brands, and leads an engagement marketing team for a global infrastructure software company.</p> <p><b>Joel Elad</b> is the head of Real Method Consulting, where he provides consulting and advice for e-commerce companies and entrepreneurs.</p>","authors":[{"authorId":9132,"name":"Joel Elad","slug":"joel-elad","description":" <p>Aaron Nicholson is an interactive media designer/developer who has developed online properties for Fox, Warner Brothers, and Disney.</p> <p>Joel Elad covers online store sales for Entrepreneur Magazine and contributes to Smartbiz.com.</p> <p>Damien Stolarz has written books on technology topics from video blogging to car hacks.</p>","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9132"}},{"authorId":9359,"name":"Shannon Belew","slug":"shannon-belew","description":" <p><b>Shannon Belew</b> is a nationally recognized digital marketing strategist, speaker and consultant for B2B brands, and leads an engagement marketing team for a global infrastructure software company.</p> <p><b>Joel Elad</b> is the head of Real Method Consulting, where he provides consulting and advice for e-commerce companies and entrepreneurs. ","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9359"}}],"_links":{"self":"//dummies-api.coursofppt.com/v2/books/"}},"collections":[],"articleAds":{"footerAd":"<div class=\"du-ad-region row\" id=\"article_page_adhesion_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_adhesion_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119648468&quot;]}]\" id=\"du-slot-64875d5ecbcdf\"></div></div>","rightAd":"<div class=\"du-ad-region row\" id=\"article_page_right_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_right_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119648468&quot;]}]\" id=\"du-slot-64875d5ece246\"></div></div>"},"articleType":{"articleType":"Articles","articleList":null,"content":null,"videoInfo":{"videoId":null,"name":null,"accountId":null,"playerId":null,"thumbnailUrl":null,"description":null,"uploadDate":null}},"sponsorship":{"sponsorshipPage":false,"backgroundImage":{"src":null,"width":0,"height":0},"brandingLine":"","brandingLink":"","brandingLogo":{"src":null,"width":0,"height":0},"sponsorAd":"","sponsorEbookTitle":"","sponsorEbookLink":"","sponsorEbookImage":{"src":null,"width":0,"height":0}},"primaryLearningPath":"Advance","lifeExpectancy":"Two years","lifeExpectancySetFrom":"2024-06-12T00:00:00+00:00","dummiesForKids":"no","sponsoredContent":"no","adInfo":"","adPairKey":[]},"status":"publish","visibility":"public","articleId":269861},{"headers":{"creationTime":"2017-03-27T16:49:10+00:00","modifiedTime":"2024-05-03T15:07:54+00:00","timestamp":"2024-05-03T18:01:02+00:00"},"data":{"breadcrumbs":[{"name":"Business, Careers, & Money","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34224"},"slug":"business-careers-money","categoryId":34224},{"name":"Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34225"},"slug":"business","categoryId":34225},{"name":"Small Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34251"},"slug":"small-business","categoryId":34251},{"name":"Start-Ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"},"slug":"start-ups","categoryId":34252}],"title":"Starting an Etsy Business For Dummies Cheat Sheet","strippedTitle":"starting an etsy business for dummies cheat sheet","slug":"starting-an-etsy-business-for-dummies-cheat-sheet","canonicalUrl":"","关注网页模块改善":{"metaDescription":"Get started on your Etsy business with this handy guide, including helpful tips for setting up your storefront, pricing, marketing and more.","noIndex":0,"noFollow":0},"content":"If you're looking to channel your passion for crafting and artful creation into a business, consider selling your work on Etsy. Countless crafters have ditched their day jobs to start their own Etsy craft business or have supplemented their existing income by selling their own crafts, vintage items, or crafting supplies.\r\n\r\nIf your dream is to \"make a living making things,\" then Etsy is for you!\r\n\r\nFor this Cheat Sheet, we’ve assembled some of our favorite cheats to highlight some key practices for running a successful Etsy shop.","description":"If you're looking to channel your passion for crafting and artful creation into a business, consider selling your work on Etsy. Countless crafters have ditched their day jobs to start their own Etsy craft business or have supplemented their existing income by selling their own crafts, vintage items, or crafting supplies.\r\n\r\nIf your dream is to \"make a living making things,\" then Etsy is for you!\r\n\r\nFor this Cheat Sheet, we’ve assembled some of our favorite cheats to highlight some key practices for running a successful Etsy shop.","blurb":"","authors":[{"authorId":9140,"name":"Kate Shoup","slug":"kate-shoup","description":"<b>Kate Shoup</b> is the author of numerous crafting books, including <i>Not Your Mama's Beading,</i> and <i>Rubbish: Reuse Your Refuse</i>.","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9140"}},{"authorId":9139,"name":"Kate Gatski","slug":"kate-gatski","description":"<b>Kate Gatski</b> is an artisan, an entrepreneur, an educator, a veteran Etsy seller, and a member of the Full Time Etsy Crafters Team an exclusive group for full-time or high-volume Etsy sellers.","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9139"}}],"primaryCategoryTaxonomy":{"categoryId":34252,"title":"Start-Ups","slug":"start-ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"}},"secondaryCategoryTaxonomy":{"categoryId":34355,"title":"Etsy","slug":"etsy","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34355"}},"tertiaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"trendingArticles":null,"inThisArticle":[],"relatedArticles":{"fromBook":[{"articleId":246054,"title":"How to Set Up Etsy Promoted Listings","slug":"set-etsy-promoted-listings","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/246054"}},{"articleId":246051,"title":"How to Deal with Difficult Etsy Customers","slug":"deal-difficult-etsy-customers","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/246051"}},{"articleId":246048,"title":"How to Access Etsy Convos","slug":"access-etsy-convos","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/246048"}},{"articleId":246045,"title":"Choosing Your Etsy Business Model","slug":"choosing-etsy-business-model","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/246045"}},{"articleId":246042,"title":"How to Use Etsy's Shop Manager Dashboard","slug":"use-etsys-shop-manager-dashboard","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/246042"}}],"fromCategory":[{"articleId":297984,"title":"Starting and Running a Business All-in-One For Dummies Cheat Sheet (UK Edition)","slug":"starting-and-running-a-business-all-in-one-for-dummies-cheat-sheet-uk-edition","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/297984"}},{"articleId":291541,"title":"Side Hustles For Dummies Cheat Sheet","slug":"side-hustles-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/291541"}},{"articleId":289724,"title":"Launching and Building a Brand For Dummies Cheat Sheet","slug":"launching-and-building-a-brand-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/289724"}},{"articleId":269861,"title":"Establish Website Goals and Conversions for Your Online Business","slug":"establish-website-goals-and-conversions-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269861"}},{"articleId":269855,"title":"How to Choose an Identity for Your Online Business","slug":"how-to-choose-an-identity-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269855"}}]},"hasRelatedBookFromSearch":false,"relatedBook":{"bookId":282600,"slug":"starting-an-etsy-business-for-dummies-3rd-edition","isbn":"9781394168705","categoryList":["technology","notable-websites","etsy"],"amazon":{"default":"//www.amazon.com/gp/product/1394168705/ref=as_li_tl?ie=UTF8&tag=wiley01-20","ca":"//www.amazon.ca/gp/product/1394168705/ref=as_li_tl?ie=UTF8&tag=wiley01-20","indigo_ca":"//www.tkqlhce.com/click-9208661-13710633?url=//www.chapters.indigo.ca/en-ca/books/product/1394168705-item.html&cjsku=978111945484","gb":"//www.amazon.co.uk/gp/product/1394168705/ref=as_li_tl?ie=UTF8&tag=wiley01-20","de":"//www.amazon.de/gp/product/1394168705/ref=as_li_tl?ie=UTF8&tag=wiley01-20"},"image":{"src":"//coursofppt.com/wp-content/uploads/starting-an-etsy-business-for-dummies-4th-edition-cover-9781394168705-203x255.jpg","width":203,"height":255},"title":"Starting an Etsy Business For Dummies","testBankPinActivationLink":"","bookOutOfPrint":true,"authorsInfo":"<p><b><b data-author-id=\"9140\">Kate Shoup</b></b> is the author of numerous crafting books, including <i>Not Your Mama's Beading,</i> and <i>Rubbish: Reuse Your Refuse</i>. <b><b data-author-id=\"9139\">Kate Gatski</b></b> is an artisan, an entrepreneur, an educator, a veteran Etsy seller, and a member of the Full Time Etsy Crafters Team an exclusive group for full-time or high-volume Etsy sellers.</p>","authors":[{"authorId":9140,"name":"Kate Shoup","slug":"kate-shoup","description":"<b>Kate Shoup</b> is the author of numerous crafting books, including <i>Not Your Mama's Beading,</i> and <i>Rubbish: Reuse Your Refuse</i>.","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9140"}},{"authorId":9139,"name":"Kate Gatski","slug":"kate-gatski","description":"<b>Kate Gatski</b> is an artisan, an entrepreneur, an educator, a veteran Etsy seller, and a member of the Full Time Etsy Crafters Team an exclusive group for full-time or high-volume Etsy sellers.","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/9139"}}],"_links":{"self":"//dummies-api.coursofppt.com/v2/books/"}},"collections":[],"articleAds":{"footerAd":"<div class=\"du-ad-region row\" id=\"article_page_adhesion_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_adhesion_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781394168705&quot;]}]\" id=\"du-slot-6452a15eb5a80\"></div></div>","rightAd":"<div class=\"du-ad-region row\" id=\"article_page_right_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_right_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781394168705&quot;]}]\" id=\"du-slot-6452a15eb67ad\"></div></div>"},"articleType":{"articleType":"Cheat Sheet","articleList":[{"articleId":164394,"title":"Creating an Eye-Catching Etsy Storefront","slug":"creating-an-eye-catching-etsy-storefront","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/164394"}},{"articleId":164347,"title":"Pricing Your Goods for Your Etsy Business","slug":"pricing-your-work-for-your-etsy-business","categoryList":["technology","notable-websites","etsy"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/164347"}},{"articleId":164397,"title":"Composing Product Photos for Your Etsy Business","slug":"composing-product-photos-for-your-etsy-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/164397"}},{"articleId":242954,"title":"3 Keys to Composing Effective Etsy Listing Titles","slug":"3-keys-composing-effective-etsy-listing-titles","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/242954"}},{"articleId":164393,"title":"Marketing Your Etsy Business","slug":"marketing-your-etsy-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/164393"}}],"content":[{"title":"Setting up a striking Etsy storefront","thumb":null,"image":null,"content":"<p>The key to creating a striking Etsy storefront is to personalize your shop. This helps ensure your Etsy business stands out from the crowd. It also helps promote your brand. And anyway, it’s fun!</p>\n<p>You can personalize your shop in any number of ways. Here are a few examples:</p>\n<ul>\n<li><strong>Add a shop banner.</strong> A <em>shop banner</em> is a graphic that runs across the top of your shop’s main page. You can create a shop banner from scratch by using any number of graphics programs.</li>\n<li><strong>Choose a strong shop icon.</strong> Your <em>shop icon</em> is an image that represents your store across Etsy. Be sure to select a shop icon that reflects well on you, your brand, and your shop.</li>\n<li><strong>Include a shop title and shop announcement.</strong> Your shop title is a bit like a tagline. It briefly sums up what your shop is about. In contrast, your shop announcement trumpets what you sell, the types of materials or ingredients you use, and/or your artistic philosophy. Your shop announcement could also broadcast when your next sale will be.</li>\n<li><strong>Populate your shop’s About section.</strong> Sharing your shop’s story in the About section helps garner additional interest in you and your shop among buyers.</li>\n<li><strong>Organize your merch with sections.</strong> If you sell different types of items — say, magnets, notebooks, and picture frames — you can use sections to organize your shop by item. Even if you don’t sell different types of items — maybe you’re all about knit caps — you can use sections to organize your goods by, say, yarn type, size, or price.</li>\n</ul>\n"},{"title":"Pricing your goods","thumb":null,"image":null,"content":"<p>Running a profitable Etsy business means being comfortable with doing a little math — especially when pricing your pieces. Putting a price on your Etsy creations may seem challenging, but don’t freak out! You’re not dealing with calculus here, or even trigonometry.</p>\n<p>To price pieces for your Etsy business, all you need are two simple formulas:</p>\n<blockquote><p><strong>Wholesale Price = (Materials + Labor + Overhead) × 2</strong></p></blockquote>\n<blockquote><p><strong>Retail Price = (Wholesale Price × 2) + Shipping</strong></p></blockquote>\n<p>Here’s a breakdown of the various factors in the wholesale price formula:</p>\n<ul>\n<li><strong>Materials:</strong> This figure reflects the price of the materials you used to produce one item. So, add up how much you spent on materials in total, and then divide that number by the number of pieces you produced (or could have produced) using those materials.</li>\n<li><strong>Labor:</strong> This is your hourly rate multiplied by the number of hours you spent to make one piece. Just be sure to pay yourself a fair wage — one that accounts for the skill required to craft your piece. Also think about how much you want or need to earn for your time. If you’re just starting out, you might opt for a lower hourly rate. You can give always yourself periodic raises as your skills improve.</li>\n<li>\n<p class=\"first-para\"><strong>Overhead:</strong> This is the costs you incur to run your business — for example, on office supplies, utilities (like your Internet connection), your Etsy fees, and the like (but not shipping costs) — amortized over a given time period. For example, say you calculate your monthly overhead at $50, and you produce 50 pieces a month. In that case, your overhead is $1 per piece.</p>\n<p class=\"child-para\">This gets tricky when you purchase items like tools and equipment used to manufacture your products. For these items, you need to amortize them over their life span. So, for example, if you buy a $250 sewing machine that you plan to use for five years, and during that time you anticipate that you’ll sew 500 pieces, your overhead for the machine is 50 cents per piece.</p>\n</li>\n</ul>\n<p class=\"article-tips tip\">If you simply can’t face calculating all these overhead costs, add up your materials cost and your labor cost for each piece you make, multiply the sum by 10 or 15 percent, and call that your overhead. It won’t exactly reflect your actual overhead, but it’ll probably be in the ballpark.</p>\n<p>As for the retail price formula, you simply multiply the wholesale price by 2 and add shipping costs. Some sellers may choose a higher multiplier — for example, multiplying the wholesale price by 2.5 or even 3 (assuming that the market will bear that). The multiplier you choose is really up to you.</p>\n"},{"title":"Composing product photos for your Etsy business","thumb":null,"image":null,"content":"<p>Great product photos can boost sales for your Etsy business, but you don&#8217;t need to hire a professional photographer (although you can). Composing your own photos for Etsy is a breeze. As you shoot your pieces, keep these compositional points in mind:</p>\n<ul class=\"level-one\">\n<li>\n<p class=\"first-para\"><b>Angle the camera.</b> Angling, or tilting, the camera puts the subject slightly off-center and creates movement and flow. The result is a more dynamic, intriguing image.</p>\n</li>\n<li>\n<p class=\"first-para\"><b>Shoot tight.</b> Filling the frame with your subject not only adds visual impact but also enables potential buyers to see how well made your piece is.</p>\n</li>\n<li>\n<p class=\"first-para\"><b>Blur the background.</b> By using a shallow depth of field (a low f-stop setting on your camera), you can blur the background, dramatically highlighting your piece. When the background is blurred, you can shoot in almost any setting; just make sure that the background colors don’t clash with your subject.</p>\n</li>\n<li>\n<p class=\"first-para\"><b>Less is more.</b> Don&#8217;t crowd the scene with extraneous objects. Otherwise, potential buyers may not understand exactly which item in your photo is for sale.</p>\n</li>\n<li>\n<p class=\"first-para\"><b>Frame your subject.</b> One way to draw the viewer’s eye to your piece is to frame it — that is, place some darker element in the perimeter. This technique helps keep the viewer’s eye from straying from your item.</p>\n</li>\n<li>\n<p class=\"first-para\"><b>Group pieces together.</b> Especially if you make itsy-bitsy goodies, you can try grouping them to catch a buyer’s eye. Not only does this make for a more eye-catching photograph, but it also shows potential buyers how pieces in your collection work together.</p>\n</li>\n<li>\n<p class=\"first-para\"><b>Use the rule of thirds.</b> Divide the scene you’re photographing into nine equal parts by using two horizontal lines and two vertical lines (like a tic-tac-toe grid); place key elements at one of the four points where the vertical and horizontal lines intersect. In addition to conveying a sense of tension and energy, this helps pique the viewer’s interest.</p>\n</li>\n</ul>\n"},{"title":"3 keys to composing effective Etsy listing titles","thumb":null,"image":null,"content":"<p>Your listing title in Etsy acts like a good headline. It&#8217;s designed to grab a buyer&#8217;s attention. It also factors into Etsy&#8217;s search system. That means your listing title must do double duty: piquing a buyer&#8217;s interest <em>and</em> being optimized for search. When composing listing titles, keep these three points in mind:</p>\n<ul>\n<li><strong>Keep it short.</strong> Your item title must be brief — no more than 140 characters (including spaces).</li>\n<li><strong>Clearly describe your item at the beginning of the item title.</strong> This helps improve the chances that others will find your item when searching on Etsy.</li>\n<li><strong>Use a mix of uppercase and lowercase letters.</strong> Too many all-uppercase words, and it seems like you&#8217;re shouting. Too many lowercase words, and it seems like you&#8217;re e. e. Cummings.</li>\n</ul>\n"},{"title":"Marketing your Etsy business","thumb":null,"image":null,"content":"<p>Etsy recognizes the importance of marketing your business — which is why it offers several built-in promotional tools. Marketing on Etsy is easy when you use these tools:</p>\n<ul>\n<li><strong>Promote your listings on Etsy.</strong> When you sign up for Etsy Ads, you can improve the ranking of your listings within Etsy search results when prospective buyers enter specific keywords.</li>\n<li><strong>Create promo codes for your shop.</strong> Promo codes increase sales, improve branding and awareness, reward current customers, and entice former customers to return.</li>\n<li><strong>Create a video post on Explore in the Etsy Seller app.</strong> Your video might offer a sneak peek at a new item, announce an upcoming sale, or just share a cute shot of your dog in your studio. All of this helps to embed your shop firmly in the “shoppocampus” portion of your buyer’s brain.</li>\n<li><strong>Promote your shop on social media. </strong>Sharing your Etsy listings with friends, family, and fans on social media is a great way to remind them they want to buy your stuff.</li>\n</ul>\n"}],"videoInfo":{"videoId":null,"name":null,"accountId":null,"playerId":null,"thumbnailUrl":null,"description":null,"uploadDate":null}},"sponsorship":{"sponsorshipPage":false,"backgroundImage":{"src":null,"width":0,"height":0},"brandingLine":"","brandingLink":"","brandingLogo":{"src":null,"width":0,"height":0},"sponsorAd":"","sponsorEbookTitle":"","sponsorEbookLink":"","sponsorEbookImage":{"src":null,"width":0,"height":0}},"primaryLearningPath":"Advance","lifeExpectancy":"Two years","lifeExpectancySetFrom":"2024-05-03T00:00:00+00:00","dummiesForKids":"no","sponsoredContent":"no","adInfo":"","adPairKey":[]},"status":"publish","visibility":"public","articleId":207915},{"headers":{"creationTime":"2017-03-27T16:58:15+00:00","modifiedTime":"2023-12-09T20:33:15+00:00","timestamp":"2023-12-09T21:01:03+00:00"},"data":{"breadcrumbs":[{"name":"Business, Careers, & Money","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34224"},"slug":"business-careers-money","categoryId":34224},{"name":"Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34225"},"slug":"business","categoryId":34225},{"name":"Small Business","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34251"},"slug":"small-business","categoryId":34251},{"name":"Start-Ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"},"slug":"start-ups","categoryId":34252}],"title":"Entrepreneurship For Dummies Cheat Sheet","strippedTitle":"entrepreneurship for dummies cheat sheet","slug":"entrepreneurship-for-dummies-cheat-sheet","canonicalUrl":"","关注网页模块改善":{"metaDescription":"To make your business succeed, follow these tips to create a marketing plan, test your ideas, and gather resources.","noIndex":0,"noFollow":0},"content":"Prepared entrepreneurs learn as much as possible about their marketplace and what customers want. This cheat sheet helps you test new ideas and weed out the keepers from the also-rans. It poses key questions about your concept, the marketplace, the industry, and your team. It even shows you how to create a marketing plan, and more!","description":"Prepared entrepreneurs learn as much as possible about their marketplace and what customers want. This cheat sheet helps you test new ideas and weed out the keepers from the also-rans. It poses key questions about your concept, the marketplace, the industry, and your team. It even shows you how to create a marketing plan, and more!","blurb":"","authors":[{"authorId":10120,"name":"Kathleen Allen","slug":"kathleen-allen","description":" Kathleen Allen, Ph.D., is a professor of entrepreneurship at USC. Her books include The Complete MBA For Dummies?? and eBusiness Technology Kit For Dummies??.","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/10120"}}],"primaryCategoryTaxonomy":{"categoryId":34252,"title":"Start-Ups","slug":"start-ups","_links":{"self":"//dummies-api.coursofppt.com/v2/categories/34252"}},"secondaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"tertiaryCategoryTaxonomy":{"categoryId":0,"title":null,"slug":null,"_links":null},"trendingArticles":null,"inThisArticle":[],"relatedArticles":{"fromBook":[{"articleId":195182,"title":"Tech Resources for Entrepreneurs","slug":"tech-resources-for-entrepreneurs","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/195182"}},{"articleId":195179,"title":"Entrepreneurs, Know How to Create a Marketing Plan","slug":"entrepreneurs-know-how-to-create-a-marketing-plan","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/195179"}},{"articleId":195181,"title":"Questions that Test an Entrepreneur's Product Concept","slug":"questions-that-test-an-entrepreneurs-product-concept","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/195181"}},{"articleId":195175,"title":"Entrepreneurs: How to Screen Business Ideas Quickly","slug":"entrepreneurs-how-to-screen-business-ideas-quickly","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/195175"}}],"fromCategory":[{"articleId":291541,"title":"Side Hustles For Dummies Cheat Sheet","slug":"side-hustles-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/291541"}},{"articleId":289724,"title":"Launching and Building a Brand For Dummies Cheat Sheet","slug":"launching-and-building-a-brand-for-dummies-cheat-sheet","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/289724"}},{"articleId":269861,"title":"Establish Website Goals and Conversions for Your Online Business","slug":"establish-website-goals-and-conversions-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269861"}},{"articleId":269855,"title":"How to Choose an Identity for Your Online Business","slug":"how-to-choose-an-identity-for-your-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269855"}},{"articleId":269850,"title":"Must-Have Equipment for Starting an Online Business","slug":"must-have-equipment-for-starting-an-online-business","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/269850"}}]},"hasRelatedBookFromSearch":false,"relatedBook":{"bookId":282176,"slug":"entrepreneurship-for-dummies","isbn":"9781119912637","categoryList":["business-careers-money","business","small-business","start-ups"],"amazon":{"default":"//www.amazon.com/gp/product/1119912636/ref=as_li_tl?ie=UTF8&tag=wiley01-20","ca":"//www.amazon.ca/gp/product/1119912636/ref=as_li_tl?ie=UTF8&tag=wiley01-20","indigo_ca":"//www.tkqlhce.com/click-9208661-13710633?url=//www.chapters.indigo.ca/en-ca/books/product/1119912636-item.html&cjsku=978111945484","gb":"//www.amazon.co.uk/gp/product/1119912636/ref=as_li_tl?ie=UTF8&tag=wiley01-20","de":"//www.amazon.de/gp/product/1119912636/ref=as_li_tl?ie=UTF8&tag=wiley01-20"},"image":{"src":"//coursofppt.com/wp-content/uploads/entrepreneurship-for-dummies-cover-9781119912637-203x255.jpg","width":203,"height":255},"title":"Entrepreneurship For Dummies, 2nd Edition","testBankPinActivationLink":"","bookOutOfPrint":true,"authorsInfo":"<p><b data-author-id=\"10120\">Kathleen Allen</b>, Ph.D., is a professor of entrepreneurship at USC. Her books include The Complete MBA For Dummies?? and eBusiness Technology Kit For Dummies??.</p>","authors":[{"authorId":10120,"name":"Kathleen Allen","slug":"kathleen-allen","description":" Kathleen Allen, Ph.D., is a professor of entrepreneurship at USC. Her books include The Complete MBA For Dummies?? and eBusiness Technology Kit For Dummies??.","hasArticle":false,"_links":{"self":"//dummies-api.coursofppt.com/v2/authors/10120"}}],"_links":{"self":"//dummies-api.coursofppt.com/v2/books/"}},"collections":[],"articleAds":{"footerAd":"<div class=\"du-ad-region row\" id=\"article_page_adhesion_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_adhesion_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119912637&quot;]}]\" id=\"du-slot-6393a20f60de3\"></div></div>","rightAd":"<div class=\"du-ad-region row\" id=\"article_page_right_ad\"><div class=\"du-ad-unit col-md-12\" data-slot-id=\"article_page_right_ad\" data-refreshed=\"false\" \r\n data-target = \"[{&quot;key&quot;:&quot;cat&quot;,&quot;values&quot;:[&quot;business-careers-money&quot;,&quot;business&quot;,&quot;small-business&quot;,&quot;start-ups&quot;]},{&quot;key&quot;:&quot;isbn&quot;,&quot;values&quot;:[&quot;9781119912637&quot;]}]\" id=\"du-slot-6393a20f6169d\"></div></div>"},"articleType":{"articleType":"Cheat Sheet","articleList":[{"articleId":195182,"title":"Tech Resources for Entrepreneurs","slug":"tech-resources-for-entrepreneurs","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/195182"}},{"articleId":195179,"title":"Entrepreneurs, Know How to Create a Marketing Plan","slug":"entrepreneurs-know-how-to-create-a-marketing-plan","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/195179"}},{"articleId":195175,"title":"Entrepreneurs: How to Screen Business Ideas Quickly","slug":"entrepreneurs-how-to-screen-business-ideas-quickly","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/195175"}},{"articleId":195181,"title":"Questions that Test an Entrepreneur's Product Concept","slug":"questions-that-test-an-entrepreneurs-product-concept","categoryList":["business-careers-money","business","small-business","start-ups"],"_links":{"self":"//dummies-api.coursofppt.com/v2/articles/195181"}}],"content":[{"title":"Tech resources for entrepreneurs","thumb":null,"image":null,"content":"<p>Technology affects practically every entrepreneurial venture, and savvy entrepreneurs know which tech resources to turn to. You use technology to help determine what to sell, how to sell it, where it&#8217;s selling, and who&#8217;s buying it. To keep on top of technology, browse these Web sites periodically for helpful information:</p>\n<ul class=\"level-one\">\n<li>\n<p class=\"first-para\"><a href=\"//www.wired.com\" target=\"_blank\" rel=\"noopener\">Wired.com</a>: Find articles on what’s happening in the world of technology.</p>\n</li>\n<li>\n<p class=\"first-para\"><a href=\"//www.slashdot.com\" target=\"_blank\" rel=\"noopener\">Slashdot.com</a>: See tech information before it hits the newsstands.</p>\n</li>\n<li>\n<p class=\"first-para\"><a href=\"//www.cnn.com/tech\" target=\"_blank\" rel=\"noopener\">CNN.com Technology</a>: All of CNN’s great tech resources, including archives of its popular technology TV shows.</p>\n</li>\n<li>\n<p class=\"first-para\"><a href=\"//money.cnn.com/smallbusiness\" target=\"_blank\" rel=\"noopener\">CNNMoney.com Small Business</a>: Great online articles about businesses that use technology to get ahead.</p>\n</li>\n<li>\n<p class=\"first-para\"><a href=\"//www.zdnet.com/\" target=\"_blank\" rel=\"noopener\">ZDNet</a>: Everything you ever wanted to know about e-commerce, even technical help.</p>\n</li>\n<li>\n<p class=\"first-para\"><a href=\"//www.cnet.com\" target=\"_blank\" rel=\"noopener\">CNET</a>: Home of tech news, auctions, hardware and software reviews, helpful hints, Internet tools, and Web building tools.</p>\n</li>\n<li>\n<p class=\"first-para\"><a href=\"//www.freeservers.com/\" target=\"_blank\" rel=\"noopener\">Free Websites Directory</a>: Ratings of free hosts on their reliability, features, ease of use, speed, and size.</p>\n</li>\n</ul>\n"},{"title":"How to create a marketing plan","thumb":null,"image":null,"content":"<p>For entrepreneurs, an effective marketing plan is crucial. Entrepreneurs need to determine who&#8217;s going to buy the product and how to let those customers know that you have what they want. Creating a marketing plan is manageable with these steps:</p>\n<ol class=\"level-one\">\n<li>\n<p class=\"first-para\">List your options.</p>\n<p class=\"child-para\">Brainstorm all the possible ways you can make customers aware of your business and what you&#8217;re offering. Get ideas from customers, suppliers, other business owners, books, magazines, and websites.</p>\n</li>\n<li>\n<p class=\"first-para\">Think like a customer.</p>\n<p class=\"child-para\">Put yourself in the customer&#8217;s shoes. What does the customer want to see when they visit your business in person or online?</p>\n</li>\n<li>\n<p class=\"first-para\">Scrutinize the competition.</p>\n<p class=\"child-para\">What makes your competitors successful? What are their marketing strategies, and how can you improve on them? Where do your competitors fail to satisfy customers? (That might be your best niche.)</p>\n</li>\n<li>\n<p class=\"first-para\">Analyze your options and rank them.</p>\n<p class=\"child-para\">Scratch options that don&#8217;t meet your customers&#8217; needs or are not feasible at this time. Rank your choices and start writing your plan.</p>\n</li>\n</ol>\n"},{"title":"How to screen business ideas quickly","thumb":null,"image":null,"content":"<p>Entrepreneurs develop business ideas all the time, but how do you know when to take a deeper dive? Some entrepreneurs have a hard time screening product ideas, but you can do it very quickly by answering a few simple questions. You’re on the right track if you answer “Yes” to the first three questions and  positively to the final two:</p>\n<ol class=\"level-one\">\n<li>\n<p class=\"first-para\">Am I excited about this idea or opportunity?</p>\n</li>\n<li>\n<p class=\"first-para\">Do others also think it’s a great idea?</p>\n</li>\n<li>\n<p class=\"first-para\">Are there people willing to pay for what I’m offering?</p>\n</li>\n<li>\n<p class=\"first-para\">Why am I the person to make this happen?</p>\n</li>\n<li>\n<p class=\"first-para\">Why should I go forward with this idea or opportunity now?</p>\n</li>\n</ol>\n"},{"title":"Questions to test your product concept","thumb":null,"image":null,"content":"<p>Thorough entrepreneurs test their product ideas before they begin producing them. Even if you&#8217;re in love with your idea, ask yourself the following test questions. They compel you to look closely at the following areas: the product or service; the market it will enter; the customers in that market; your finances; and your team.</p>\n<table>\n<tbody>\n<tr>\n<th>Product/Service</th>\n<td>What are the features and benefits?</td>\n</tr>\n<tr>\n<td></td>\n<td>What product development tasks must be undertaken, and what is<br />\nthe timeline?</td>\n</tr>\n<tr>\n<td></td>\n<td>Is there potential for intellectual property rights?</td>\n</tr>\n<tr>\n<td></td>\n<td>How is the product or service differentiated from others in the<br />\nmarket?</td>\n</tr>\n<tr>\n<th>The Industry</th>\n<td>What are the demographics, trends, and life-cycle stage of the<br />\nindustry?</td>\n</tr>\n<tr>\n<td></td>\n<td>Are there any barriers to entry?</td>\n</tr>\n<tr>\n<td></td>\n<td>What is the status of technology?</td>\n</tr>\n<tr>\n<td></td>\n<td>What are typical profit margins?</td>\n</tr>\n<tr>\n<th>The Market/Customers</th>\n<td>What are the demographics of the target market?</td>\n</tr>\n<tr>\n<td></td>\n<td>What is the customer profile? Who is the customer?</td>\n</tr>\n<tr>\n<td></td>\n<td>Who are your competitors, and how are you differentiated from<br />\nthem?</td>\n</tr>\n<tr>\n<td></td>\n<td>Which distribution channel alternatives are available, and<br />\nwhich customers will be served by them?</td>\n</tr>\n<tr>\n<th>Finances</th>\n<td>What are your start-up capital requirements?</td>\n</tr>\n<tr>\n<td></td>\n<td>What are your working capital requirements?</td>\n</tr>\n<tr>\n<td></td>\n<td>What are your fixed-cost requirements?</td>\n</tr>\n<tr>\n<td></td>\n<td>How long will it take to achieve a positive cash flow?</td>\n</tr>\n<tr>\n<td></td>\n<td>What is the break-even point for the business?</td>\n</tr>\n<tr>\n<th>Founding Team</th>\n<td>What skills and experience does the founding team bring to the<br />\nventure?</td>\n</tr>\n<tr>\n<td></td>\n<td>Are the major functional areas of the venture covered by the<br />\nfounding team?</td>\n</tr>\n<tr>\n<td></td>\n<td>What is the nature of the gap, and how will it be filled?</td>\n</tr>\n</tbody>\n</table>\n"}],"videoInfo":{"videoId":null,"name":null,"accountId":null,"playerId":null,"thumbnailUrl":null,"description":null,"uploadDate":null}},"sponsorship":{"sponsorshipPage":false,"backgroundImage":{"src":null,"width":0,"height":0},"brandingLine":"","brandingLink":"","brandingLogo":{"src":null,"width":0,"height":0},"sponsorAd":"","sponsorEbookTitle":"","sponsorEbookLink":"","sponsorEbookImage":{"src":null,"width":0,"height":0}},"primaryLearningPath":"Advance","lifeExpectancy":"Two years","lifeExpectancySetFrom":"2023-12-09T00:00:00+00:00","dummiesForKids":"no","sponsoredContent":"no","adInfo":"","adPairKey":[]},"status":"publish","visibility":"public","articleId":209403}],"_links":{"self":{"self":"//dummies-api.coursofppt.com/v2/categories/34252/categoryArticles?sortField=time&sortOrder=1&size=10&offset=0"},"next":{"self":"//dummies-api.coursofppt.com/v2/categories/34252/categoryArticles?sortField=time&sortOrder=1&size=10&offset=10"},"last":{"self":"//dummies-api.coursofppt.com/v2/categories/34252/categoryArticles?sortField=time&sortOrder=1&size=10&offset=110"}}},"objectTitle":"","status":"success","pageType":"article-category","objectId":"34252","page":1,"sortField":"time","sortOrder":1,"categoriesIds":[],"articleTypes":[],"filterData":{"categoriesFilter":[{"itemId":0,"itemName":"All Categories","count":120}],"articleTypeFilter":[{"articleType":"All Types","count":120},{"articleType":"Articles","count":108},{"articleType":"Cheat Sheet","count":11},{"articleType":"Step by Step","count":1}]},"filterDataLoadedStatus":"success","pageSize":10},"adsState":{"pageScripts":{"headers":{"timestamp":"2025-01-31T00:50:01+00:00"},"adsId":0,"data":{"scripts":[{"pages":["all"],"location":"header","script":"<!--Optimizely Script-->\r\n<script src=\"//cdn.optimizely.com/js/10563184655.js\"></script>","enabled":false},{"pages":["all"],"location":"header","script":"<!-- comScore Tag -->\r\n<script>var _comscore = _comscore || [];_comscore.push({ c1: \"2\", c2: \"15097263\" });(function() {var s = document.createElement(\"script\"), el = document.getElementsByTagName(\"script\")[0]; s.async = true;s.src = (document.location.protocol == \"https:\" ? \"//sb\" : \"//b\") + \".scorecardresearch.com/beacon.js\";el.parentNode.insertBefore(s, el);})();</script><noscript><img src=\"//sb.scorecardresearch.com/p?c1=2&c2=15097263&cv=2.0&cj=1\" /></noscript>\r\n<!-- / comScore Tag -->","enabled":true},{"pages":["all"],"location":"footer","script":"<!--BEGIN QUALTRICS WEBSITE FEEDBACK SNIPPET-->\r\n<script type='text/javascript'>\r\n(function(){var g=function(e,h,f,g){\r\nthis.get=function(a){for(var a=a+\"=\",c=document.cookie.split(\";\"),b=0,e=c.length;b<e;b++){for(var d=c[b];\" \"==d.charAt(0);)d=d.substring(1,d.length);if(0==d.indexOf(a))return d.substring(a.length,d.length)}return null};\r\nthis.set=function(a,c){var b=\"\",b=new Date;b.setTime(b.getTime()+6048E5);b=\"; expires=\"+b.toGMTString();document.cookie=a+\"=\"+c+b+\"; path=/; \"};\r\nthis.check=function(){var a=this.get(f);if(a)a=a.split(\":\");else if(100!=e)\"v\"==h&&(e=Math.random()>=e/100?0:100),a=[h,e,0],this.set(f,a.join(\":\"));else return!0;var c=a[1];if(100==c)return!0;switch(a[0]){case \"v\":return!1;case \"r\":return c=a[2]%Math.floor(100/c),a[2]++,this.set(f,a.join(\":\")),!c}return!0};\r\nthis.go=function(){if(this.check()){var a=document.createElement(\"script\");a.type=\"text/javascript\";a.src=g;document.body&&document.body.appendChild(a)}};\r\nthis.start=function(){var t=this;\"complete\"!==document.readyState?window.addEventListener?window.addEventListener(\"load\",function(){t.go()},!1):window.attachEvent&&window.attachEvent(\"onload\",function(){t.go()}):t.go()};};\r\ntry{(new g(100,\"r\",\"QSI_S_ZN_5o5yqpvMVjgDOuN\",\"//zn5o5yqpvmvjgdoun-wiley.siteintercept.qualtrics.com/SIE/?Q_ZID=ZN_5o5yqpvMVjgDOuN\")).start()}catch(i){}})();\r\n</script><div id='ZN_5o5yqpvMVjgDOuN'><!--DO NOT REMOVE-CONTENTS PLACED HERE--></div>\r\n<!--END WEBSITE FEEDBACK SNIPPET-->","enabled":false},{"pages":["all"],"location":"header","script":"<!-- Hotjar Tracking Code for //coursofppt.com -->\r\n<script>\r\n (function(h,o,t,j,a,r){\r\n h.hj=h.hj||function(){(h.hj.q=h.hj.q||[]).push(arguments)};\r\n h._hjSettings={hjid:257151,hjsv:6};\r\n a=o.getElementsByTagName('head')[0];\r\n r=o.createElement('script');r.async=1;\r\n r.src=t+h._hjSettings.hjid+j+h._hjSettings.hjsv;\r\n a.appendChild(r);\r\n })(window,document,'//static.hotjar.com/c/hotjar-','.js?sv=');\r\n</script>","enabled":false},{"pages":["article"],"location":"header","script":"<!-- //Connect Container: dummies --> <script src=\"//get.s-onetag.com/bffe21a1-6bb8-4928-9449-7beadb468dae/tag.min.js\" async defer></script>","enabled":true},{"pages":["homepage"],"location":"header","script":"<meta name=\"facebook-domain-verification\" content=\"irk8y0irxf718trg3uwwuexg6xpva0\" />","enabled":true},{"pages":["homepage","article","category","search"],"location":"footer","script":"<!-- Facebook Pixel Code -->\r\n<noscript>\r\n<img height=\"1\" width=\"1\" src=\"//www.facebook.com/tr?id=256338321977984&ev=PageView&noscript=1\"/>\r\n</noscript>\r\n<!-- End Facebook Pixel Code -->","enabled":true}]}},"pageScriptsLoadedStatus":"success"},"navigationState":{"navigationCollections":[{"collectionId":287568,"title":"BYOB (Be Your Own Boss)","hasSubCategories":false,"url":"/collection/for-the-entry-level-entrepreneur-287568"},{"collectionId":293237,"title":"Be a Rad Dad","hasSubCategories":false,"url":"/collection/be-the-best-dad-293237"},{"collectionId":295890,"title":"Career Shifting","hasSubCategories":false,"url":"/collection/career-shifting-295890"},{"collectionId":294090,"title":"Contemplating the Cosmos","hasSubCategories":false,"url":"/collection/theres-something-about-space-294090"},{"collectionId":287563,"title":"For Those Seeking Peace of Mind","hasSubCategories":false,"url":"/collection/for-those-seeking-peace-of-mind-287563"},{"collectionId":287570,"title":"For the Aspiring Aficionado","hasSubCategories":false,"url":"/collection/for-the-bougielicious-287570"},{"collectionId":291903,"title":"For the Budding Cannabis Enthusiast","hasSubCategories":false,"url":"/collection/for-the-budding-cannabis-enthusiast-291903"},{"collectionId":299891,"title":"For the College Bound","hasSubCategories":false,"url":"/collection/for-the-college-bound-299891"},{"collectionId":291934,"title":"For the Exam-Season Crammer","hasSubCategories":false,"url":"/collection/for-the-exam-season-crammer-291934"},{"collectionId":287569,"title":"For the Hopeless Romantic","hasSubCategories":false,"url":"/collection/for-the-hopeless-romantic-287569"}],"navigationCollectionsLoadedStatus":"success","navigationCategories":{"books":{"0":{"data":[{"categoryId":33512,"title":"Technology","hasSubCategories":true,"url":"/category/books/technology-33512"},{"categoryId":33662,"title":"Academics & The Arts","hasSubCategories":true,"url":"/category/books/academics-the-arts-33662"},{"categoryId":33809,"title":"Home, Auto, & Hobbies","hasSubCategories":true,"url":"/category/books/home-auto-hobbies-33809"},{"categoryId":34038,"title":"Body, Mind, & Spirit","hasSubCategories":true,"url":"/category/books/body-mind-spirit-34038"},{"categoryId":34224,"title":"Business, Careers, & Money","hasSubCategories":true,"url":"/category/books/business-careers-money-34224"}],"breadcrumbs":[],"categoryTitle":"Level 0 Category","mainCategoryUrl":"/category/books/level-0-category-0"}},"articles":{"0":{"data":[{"categoryId":33512,"title":"Technology","hasSubCategories":true,"url":"/category/articles/technology-33512"},{"categoryId":33662,"title":"Academics & The Arts","hasSubCategories":true,"url":"/category/articles/academics-the-arts-33662"},{"categoryId":33809,"title":"Home, Auto, & Hobbies","hasSubCategories":true,"url":"/category/articles/home-auto-hobbies-33809"},{"categoryId":34038,"title":"Body, Mind, & Spirit","hasSubCategories":true,"url":"/category/articles/body-mind-spirit-34038"},{"categoryId":34224,"title":"Business, Careers, & Money","hasSubCategories":true,"url":"/category/articles/business-careers-money-34224"}],"breadcrumbs":[],"categoryTitle":"Level 0 Category","mainCategoryUrl":"/category/articles/level-0-category-0"}}},"navigationCategoriesLoadedStatus":"success"},"searchState":{"searchList":[],"searchStatus":"initial","relatedArticlesList":[],"relatedArticlesStatus":"initial"},"routeState":{"name":"ArticleCategory","path":"/category/articles/start-ups-34252/","hash":"","query":{},"params":{"category":"start-ups-34252"},"fullPath":"/category/articles/start-ups-34252/","meta":{"routeType":"category","breadcrumbInfo":{"suffix":"Articles","baseRoute":"/category/articles"},"prerenderWithAsyncData":true},"from":{"name":null,"path":"/","hash":"","query":{},"params":{},"fullPath":"/","meta":{}}},"profileState":{"auth":{},"userOptions":{},"status":"success"}}
fun88 casino net cách chơi keno trực tuyến game đánh bài baccarat baccarat quốc tế sòng bài trực tuyến